10,000 guests to receive a free slice of cheesecake when they order The Cheesecake Factory delivery through DoorDash on December 6

In the spirit of the holidays, The Cheesecake Factory® (NASDAQ: CAKE) has partnered with DoorDash to present a special Day of 10,000 Slices to deliver 10,000 complimentary slices of its world-famous cheesecake on Wednesday, December 6, 2017. Guests can enjoy a complimentary slice of cheesecake by ordering The Cheesecake Factory delivery through DoorDash and using promo code 10000SLICES at checkout*. The Cheesecake Factory and DoorDash will continue the spirit of gift-giving with a free week of delivery on all orders from The Cheesecake Factory from December 6 – 12, 2017**; no promotion code needed.

This press release features multimedia. View the full release here: http://www.businesswire.com/news/home/20171204005212/en/

Hershey's® Chocolate Bar Cheesecake (Photo: Business Wire)

“We are so pleased to partner with DoorDash to surprise and delight 10,000 of our loyal fans and guests by delivering a complimentary slice of cheesecake on December 6,” said David Overton, Founder and CEO of The Cheesecake Factory. “We hope they can enjoy a slice of their favorite cheesecake to celebrate the season of giving.”

DoorDash will be delivering from The Cheesecake Factory restaurants in more than 70 cities across the country, including Chicago, Dallas, Las Vegas, Los Angeles, Miami, New York and San Francisco, on a Day of 10,000 Slices. To find a complete list of delivery areas and additional information, please visit thecheesecakefactory.com/delivery.

* Free Slice Offer Terms and Conditions: Offer valid for one (1) individual slice of cheesecake or layer cake from the displayed The Cheesecake Factory menu. Offer valid only for orders placed and fulfilled on 12/6/2017 from a participating The Cheesecake Factory location during DoorDash’s normal delivery hours applicable for such location. DoorDash’s computer is the official date/time keeping device for this offer. Offer will automatically apply when code 10000SLICES is input at checkout. Offer will apply up to the value of USD $8.50. One redemption per person. No minimum subtotal required. Offer cannot be combined with other offers or promo codes. Non-transferrable. Valid only at DoorDash.com or on the DoorDash app. Not valid for takeout or dine-in. Offer only valid for participating The Cheesecake Factory locations and within DoorDash's delivery zones within the United States. DoorDash reserves the right to modify or terminate this offer at any time without notice. This is a DoorDash promotion, if you have any concerns please contact DoorDash at https://www.doordash.com/help/.

** Free Delivery Promotional Terms: Offer valid only for orders placed and fulfilled between 12/6/17 and 12/12/17 from a participating The Cheesecake Factory location during DoorDash’s normal operating hours applicable for such location. DoorDash’s computer is the official date/time keeping device for this offer. Offer will automatically apply at checkout when customer places an order via DoorDash.com or on the DoorDash app with participating The Cheesecake Factory locations. No minimum subtotal required. Service fees, surge fees, taxes, and gratuity may apply. Offer cannot be combined with other offers or promo codes. Offer is non-transferrable. No adjustments to previous purchases. Valid only at DoorDash.com or on the DoorDash app. Offer only valid for participating The Cheesecake Factory locations and within DoorDash's delivery zones. DoorDash reserves the right to modify or terminate this offer at any time without notice. This is a DoorDash promotion, if you have any concerns please contact DoorDash at https://www.doordash.com/help/.

For more information about The Cheesecake Factory, please visit www.TheCheesecakeFactory.comLike us on Facebook at www.facebook.com/TheCheesecakeFactoryFollow us on Twitter at www.twitter.com/cheesecakeFollow us on Instagram at www.instagram.com/cheesecakefactory

About The Cheesecake Factory IncorporatedThe Cheesecake Factory Incorporated created the upscale casual dining segment in 1978 with the introduction of its namesake concept. The Company, through its subsidiaries, owns and operates 211 full-service, casual dining restaurants throughout the U.S.A., including Puerto Rico, and Canada, comprised of 197 restaurants under The Cheesecake Factory® mark; 13 restaurants under the Grand Lux Cafe® mark; and one restaurant under the RockSugar Pan Asian Kitchen® mark (rebranding to RockSugar Southeast Asian Kitchen®). Internationally, 18 The Cheesecake Factory® restaurants operate under licensing agreements. The Company’s bakery division operates two bakery production facilities, in Calabasas Hills, CA and Rocky Mount, NC, that produce quality cheesecakes and other baked products for its restaurants, international licensees and third-party bakery customers. In 2017 the Company was named to the FORTUNE Magazine “100 Best Companies to Work For®” list for the fourth consecutive year. To learn more about the Company, visit www.thecheesecakefactory.com.

FORTUNE and FORTUNE 100 Best Companies to Work For® are registered trademarks of Time Inc. and are used under license. From FORTUNE Magazine, March 15, 2017 ©2017 Time Inc. Used under license. FORTUNE and Time Inc. are not affiliated with, and do not endorse products or services of, The Cheesecake Factory Incorporated.

Murphy O’Brien Public RelationsStacy Lewis / Jenny Loeb / Kim Murphy / Deidre Weight / Taylor Vande Beek310-453-2539cheesecake@murphyobrien.com

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