Tailored for Tough: Rain, wind, cold, hot conditions and tough surfaces are no match for new innovative note from Post-it Brand

Taking reminders and important information to where they have never been before, Post-it Brand from 3M introduces Post-it Extreme Notes, an innovative new product designed to facilitate effective communication in the toughest conditions. Made with new ultra-strong Dura-Hold Paper and Adhesive, Post-it Extreme Notes are designed to stick on rough, textured and curved surfaces and withstand tough weather conditions, indoors and outdoors, from jobsites to new areas of the home.

This press release features multimedia. View the full release here: http://www.businesswire.com/news/home/20180313005324/en/

Post-it Extreme Notes (Photo: Business Wire)

A study conducted by Wakefield Research found that to relay important information, 51% of non-office workers use unconventional, and unreliable, materials like scraps of paper, gum wrappers or receipts1. Now, Post-it Extreme Notes offer a durable, water-resistant and writable surface to capture notes and information.

“Dependable communication is key for productive, accurate work and timely results, yet our research uncovered that 82% of workers outside the office experience challenges with non-verbal communication,” said Remi Kent, global business director, Post-it Brand. “After years of leading the market in office communication, Post-it Extreme Notes were developed specifically for this need outside of traditional offices. This new tool can get messages across, even in the toughest conditions.”

Post-it Extreme Notes can stick on rough surfaces and in conditions often found on job sites in construction, foodservice and manufacturing, and they also stick in tough areas within the home like inside freezers, boiler rooms, garages and bathrooms. With Dura-Hold Paper and Adhesive, the notes stick securely on rough and textured surfaces from raw wood to brick, cement, tile, steel and more, as well as around piping and corners. Once applied to a dry surface, the notes will withstand extreme elements, including wet conditions, rain, wind, snow and moisture, as well as temperatures from zero degrees Fahrenheit up to 120 degrees Fahrenheit, while always removing cleanly.

To test just how strong they really are, Post-it Extreme Notes were put to work in some of the most extreme climates in America including Alaska, Arizona, Florida and Minnesota. Business owners in Fairbanks, Alaska witnessed first hand how Post-it Extreme Notes stand up to the toughest conditions, including sticking on deliveries left out in the snow, remaining secure on surfaces in walk-in freezers and coolers in restaurant kitchens and withstanding dusty or snowy construction sites.

Post-it Extreme Notes will be available wherever Post-it Products are purchased today including major national retailers like Target, Walmart, The Home Depot, Lowe's, Staples, Office Depot and Amazon, among many others. Sizes available include 3 and 12-packs of 3 inch by 3 inch notes. For additional information and to find a store near you, visit Post-it.com/Extreme.

About 3M

At 3M, we apply science in collaborative ways to improve lives daily. With $32 billion in sales, our 91,000 employees connect with customers all around the world. Learn more about 3M’s creative solutions to the world’s problems at www.3M.com or on Twitter @3M or @3MNews.

3M, Post-it and Dura-Hold are trademarks of 3M.

1 Data statistics about communication are results from a Post-it Brand survey conducted by Wakefield Research (www.wakefieldresearch.com) among 1,000 U.S. workers, ages 18+, who work in non-office settings, with statistically significant data among the following industries: trades/construction, manufacturing and culinary, using an email invitation and an online survey.

LaForceHannah Grace Miles, 646-374-0803hmiles@laforce.nyc

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