SAN JOSE, Calif., Oct. 16, 2017 /PRNewswire/ -- Quantum Corp.
(NYSE: QTM) today introduced the new Quantum NOW program in
North America, which is designed
to empower IT data center channel partners frustrated with storage
options available in the wake of industry consolidation. Quantum
NOW provides partners with margin enhancements, expanded
value-added service options designed to drive incremental revenue,
and more extensive marketing support and lead generation
capabilities.
Solution Differentiation
To help launch the Quantum
NOW program Quantum is conducting a series of regional partner
events – Quantum Elevate (see below for dates, locations and
registration information). At these events, IT data center storage
resellers can learn more about the NOW program and talk directly to
Quantum sales, channel and executive management. Quantum and
technology partners such as Commvault will also show how attendees
can differentiate their solutions portfolio and address evolving
customer storage needs in key areas:
- employing best practices for using flash
- managing unstructured data in scale-out NAS environments
- protecting and managing converged and hyperconverged
solutions
- using artificial intelligence.
Margin Enhancements
The Quantum NOW program offers
special incentives which can double the gross margin for channel
partners when they add a new customer, compensating them for the
extra time it takes to nurture new customer relationships. In
contrast to typical industry incentives, the NOW program can be
worth thousands of dollars, rather than hundreds, and is paid
directly to sales representatives on top of the margin they make on
Quantum products.
Expanded Service Offerings
The new program allows
partners to provide installation services across a broad portfolio
of Quantum products, opening a new revenue stream for resellers and
simplifying the engagement for customers wishing to work directly
with their partners from purchase through installation. The company
will also continue to invest more in partners with ongoing
training, account targeting programs and lead generation, as well
as 1:1 support from Quantum channel managers.
More Extensive Lead Generation Support
Quantum's
marketing concierge services enable partners to utilize their
Quantum marketing development fund dollars to work with third-party
agencies to drive customer appointments via integrated co-brandable
campaigns that include email, social media, direct mail, online
advertising and telemarketing services.
Quantum channel sales development representatives are also
available to help build attendance at end user events and reach
installed base customers to communicate upgrade and technology
refresh opportunities.
Attend Elevate to Learn More
Visit
http://quantummktg.com/Events/2017/ElevateTour/invite.html to learn
more about the North American Elevate tour and register to attend
in the following cities:
- October 17, Frisco, TX
- October 25, National Harbor,
MD
- October 26, Rosemont, IL
- November 9, San Jose, CA
- November 14, Costa Mesa, CA
- November 16, New York, NY
Supporting Quotes
Mike
Ballem, Regional Sales Manager, Open Storage
Solutions
"With recent storage industry consolidation it is
good to know Quantum is there to offer alternative cutting-edge
solutions that span a wide array of verticals. Quantum is a
channel-focused company with a full portfolio of data protection,
archive and scale-out storage solutions that provides
differentiation through innovative technology that partners can use
to grow their business."
Andy Brinck, Vice
President, Channel Sales - Americas, Quantum
"Cultivating
new accounts usually takes more time than servicing existing
accounts. The Quantum NOW program addresses this challenge with a
fresh approach for our data center channel partners that makes it
rewarding to develop new accounts. The new program is designed to
help resellers add new customers while supporting current business
and providing an ongoing pool of leads. In addition, recognizing
the increased demand from partners who not only market themselves
but also offer professional services as part of their brand,
Quantum NOW enables partners to install our products and thereby
develop a more service-oriented relationship with their
customers."
Additional Resources
- Visit the Quantum Alliance partner portal to learn more about
the Quantum NOW program and get channel manager contact
information: www.alliance.quantum.com.
- Read about Quantum's comprehensive product portfolio:
www.quantum.com/products/index.aspx
About Quantum
Quantum is a leading expert in scale-out
tiered storage, archive and data protection, providing solutions
for capturing, sharing, managing and preserving digital assets over
the entire data lifecycle. From small businesses to major
enterprises, more than 100,000 customers have trusted Quantum to
address their most demanding data workflow challenges. Quantum's
end-to-end, tiered storage foundation enables customers to maximize
the value of their data by making it accessible whenever and
wherever needed, retaining it indefinitely and reducing total cost
and complexity. See how at www.quantum.com/customerstories.
Quantum and the Quantum logo are registered trademarks of
Quantum Corporation and its affiliates in the United States and/or other countries. All
other trademarks are the property of their respective owners.
"Safe Harbor" Statement: This press release contains
"forward-looking" statements. All statements other than statements
of historical fact are statements that could be deemed
forward-looking statements. Quantum advises caution in reliance on
forward-looking statements. Forward-looking statements include,
without limitation, benefits from the Quantum NOW program,
including partner benefits such as margin enhancements, expanded
value-added service options, and more extensive marketing support
and lead generation capabilities. . All forward-looking statements
are based on information available to Quantum on the date hereof.
These statements involve known and unknown risks, uncertainties and
other factors that may cause Quantum's actual results to differ
materially from those implied by the forward-looking statement,
including unexpected changes in the Company's business. More
detailed information about these risk factors, and additional risk
factors, are set forth in Quantum's periodic filings with the
Securities and Exchange Commission, including, but not limited to,
those risks and uncertainties listed in the section entitled "Risk
Factors," in Quantum's Quarterly Report on Form 10-Q filed with the
Securities and Exchange Commission on August
9, 2017 Quantum expressly disclaims any obligation to update
or alter its forward-looking statements, whether as a result of new
information, future events or otherwise, except as required by
applicable law.
Public Relations Contact:
Bob
Wientzen
Quantum Corp.
720-201-8125
bob.wientzen@quantum.com
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SOURCE Quantum Corp.