VANCOUVER, April 16, 2018 /CNW/ - RYU Apparel Inc. (TSX
VENTURE: RYU.V) creators of urban athletic apparel, is pleased
to announce it has collaborated with world renowned hip hop artist,
Kyprios, by creating a video that showcases the values of what the
company's name, Respect Your Universe, represents.
The video was the end result of an authentic relationship that
RYU has with Kyprios. The innovative video is a story being told in
a compelling way by intertwining the artist's voice with the
company's philosophies. This video is another example of how RYU is
interconnected with the fabric of the community while reinforcing
the essence of the brand.
Please enjoy the video by going to:
https://www.facebook.com/RYUapparel/videos/10157423358299126/
"We are honoured to count Kyprios as one of our partners in the
community, especially one who shares the same core beliefs as we
do," said CEO, Marcello Leone. "We
were so moved by his lyrics that they inspired us to step up and
create this beautiful video as a way to amplify his messaging."
About Kyprios
Kyprios is a renowned Canadian artist from Vancouver. His album, Say Something, was
nominated for the Juno Award for Rap Recording of the Year and his
song "Ignorance is Beautiful" was nominated for the Genie
Award for Best Achievement in Music – Original Song. Formerly
associated with the musical collective, Sweatshop Union, he now
records and performs exclusively as a solo artist. Kyprios has also
acted in feature films and has toured all across the world. He is
one of the premier spoken word artists in Canada mixing elements of rap, hip hop, and
storytelling in his performances.
About RYU
Respect Your Universe is an award-winning urban athletic apparel
and accessories brand engineered for the fitness, performance and
lifestyle of athletically minded men and women. Innovatively
designed without compromise and tailored for fit, comfort, and
durability, RYU exists to facilitate human performance. For more
information, visit: http://ryu.com
On Behalf of the Board
RYU APPAREL INC.
"Marcello
Leone"
Marcello Leone,
CEO, President and Chairman of the Board
Tel: 604-235-2880
Neither the TSX Venture Exchange nor its Regulation Services
Provider (as that term is defined in policies of the TSX Venture
Exchange) accepts responsibility for the adequacy or
accuracy of this release.
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content:http://www.prnewswire.com/news-releases/hip-hop-sensation-kyprios-collaborates-with-ryu-300630158.html
SOURCE RYU Apparel Inc.