SAN FRANCISCO, April 11, 2018 /PRNewswire/ -- Salesforce (NYSE:
CRM), the global leader in CRM, today announced that
companies—including T-Mobile, Seagate, Penske Logistics, Aspect
Software, Dot Foods, JLL and Brooksource—are pushing productivity
higher, building apps faster and working smarter than ever with
Salesforce Lightning. Lightning Boost, an advisory engagement
delivered by Salesforce Success Cloud, is available today to guide
customers through their transition to Lightning and realize the
benefits of the platform faster.
Lightning redefines the user experience for CRM, offering an
intuitive design, more productivity tools and access to Einstein
artificial intelligence. It has proven to enable companies to close
deals up to 23 percent faster and boost productivity by up to 41
percent.
Customer Success with Lightning
Here's how T-Mobile,
Penske Logistics, Aspect Software and Dot Foods are jump-starting
their businesses on Lightning:
- T-Mobile—America's "Un-carrier"—moved to Lightning to
create a simplified sales process and more intuitive user
experience, ultimately increasing Salesforce adoption among its
sales team and empowering them to reach their goals. T-Mobile, in
an effort to translate its success in the consumer space to a
growing base of business customers, worked with Success Cloud
experts and Bluewolf through the transition, resulting in
streamlined quoting and renewals processes that give
representatives considerably more time each week to spend building
deeper relationships with customers.
- Penske Logistics—one of the largest supply chain
logistics companies in the world—transitioned to Lightning to
maximize the value of its Salesforce investment with a more
intuitive user interface, flexible page layouts and kanban views
that provide key information at a glance. Penske worked with
Success Cloud experts on the transition to Lightning, and has seen
a 12 percent increase in sales activities logged, and its sales
teams have increased mobile adoption by 41 percent.
- Aspect Software—an enterprise cloud customer engagement,
workforce optimization and self-service solution company—moved to
Lightning with guidance from Success Cloud experts and started
seeing results within two months, achieving an ROI of 636 percent.
With Lightning, Aspect standardized and automated its sales process
and bookings, and used Lightning's "guided selling" experience to
increase sales productivity and close rates. In addition, the
company improved renewal operations by ensuring customer account
details are updated and available instantly to service reps, and
reduced time to resolution for IT cases by 83 percent.
- Dot Foods—the largest food industry redistributor in
North America—is in the process of transitioning to Lightning to
reduce clicks for its sales teams and help them be more productive
in the office and on the road. It will achieve this with
Lightning's kanban views, mass inline editing, improved email
integration, guided opportunity paths and more robust analytics. In
addition, Lightning's drag-and-drop capabilities and Components
Library will simplify day-to-day tasks for its admin and dev teams.
Working with Success Cloud experts, Dot Foods identified ways to
reduce its workload for the transition by half.
Lightning Boost Advisory Services
Available
today, Lightning Boost is an advisory engagement with Success
Cloud, Salesforce's Success as a Service offering, that empowers
Salesforce customers to:
- Engage the Experts—With unparalleled knowledge of
Lightning, Success Cloud experts will help customers understand
their current state of readiness and how their processes and
workflows can be delivered in Lightning. They'll also get
recommendations and guidance for how they can use specific features
of Lightning to deliver business value faster.
- Enhance Productivity and Innovation—Lightning is all
about productivity, collaboration and innovation. Success Cloud
experts will ensure customers walk away with process improvement
recommendations that will enable them to run their businesses
better, while making workflows easier and more intuitive for their
end users.
- Empower their Organizations—Every successful journey
starts with a plan. Success Cloud experts will provide customers
with a clear plan outlining their organization's move to Lightning,
along with best practices and tactics to ensure a successful
transition.
"Lightning is a faster, simpler and smarter CRM with more than
850 features all focused on increasing productivity," said
Jamie Domenici, Global VP of
Customer Adoption and Marketing for Success Cloud at Salesforce.
"Lightning Boost is designed to support customers who know that
moving to Lightning will advance their business goals and growth in
the long-term."
Additional Information
- Check out this webinar to learn more about how Penske Logistics
accelerated its transition to Lightning.
- Learn more about Lightning on Trailhead.
- Connect with other Lightning Trailblazers in the Lightning Now
Trailblazer Community.
About Salesforce Lightning
Salesforce Lightning is an
intuitive new user experience, a platform for building custom
experiences and an ecosystem of apps and components available on
the AppExchange. With Lightning, everyone is more productive—end
users when they work, admins when they customize and developers
when they build. For more information about Salesforce Lightning,
visit: https://www.salesforce.com/lightning/overview/.
About Salesforce Success Cloud
Success Cloud is
Salesforce's Success as a Service offering, empowering customers
around the world to transform into Salesforce Trailblazers. Success
Cloud ensures that every customer gets the most out of their
Salesforce journey with the services, best-practice methodologies,
innovations and strategic support that today's businesses need most
to accelerate Salesforce adoption and maximize success. For more
information about Success Cloud, visit:
https://www.salesforce.com/services/overview/.
About Salesforce
Salesforce, the global CRM leader,
empowers companies to connect with their customers in a whole new
way. For more information about Salesforce (NYSE: CRM), visit:
http://www.salesforce.com.
View original content with
multimedia:http://www.prnewswire.com/news-releases/salesforce-customers-drive-new-levels-of-productivity-and-innovation-with-lightning-300627884.html
SOURCE Salesforce