Heartland mixed martial arts leader becomes
top acquisition to date
Alliance MMA, Inc. ("Alliance MMA" or the "Company")
(NASDAQ:AMMA), the only publicly-traded mixed martial arts (MMA)
company, unifying elite regional promotions and aspiring MMA
champions, announced today it has acquired the assets of Victory
Fighting Championship. VFC produces events in Nebraska, Kansas,
Iowa, South Dakota and forthcoming shows in Dallas/Ft. Worth – the
nation’s 5th largest media market.
This Smart News Release features multimedia.
View the full release here:
http://www.businesswire.com/news/home/20170928005401/en/
On April 14, Yuri Villefort (10-5),
right, defeated Kassius Holdorf (10-4), left, for the Victory FC
Welterweight title at VFC 56 in Omaha, Nebraska. (Photo Credit:
Victory FC / Alliance MMA)
Headquartered in Omaha, Nebraska, VFC has produced more than 60
live MMA events since its founding in 2002. The Midwest’s MMA
leader also has global distribution, being broadcast exclusively on
UFC FIGHT PASS – the Ultimate Fighting Championship’s OTT digital
streaming platform which reaches subscribers in more than 155
countries.1
Operated by owner and CEO Ryan Stoddard, VFC has served as the
launching pad for former UFC lightweight champion Benson Henderson,
as well as UFC standouts Jake Ellenberger, Tecia Torres, Travis
Browne, Chris Camozzi, Spencer Fisher, Josh Neer, and many
others.
“With this acquisition, we are taking leaps toward achieving
goals on multiple fronts,” said Paul Danner, Chief Executive
Officer of Alliance MMA. “VFC’s organizational footprint, in terms
of scale and distribution on UFC FIGHT PASS, provides an incredible
opportunity for Alliance MMA to produce content – including live
content – that fans want to see.
“In addition, as we continue to pursue a presence in all the
right geographies, we will build upon VFC’s rock-solid foundation.
Under the leadership of Ryan Stoddard, whose vision of expansion
aligns with ours, we feel VFC’s unique brand of entertainment and
proven quality can best translate to several new cities in the near
future.”
“We at Victory are excited to join Alliance MMA, which promises
to strengthen our promotion in many ways including access to an
expanded slate of superlative venues,” said Ryan Stoddard, General
Manager of Victory Fighting Championship. “I believe in the
ascendant business model of Alliance MMA and felt this offered the
most rewarding outcome both for our promotion and for fighters
interested to climb the ladder to get to the majors.”
VFC joins Alliance MMA’s growing umbrella of regional
promotions, operating in 13 of the top 30 Nielsen Designated Market
Areas (DMA), including each of the top five. With the goal of
unifying elite regional promotions and fostering the development of
aspiring MMA champions, Alliance MMA also promotes MMA events
through New Jersey-based Cage Fury Fighting Championship (CFFC),
Washington-based Combat Games MMA (COGA), Illinois-based Hoosier
Fight Club (HFC), Tennessee-based V3Fights, Maryland-based Shogun
Fights, Ohio-based Iron Tiger Fight Series, Florida-based Fight
Time Promotions, Georgia-based National Fighting Championship
(NatFight), and Southern California-based SoCa Fights.
About Alliance MMA, Inc.
Alliance MMA (NASDAQ: AMMA) is a professional mixed martial arts
(MMA) company that brings together the best regional productions.
Alliance MMA's mission is to identify and cultivate the next
generation of fighters and champions for the Ultimate Fighting
Championship (UFC) and other premier MMA promotions.
With some of the world’s leading MMA promotions under the
Alliance MMA umbrella, the organization aims eventually to host in
excess of 125 events per year, showcasing more than 1,000 fighters.
Alliance MMA is also dedicated to generating live original sports
media content, attracting an international fan base, and securing
major brand sponsorship revenue for live MMA events, digital media,
and Alliance MMA fighters.
MMA is the world’s fastest-growing sport with worldwide fans of
approximately 300 million according to sports marketing research
firm Repucom. MMA is a full contact sport that allows a wide range
of fighting techniques, including striking and grappling from
various martial arts and disciplines including Boxing, Wrestling,
Brazilian Jiu Jitsu, Karate, and Muay Thai. Professional MMA fights
are legal and regulated by state athletic commissions in all 50
states.
Alliance MMA, Inc. was incorporated in 2015 for the purpose of
acquiring businesses that engage in the promotion of mixed martial
arts (MMA) events. In 2016, the company completed an initial public
offering that culminated in a listing on the NASDAQ stock exchange.
Alliance MMA is the only mixed martial arts promotion company that
is publicly-traded.
For more information, visit www.alliancemma.com.
Forward-Looking Statements
This press release contains forward-looking statements within
the meaning of the federal securities laws. These statements relate
to anticipated future events, future results of operations or
future financial performance. In some cases, you can identify
forward-looking statements by terminology such as “may,” “might,”
“will,” “should,” “intends,” “expects,” “plans,” “goals,”
“projects,” “anticipates,” “believes,” “estimates,” “predicts,”
“potential,” or “continue” or the negative of these terms or other
comparable terminology. Actual results may differ materially from
historical results or those indicated by these forward-looking
statements as a result of a variety of factors including, but not
limited to, those discussed under the heading “Risk Factors” in our
registration statement on Form S-1 (Registration No. 333-213166)
declared effective by the Securities and Exchange Commission on
September 2, 2016. Alliance MMA encourages you to review other
factors that may affect its future results in Alliance MMA’s
registration statement and in its other filings with the Securities
and Exchange Commission.
Footnotes:1.
http://www.ufc.com/news/ufc-fight-pass-incivta-deal
View source
version on businesswire.com: http://www.businesswire.com/news/home/20170928005401/en/
Alliance MMA, Inc.Media:Matt Cassidy,
484-340-2871mcassidy@alliancemma.comorInvestors:James Platek,
212-739-7825jplatek@alliancemma.com
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