El Pollo Loco Announces the Grand Opening of New Restaurant in Richardson, TX
March 23 2018 - 12:10PM
El Pollo Loco, Inc. (Nasdaq:LOCO), the nation's leading
fire-grilled chicken chain, opened its newest restaurant in
Richardson, TX today. The new El Pollo Loco, located at 1400 E.
Beltline Rd., marks the first restaurant to open in Richardson.
"We are excited to expand our presence in the Dallas-Fort Worth
market and bring our fans another conveniently located destination
to enjoy our signature citrus-marinated, fire-grilled chicken and
authentic Mexican-inspired entrees,” said Gus Siade, Senior Vice
President of Operations at El Pollo Loco. “The DFW market is a
special one for us and with now more than 10 restaurants in the
area, El Pollo Loco is thrilled to serve the community of
Richardson. We are eager to serve our loyal fans and new customers
the delicious flavors and passionate service our brand is known
for.”
The 2,660 square foot restaurant has seating for 64 guests and
the dining room features the Company’s new ‘Vision Design,’ which
highlights an authentic, Mexican-inspired atmosphere and
encompasses El Pollo Loco’s menu and brand identity. The new design
features warm textures, rustic elements and a focus on the
Company’s signature open kitchen layout which allows for guests to
view El Pollo Loco’s signature chicken as it is fire-grilled. The
restaurant and drive-thru is open seven days a week from 10 a.m. to
10 p.m.
For promotions and news on the new Richardson location, fans can
follow the restaurant’s local Facebook page. El Pollo Loco fans are
also encouraged to join the new Loco Rewards Loyalty Program and
receive a free chicken avocado taco after signing up. Loco Rewards
members will be able to earn points, redeem rewards and manage
offers directly from the new El Pollo Loco mobile app, which is
available for download in both the Apple App Store and Google Play
Store.
About El Pollo Loco El Pollo Loco (Nasdaq:LOCO)
is the nation's leading fire-grilled chicken restaurant chain
renowned for its masterfully citrus-marinated, fire-grilled chicken
and handcrafted entrees using fresh ingredients inspired by Mexican
recipes. With more than 475 company-owned and franchised
restaurants in Arizona, California, Nevada, Texas and Utah, El
Pollo Loco is expanding its presence in key markets through a
combination of company and existing and new franchisee development.
Visit us on our website at www.elpolloloco.com.
Like: www.facebook.com/ElPolloLoco
Follow on Twitter: @ElPolloLoco Follow on
Instagram: @ElPolloLoco Subscribe:
www.youtube.com/OfficialElPolloLocoJoin Loco
Rewards: www.elpolloloco.com/rewards Join our
team: www.elpolloloco.com/careers
MEDIA CONTACT:
Kate
Kohlbrenner ICR 203-682-8329 LOCO@icrinc.com
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