LAS VEGAS, Nov. 7, 2017 /PRNewswire/ -- Apptio, Inc.
(NASDAQ:APTI), the business management system of record for hybrid
IT, today introduced The State of the Global Technology
Economy report during the 2017 Technology Business Management
(TBM) Conference. The result of more than 25 years of data
aggregation and analyses from Dr. Howard
Rubin, the report outlines a surge in digital spending
worldwide and finds that the technology economy, comprised of
traditional information technology spending and supporting labor,
has reached more than $6.3 trillion
globally.
The scope of this spending led Dr. Rubin to further evaluate and
understand how IT leaders were leveraging their own digital
investment to drive growth and innovation for their organization.
In doing so, researchers found that the top 10 percent of global
companies by operating margin ("top performers") share three core
characteristics. These traits include:
- Top performers grow their technology spending 3x faster than
the average
- These companies also earn 20 percent higher corporate operating
margins
- And critically, 100 percent of top performing companies embrace
the TBM methodology
The Scale of the Tech Economy
At $6.3 trillion, the technology economy now rivals
the 2016 GDP of global superpowers, following behind the U.S.
($18.6 trillion) and China ($11.2
trillion), while beating out Japan ($4.9
trillion) and Germany
($3.2 trillion). What's more, we
found that the technology economy is growing at a rate of 2.4x the
rate of the global economy.
Traditional survey-based methods of measuring technology
spending fail to account for all labor for support of business
applications, infrastructure and development. Software and hardware
do not operate in a vacuum and require human support and
coordination to run effectively. When this support is accounted
for, the full scope of the role technology plays in our global
economy comes into sharp focus.
"I have devoted my career to helping IT professionals harness
the power of the digital economy to serve as true technology
economists within their organizations," said Dr. Howard Rubin, CEO of Rubin Worldwide. "The
findings contained within this report finally help us uncover how
some of the world's leading organizations are achieving success and
create a path for aspirational leaders to follow."
TBM: How Top Performers Thrive
As technology spending
outpaces the growth of the global economy, it's essential to
understand how digitization is impacting the modern business
landscape. Responsibility for this $6.3
trillion rests in the hands of Chief Information Officers
(CIOs) and their team at organizations across the
enterprise.
TBM is the standard method for managing hybrid IT, allowing
technology leaders to measure and manage their comprehensive
digital spending – including supporting labor. In particular, TBM
was found to have a measureable impact on spending efficiency,
infrastructure performance, customer and employee satisfaction and
the reliability of cybersecurity systems. According to the report,
organizations that have implemented this discipline produce 69
percent more income per dollar spent on "run the business"
expenses.
"The key to winning in this new technology economy is not simply
investing in technology, but investing strategically," said Apptio
CEO, Sunny Gupta. "We've always
known that the key to unlocking the power of the CIO and driving
innovation in business was the ability to maximize digital spending
with Apptio. It's gratifying to see all of our hard work
represented in Dr. Rubin's data."
Habits of Top Performers
In addition to profiling the
traits that contribute to the success of many of today's most
successful organizations, today's report also provides a series of
ten recommendations for CIOs, IT finance professionals and
infrastructure and operations professionals. These recommendations
are aimed at providing these leaders with the key actions they can
take to successfully implement TBM and use the growth in digital
spending to drive business growth.
Report authors found that, on average, successful technology
professionals where able to:
- Strive for business value
- Continuously improve
- Create transparency
- Shape business demand
- Deliver value for money
- Plan and govern
- Pay for performance
- Create a business-aligned portfolio
- Invest in innovation
- Enable enterprise agility
More Than a Decade in the Making
The State of the
Global Technology Economy report is the culmination of decades
of technology spending analysis at more than 3,000 global
enterprise organizations by Dr. Howard
Rubin. Subjective analysis paired with Apptio's TBM best
practices contributed to the results of this report.
The full report, introduced by Apptio CEO, Sunny Gupta at the TBM Conference 2017 is
available for download here: http://apptio.com/techeconreport
For more information, please register for the webinar with
Apptio and Rubin Worldwide, "Technology Economics: 10 Habits of
Successful IT Leaders," on November 30,
2017 at 9am PST.
About Apptio
Apptio (NASDAQ: APTI) is the business
management system of record for hybrid IT. We transform the way IT
runs its business and makes decisions. With our cloud-based
applications, IT leaders manage, plan and optimize their technology
investments across on-premises and cloud. With Apptio, IT leaders
become strategic partners to the business by demonstrating the
value of IT investments, accelerate innovation and shift their
technology investments from running the business to digital
innovation. Hundreds of customers choose Apptio as their business
system of record for hybrid IT. For more information, please visit
www.Apptio.com.
MEDIA INQUIRIES
Sarah
Vreugdenhil
Apptio
pr@apptio.com
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