Industry leaders Financial Engines, Ecolab, The
National Stock Exchange of India, and Carhartt use AppDynamics’
Business iQ to drive business outcomes based on real-time user
journeys
AppDynamics, a Cisco company and the leader in application
intelligence, today celebrated industry-leading customers across
the globe for their advancement in digital progress; flourishing in
today’s ever-evolving digital age by connecting application
performance to business performance based on real-time data through
AppDynamics’ business performance monitoring solution, Business
iQ.
Driven by disruptive technologies like artificial intelligence,
robotics and IoT, the fabric of our modern economy is now digital.
And while most organizations recognize the need to become a digital
business, according to recent research from Gartner, only 3 percent
reported that their digital business efforts were generating real
results. While the need for digital transformation success is
evident, the most significant challenge facing enterprises today is
how to bring business and IT teams together to translate their
digital ambitions into strategic business outcomes.
Innovative enterprises are responding to this need by deploying
AppDynamics’ Business iQ to drive business performance throughout
every phase of their digital transformation. Business iQ generates
actionable correlations between application performance, user
experience and business outcomes through a single lens, connecting
business and IT leaders to make business-critical decisions
together in real time. With Business iQ, enterprises can link
multiple, distributed events into a single business process that
reflects the way customers interact with a company. From banks
looking to enhance their processes, to retailers working to gain
new insights into how consumers shop online, Business iQ enables
enterprises to visualize key milestones across the entire user
journey and measure how those user milestones and interactions
drive vital business outcomes.
“Enterprises today are under incredible pressure to meet the
demands of today’s consumer whose loyalties lie with a seamless
digital experience,” said Prathap Dendi, general manager of
Business iQ, AppDynamics. “Business iQ provides that single lens of
application performance and real-time business performance that
will enable enterprises to embrace the challenges and opportunities
of today’s digital economy. Innovative companies like Carhartt,
Ecolab, The National Stock Exchange of India and Financial Engines
are paving the way for their industries using Business iQ to win in
the digital age.”
America’s premium workwear brand Carhartt responds to digital
demand with business performance monitoring
Carhartt was founded in Detroit in 1889 with two sewing machines
and five employees. Since then it has grown into a global fashion
and workwear brand with its culture of “outworking them all.”
However, the emergence of the digital era challenged Carhartt to
transform its business strategy by implementing an online sales
platform to remain competitive. Carhartt CIO John Hill knew that to
do so successfully, the company would need an effective way to
correlate the company’s digital initiatives to its business
results. Carhartt implemented Business iQ ahead of the holiday
season for real-time application and business performance
monitoring during the most crucial time of the year for retailers.
With Business iQ, Carhartt’s business and IT leaders had visibility
into how its technology’s performance impacted business performance
in real time, resolving any issues in the processing system that
may have had a direct impact on the day’s revenue without any
interruption to the consumer’s experience. By the end of Cyber
Monday, Carhartt had achieved a single-day record for sales.
“Retailers live and die by the consumer experience, whether that
experience comes in person, through mobile or on the web,” said
John Hill, CIO, Carhartt. “It was imperative to understand how to
position our business for the evolving consumer needs of today and
in the future. With Business iQ, we now have a direct lens into the
health of business transactions across our entire digital shopping
journey in real time, so we can continue to deliver the highest
quality user experience to our consumers.”
Financial Engines retains customer loyalty despite industry
shifts with real-time performance visibility
Financial Engines is the nation’s largest independent investment
advisor, partnering with Fortune 500 companies to help their
employees with personalized financial advice and guidance. For an
industry founded on personal interactions, the human part of the
equation is now changing due to consumer’s demands for an easy to
use digital experience. At Financial Engines, customer loyalty is
the business. Business iQ allows the company to better understand
their user’s behavior through the power of monitoring clicks and
conversions, and then build reports and dashboards showcasing user
inactivity and traffic - ultimately leading to faster mean time to
resolution. This ability to drill down into application relevant
segments and monitor them to this level of specificity allows
Financial Engines to ensure the highest quality digital experience
for its users every day.
“AppDynamics Business iQ gives Financial Engines the ‘CT-scan’
vision of our service product behavior in real time. It enables our
team to make important customer experience decisions to help over
10 million clients who have access to our services,” said Shilpa
Dabke, senior director of technical operations, Financial
Engines.
Ecolab conserves water for future generations by investing in
data
Ecolab, a global supplier of water, hygiene, and energy
solutions, needed a more effective monitoring solution that didn’t
require additional headcount to pinpoint potential problems that
its customers could face with water quality and conservation. The
organization required a combination of unified monitoring and
hassle-free deployment to support their delivery of solutions
designed to ensure that water will be available for future
generations.
“The ease of deployment of AppDynamics was the biggest factor,”
said Sandeep Chugh, senior application lead, Ecolab. “We were not
looking for something for which we would have to hire a specific
person. We were also really excited that you could get synthetic
data, monitoring data, and Business iQ data in one place.”
The National Stock Exchange of India takes APM to the next
level
The National Stock Exchange of India is one of the largest stock
exchanges in the world, and most dominant exchange in India with
nearly 90 percent share in the capital markets. NSE runs trade
across nine different segments executing approximately one billion
transactions every day. To continue to respond to these astounding
trading numbers and react to frequently changing technology, NSE
needed to improve its trading and transaction processing
capabilities by investing in its overall IT infrastructure. With a
complex, legacy post-trade platform in place, NSE struggled to
manage the performance of its platform and turned to AppDynamics
for Application Performance Management (APM). Since experiencing
exceptional results with AppDynamics APM, the business now plans to
deploy Business iQ to add advanced business monitoring capabilities
to its IT stack.
“Scaling your business without a system for monitoring its
performance is like attempting to run a car without a speedometer,”
said Sankarson Banerjee, CTO, The National Stock Exchange of India.
“With Business iQ, we will have the visibility necessary to grow
our business by monitoring core applications to see which line of
business is being affected, which will allow us to deliver the
highest end-user experience possible.”
The number of Business iQ customers has doubled in the last year
and nearly half of all new AppDynamics customers today purchase
Business iQ, enabling enterprises across nearly every industry and
region to use Business iQ to thrive in today’s digital world. This
week, AppDynamics released new enhancements to Business iQ,
delivering updated, easy-to-use enrichments to the product.
Learn more about AppDynamics’ Business iQ here and other
examples of customer success here.
For details on additional new product and feature releases from
AppDynamics, visit our website.
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About AppDynamics
AppDynamics is the Application Intelligence company. With
AppDynamics, enterprises have real-time insights into application
performance, user performance and business performance so they can
move faster in an increasingly sophisticated, software-driven
world. AppDynamics’ integrated suite of applications is built on
its innovative, enterprise-grade App iQ Platform that enables its
customers to make faster decisions that enhance customer engagement
and improve operational and business performance. AppDynamics is
uniquely positioned to enable enterprises to accelerate their
digital transformations by actively monitoring, analyzing and
optimizing complex application environments at scale.
AppDynamics reserves the right to change any planned features at
any time before making them generally available as well as never
making them generally available. Any buying decisions should be
made based on features that are currently generally available.
AppDynamics is a registered trademark of AppDynamics, Inc. ©
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AppDynamicsAbby McAdamsabby.mcadams@appdynamics.com
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