Refreshes Both Popular and Unconventional
Designs for Use in Modern Era
Monotype (Nasdaq: TYPE) today took the wraps off its newest
typeface revival project: The Wolpe Collection – a modernization of
five eye-catching, energetic typefaces from type designer Berthold
Wolpe. The new Albertus® Nova, Wolpe Fanfare™, Wolpe Pegasus™,
Wolpe Tempest™ and Sachsenwald™ designs were developed under the
direction of Toshi Omagari of The Monotype Studio. The Wolpe
Collection picks up where Wolpe left off more than a half century
ago, untethering the typefaces from the restrictions of the era,
adding back serifs, curves and angles that have a more natural and
fitting place in today’s modern design landscape.
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The Wolpe Collection (Photo: Business
Wire).
Monotype’s newest typefaces were modeled around Wolpe’s original
Albertus, Fanfare, Pegasus, Tempest and Sachsenwald designs,
embracing the collective quirks and deliberate inconsistencies. The
Wolpe Collection creates a new spin on each typeface, all of which
are close to his original visions. The designs include angles and
adornments that were removed, changed or condensed to accommodate
the limitations of print typesetting of the 1930s and 1940s – but
are now relevant for the digital era. The restored and newly
digitized typefaces include lost letterforms as well as new
weights, alternate characters and expanded language support.
“The inconsistencies in Wolpe’s designs were freeing in the
sense that it taught me to challenge conventional design and
rethink how typefaces should be constructed,” said Toshi Omagari,
Type Designer at Monotype. “Wolpe made compromises in his designs
due to the limitations of typesetting in his time. However, the
modern digital environment means that typefaces can be revised to
capture his original design vision and applied across a wide range
of offline and online media.”
Wolpe’s designs achieved varying levels of popularity when first
created, but weren’t meant to be used exclusively in that era. And
while the Albertus typeface has been used in some modern
applications, the others were never digitized, and as a result,
faded from view. Monotype saw the opportunity to revive these
designs with contemporary appeal and flair.
Albertus Nova (Classic, Authoritative, Warm)
Albertus Nova is a typeface cut out for modern, global
applications – such as video games – and has been expanded to
include a set of small capitals and five weights, including Thin,
Light, Regular, Bold and Black. Monotype is incorporating original
designs including a new capital J and Q and fixing different
proportions and lost details of characters. The Albertus Nova
typeface also reintroduces a number of alternate capital letters
originally created by Wolpe, including an unusual M with a lower
apex and a slanted left stroke, a W with crossing center strokes, a
2 with a closed loop, and an open ampersand. Monotype has also
added new designs including an A with a top bar, a lunar-shaped
lower and upper E and a long-tailed Q and R.
Wolpe Fanfare (Modern, Light, Energetic)
The Wolpe Fanfare typeface feeds on the energetic personality of
the original Fanfare design, which was built for Fanfare Press in
1935 and has graced hundreds of book covers – due to its ability to
lift letters off the baseline. The sharp resolution of digital
media makes the Wolpe Fanfare typeface great for display use,
feeling both modern and futuristic with lots of movement. It is
available now in six weights including Thin, Light, Regular, Bold,
Black and Inline. Monotype also added a condensed version of
smaller caps to expand titling options.
Wolpe Pegasus (Unique, Deliberately Inconsistent,
Academic)
Building on the original Pegasus typeface commissioned by
Monotype in 1937 as the text companion to the Albertus design, the
Wolpe Pegasus design takes advantage of its predecessor’s
inconsistencies. For example, characters that would conventionally
share details, such as b, d, p and q, don’t share them in this set.
Additionally, some serifs in the uppercase alphabet of the Pegasus
typeface are different. This was a conscious effort by Wolpe to
create individual letterforms. With the Wolpe Pegasus typeface,
Monotype kept every convention-defying detail of the original
character set and added Regular and Bold weights, with italics, and
added typographic enhancements to meet modern demand such as small
caps and various sets of numerals.
Wolpe Tempest (Curved, Extravagant, Animated)
The Tempest typeface was originally created exclusively for use
on book jackets by Fanfare Press and, despite being designed in the
mid-1930s, remains modern and contemporary. The revived Wolpe
Tempest design continues on its original path to set itself apart
from the formal and static sans serif italic typefaces of that era
and offers three weights, including Regular, Bold and Black,
preserving Tempest’s unmistakable profile and skeleton. It also
offers alternates for the A, B, D, E, L, M, N, P, R, X, Y and Z
characters which sport flourishes on entry and exit strokes, and
are great for adding extra embellishments to book titles, logotypes
and headlines.
Sachsenwald (Gothic, Provocative, Geometric)
Monotype has digitized the original Sachsenwald typeface for the
first time, adding an alternate X character to the original set to
make it more legible. Wolpe first created the Sachsenwald design
for a German publisher, who abandoned the order just before World
War II. Wolpe then tried to make the Sachsenwald typeface suitable
for use in the general public, with the hope that it would ignite
the interest of “horizon-scanning advertisers” and create a
“passing vogue” for blackletter type. The letterforms are softer
and less decorative than traditional blackletter script. However,
the use of blackletter type declined in favor of more legible Roman
type within Germany and was not popular in other regions of the
world – keeping the Sachsenwald typeface from achieving wider
adoption at that time. Monotype saw the opportunity to revive and
preserve a beautiful design and bring it into the modern era – as
blackletter usage becomes more commonplace in areas such as
publishing, fashion and album covers.
Pricing and Availability
The Wolpe Collection by Monotype is available now. The Albertus
Nova, Wolpe Fanfare and Wolpe Tempest designs are available in
Latin, Greek and Cyrillic. The Wolpe Pegasus and Sachsenwald
designs are available in Latin, only. The Wolpe Collection of
typefaces is available for purchase in sets on Fonts.com or as
individual fonts on MyFonts.com including:
- Albertus Nova and Wolpe Fanfare are
each $99/$/€99 or £85 per set, $49/€49 or £42 for individual
fonts;
- Wolpe Pegasus and Wolpe Tempest are
each $79/€79 or £68 for the set, $49/€49 or £42 for individual
fonts; and
- Sachsenwald: is $49/€49 or £42 for
the set, $/€49 or £42 for individual fonts.
The typefaces in The Wolpe Collection are available at a
discounted price of 50 percent off through November 7, 2017
on MyFonts.com and Fonts.com. The typefaces are also
available now through the Monotype Library
Subscription (MLS), which provides unlimited access to more
than 10,000 fonts. Enterprise customers may also choose a variety
of licensing options through Monotype’s enterprise sales
team.
The Wolpe Exhibition
The Wolpe Exhibition is open exclusively to the press on
September 26 and then to the general public beginning September 29
through October 30, 2017 at the Type Archive in London. It includes
both the new Wolpe Collection and Wolpe-related archive materials
like sketches, notes and book jacket designs, on display. Those
interested in attending can reserve space here.
Facebook Live Stream of Wolpe Panel
To kick off the Wolpe Exhibition, Monotype will host a panel of
design experts to discuss both Wolpe’s typeface legacy and the
inspiration behind the new typefaces. Moderated by John Walters,
editor of Eye Magazine, the panel will include: Monotype Type
Designer Toshi Omagari; Ian Chilvers, partner at design agency
Atelier Works; acclaimed book cover designer Alistair Hall of We
Made This; and illustrator, type and logo designer Rian Hughes of
Device. Monotype will stream this panel live on Facebook at 1:30
p.m. EDT on September 26. Interested parties can view it here:
https://www.facebook.com/ByMonotype/videos/1504727796285113/
About Monotype
Monotype provides the design assets, technology and expertise
that help create beautiful, authentic and impactful brands that
customers will engage with and value, wherever they experience the
brand, now and in the future. Further information is available
at www.monotype.com. Follow Monotype
on Twitter, Instagram and LinkedIn.
Monotype is a trademark of Monotype Imaging Inc. registered in
the U.S. Patent and Trademark Office and may be registered in
certain jurisdictions. Albertus is a trademark of The Monotype
Corporation registered in the United States Patent and Trademark
Office and may be registered in certain jurisdictions. Wolpe
Fanfare, Wolpe Pegasus, Wolpe Tempest and Sachsenwald are
trademarks of Monotype Imaging Inc. and may be registered in
certain other jurisdictions. All other trademarks are property of
their respective owners. ©2017 Monotype Imaging Holdings Inc. All
rights reserved.
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MonotypeAmy Aylwardamy.aylward@monotype.com
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