CHICAGO, Oct. 10, 2017 /PRNewswire/ -- Slim
Jim®, a brand of Conagra Brands, Inc. (NYSE: CAG),
is introducing Slim Jim Premium Smoked Sticks, featuring premium
cuts of 100 percent grass-fed beef or 100 percent premium pork with
contemporary flavors.
"For many Slim Jim fans, as they leave their teenage years,
taste preferences change," said Adam
Beane, senior brand manager, Slim Jim. "We're addressing
this opportunity by introducing new Slim Jim Premium Smoked Sticks
– a premium meat snack with the advantages of both sticks and
jerky. Premium Smoked Sticks deliver high quality ingredients,
sophisticated flavors, and a less greasy experience, all with the
easy-to-eat convenience of a stick."
Each stick is grass-fed 100 percent beef or 100 percent premium
pork, always raised without hormones*, and with no artificial
colors or flavors, and no added MSG**. Each serving contains at
least 10 grams of protein.
The debut of Slim Jim Premium Smoked Sticks includes three
flavors:
- Smokehouse Original: Brown sugar and soy sauce notes
combine for a sweet and savory experience with a hint of spice
(100% Grassfed Beef, 10g Protein)
- Thai Style Chili: Sweet chili and garlic combine with
spicy red peppers for a well-balanced flavor experience (100% Pork,
11g Protein)
- Memphis Style BBQ: Our Dry Rub seasoning blend will
transport your taste buds to the authentic BBQ pits of Memphis (100% Pork, 11g Protein)
Slim Jim Premium Smoked Sticks are slow-cooked for over 14 hours
and seasoned with the perfect balance of herbs, spices, and peppers
to deliver an elevated flavor experience.
The new Premium Smoked Sticks debut this month and will be
available at convenience stores and mass retailers nationwide. They
are available in 1.2 oz and 4.1oz resealable packs priced at
$1.79 and $4.99 respectively.
The new sticks are part of a robust pipeline of snacking
innovation at Conagra following the recent acquisition of the
protein-based snacking business Thanasi Foods LLC, maker of Duke's
Premium Smoked Meats and BIGS seeds. Conagra Brands' growing
portfolio of protein-based snacks includes Slim Jim, Duke's,
Penrose Pickled Sausages, BIGS, and DAVID Seeds.
For more information, including where to find the new Slim Jim
Premium Smoked Meat Sticks, visit www.slimjim.com, as well as
www.facebook.com/SlimJim, https://twitter.com/SlimJim,
www.instagram.com/slimjim and www.youtube.com/user/slimjim.
*Federal regulations prohibit the use of hormones in pork
**Except for that naturally occurring in soy sauce and hydrolyzed
soy protein
About Conagra Brands
Conagra Brands, Inc. (NYSE:
CAG), headquartered in Chicago, is
one of North America's leading
branded food companies. Guided by an entrepreneurial spirit,
Conagra Brands combines a rich heritage of making great food with a
sharpened focus on innovation. The company's portfolio is evolving
to satisfy people's changing food preferences. Conagra's iconic
brands, such as Marie Callender's®,
Reddi-wip®, Hunt's®, Healthy Choice®, Slim Jim® and Orville Redenbacher's®, as well as emerging
brands, including Alexia®, Blake's®, Frontera® and Duke's®, offer
choices for every occasion. For more information, visit
www.conagrabrands.com
For more information, please contact:
Dan Skinner
Conagra Brands
(312) 549-5636
Dan.Skinner@conagra.com
www.conagrabrands.com
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SOURCE Conagra Brands, Inc.