LOS ANGELES, Aug. 8, 2017 /PRNewswire/ -- AT&T* Creator
Lab teamed up with Thirty Seconds to Mars to live stream the band's
Aug. 12 concert, and provide wireless
connectivity and interactive fan experiences for their upcoming
Camp Mars Music Festival. The music fest takes place
Aug. 11-14 in Malibu, California.
The Camp Mars Music Festival is in its third year and gives fans
a special chance to relive the summer camp of their youth while
interacting with Thirty Seconds to Mars through a variety of
activities including hiking, yoga, games, art installations,
meditation, and more. The band will give 2 intimate live
performances in this unique and natural setting, on Aug. 12 and 13.
If you can't make it to Camp Mars in person, don't worry –
AT&T will live stream Saturday night's show on Facebook Live
(https://www.facebook.com/ATT/), att.net and VyRT (www.vyrt.com),
the social broadcast platform founded by Jared Leto.
"Camp Mars hosts excited fans from all over the world for a
weekend of community, music and adventure," said Karyn Spencer, vice president Creator Lab,
AT&T. "The mission of Creator Lab is to amplify the work
of artists and give their fans unique experiences. For
the first time ever, we're giving festival-goers enhanced wireless
coverage. This will help them connect with each other on
site and share their experiences on social. Thirty Seconds to
Mars is beloved by so many, and it's a privilege to stream
their concert around the globe."
"To be doing this for a third year in a row is an absolute
dream. We not only get to share our music, great food and tons of
fun with people we love – but it also takes place in one of our
favorite places on the planet, the beautiful mountains of
Malibu," said Jared Leto, frontman, Thirty Seconds to Mars.
"It's always a magical weekend, and we look forward to making new
friends and reconnecting with old ones. Working with AT&T
this year will elevate the experience and, especially, help
those who couldn't travel to California become a part of this outdoor
adventure, too."
AT&T is the exclusive wireless provider of Camp Mars.
We're deploying a Cell on Wheels (COW) to help keep attendees
connected so they can share their experiences with friends and
family. Think of a COW as a portable network that provides
extra coverage and capacity when the network faces heavy traffic in
one area. The Camp Mars COW is expected to boost network
capacity by nearly 100% during the festival.
Camp Mars Music Festival is presented once again by Adventures
In Wonderland***, an experiences company that builds unique
activities and events to connect fans to their favorite artists.
Tickets for the Camp Mars Music Festival in Malibu are available at Adventures In
Wonderland (www.adventuresinwonderland.com).
To follow along with us at Camp Mars, check out the AT&T and
Thirty Seconds to Mars social handles:
AT&T
Facebook: http://facebook.com/att
Twitter: https://twitter.com/att
Instagram: https://www.instagram.com/att/
Thirty Seconds to Mars
Facebook: http://facebook.com/thirtysecondstomars
Twitter: http://twitter.com/30SECONDSTOMARS
Instagram: http://instagram.com/30SECONDSTOMARS
Snapchat: http://snapchat.com/add/MarsOfficial
As well as @SummerCampMars on Instagram, Twitter, and Snapchat.
*About AT&T
AT&T Inc. (NYSE:T) helps millions around the globe connect with
leading entertainment, business, mobile and high speed internet
services. We offer the nation's best data network** and the best
global coverage of any U.S. wireless provider. We're one of the
world's largest providers of pay TV. We have TV customers in the
U.S. and 11 Latin American countries. Nearly 3.5 million companies,
from small to large businesses around the globe, turn to AT&T
for our highly secure smart solutions.
AT&T products and services are provided or offered by
subsidiaries and affiliates of AT&T Inc. under the AT&T
brand and not by AT&T Inc. Additional information about
AT&T products and services is available at about.att.com.
Follow our news on Twitter at @ATT, on Facebook at facebook.com/att
and on YouTube at youtube.com/att.
© 2017 AT&T Intellectual Property. All rights reserved.
AT&T, the Globe logo and other marks are trademarks and service
marks of AT&T Intellectual Property and/or AT&T affiliated
companies. All other marks contained herein are the property of
their respective owners.
**Claim based on the Nielsen Certified Data Network Score. Score
includes data reported by wireless consumers in the Nielsen Mobile
Insights survey, network measurements from Nielsen Mobile
Performance and Nielsen Drive Test Benchmarks for Q4 2016 + Q1 2017
across 121 markets.
***About Adventures In Wonderland
Actor, musician, investor, and entrepreneur Jared Leto founded Adventures in Wonderland in
2010. Adventures In Wonderland is a full-service experiences
company that creates events and designs, builds, and manages VIP
services for concerts and festivals. Adventures In Wonderland's
services are offered globally from mainland China and Asia, to Australia, to the Middle East, Africa, and Eastern and Western Europe, in addition to North and
South America – in venues ranging
from intimate clubs with a 200-person capacity, to arenas like
London's O2 Centre, to world-class
music festivals like Rock In Rio. Current clients include Blink
182, The Chainsmokers, Earth, Wind, and Fire, Gorillaz, and The
Vamps.
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SOURCE AT&T Inc.