Nautilus, Inc. Shows School Spirit with Limited Edition Collegiate Bowflex Max Trainer® Product Line
August 15 2017 - 09:20AM
Business Wire
New Licensing Agreement Expands Bowflex
Offerings
Nautilus, Inc. (NYSE:NLS), a leader in innovative fitness
equipment, today announced a new limited edition collegiate-branded
Bowflex Max Trainer® M5 product line for University of Florida®,
University of Michigan and Florida State University. Launching just
in time for college football season, the branded machines feature
each university’s colors, logos and mascots.
This Smart News Release features multimedia.
View the full release here:
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Nautilus, Inc. expands its specialty
product offering with the new limited edition collegiate Bowflex
Max Trainer® M5 product line. (Photo: Business Wire)
“These officially licensed cardio machines give us the
opportunity to reach a new audience – a passionate fan base who is
dedicated to showing their school pride – and gauge their response
to this specialty product offering,” said Brian Pope, Vice
President and General Manager Direct at Nautilus, Inc. “Regardless
of where fans are in their fitness journey, the Max Trainer is an
effective solution for all skill levels, from experienced athletes
to those just starting out. Max offers a convenient way for people
to stay healthy while showing their school spirit.”
The Bowflex Max Trainer M5 combines the movements of an
elliptical and stair stepper for a one-of-a-kind cardio workout.
The 14-minute interval workout burns up to 2.5 times the calories
of a traditional cardio machine. Users can set, track, and monitor
progress with the free Max Trainer app, available for iOS and
Android phones. The Max Trainer comes equipped with enhanced
Bluetooth® connectivity so users can sync their workout results
with a mobile device and other popular apps.
Priced at $1,599, the collegiate-branded Bowflex Max Trainer M5
cardio machines are available now for preorder direct from
Bowflex.com while supplies last. In September 2017, the machines
will also be available in select Dick’s Sporting Goods stores in
Tallahassee and Gainesville, Fla. and Ann Arbor, Mich.
For more information and to preorder a collegiate-branded Max
Trainer, visit: www.bowflex.com/seminoles,
http://bowflex.com/wolverines and http://bowflex.com/gators.
About Nautilus, Inc.
Headquartered in Vancouver, Wash., Nautilus, Inc. (NYSE: NLS) is
a global fitness solutions company that believes everyone deserves
a fit and healthy life. With a brand portfolio including Bowflex®,
Nautilus®, Octane Fitness®, Schwinn® and Universal®, Nautilus, Inc.
develops innovative products to support healthy living through
direct and retail channels as well as in commercial channels with
Octane Fitness® products.
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version on businesswire.com: http://www.businesswire.com/news/home/20170815005285/en/
Media:Nautilus, Inc.Erin Griffin,
360-859-5863egriffin@nautilus.comorThe Hoffman AgencyCarey
Kerns, 503-754-7975ckerns@hoffman.comorInvestor
Relations:ICR, LLCJohn Mills,
646-277-1254john.mills@ICRinc.com
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