NEW YORK, Nov. 21, 2019 /PRNewswire/ -- 'Tis the
season for everyone's favorite holiday treats and traditions –
peppermint and poinsettias, egg nogs and yule logs, even fruitcakes
and baked hams – but it's hard to think of a flavor with more power
to transport someone back to their fondest holiday memories than
gingerbread. That's why Captain Morgan is adding its signature
style of fun to gingerbread this holiday season with the release of
Captain Morgan Gingerbread Spiced.
With a snow-frosted cap and textured label that mimics a
gingerbread cookie, Captain Morgan Gingerbread Spiced is distilled
with the sweet and warming taste of gingerbread for a deliciously
seasonal spiced taste that the whole crew will love. Just like any
holiday indulgence, moderation is the way to go when enjoying
Captain Morgan Gingerbread Spiced.
Captain Morgan is doubling down on the sweet treats for the
holiday season by partnering with Big Gay Ice Cream to celebrate
the release of Captain Morgan Gingerbread Spiced. A Captain Morgan
Gingerbread Spiced 'Merry Morgan' Trucker – Big Gay Ice Cream's
unique name for an ice cream sandwich – will be available for free
to those 21+ visiting Big Gay Ice Cream's New York and Philadelphia locations. The ice cream in the
sandwich will be infused with the flavor of Captain Morgan
Gingerbread Spiced. The Captain Morgan Gingerbread Spiced 'Merry
Morgan' Truckers will be available each Thursday from November 21st through December 26th after 5:00pm EST*.
"The holidays are the time of the year we all gather for a good
time with friends and family, and Captain Morgan Gingerbread Spiced
captures a really special flavor that adds a little seasonal fun to
those get-togethers," said Christina
Choi, DIAGEO Senior Vice President, Rum, Gin & Tequila.
"Big Gay Ice Cream is such an iconic shop that stands for inclusive
fun, and we're so happy to be partnering with them. Our 'Merry
Morgan' Ice Cream Truckers are a great way to cap off a fun day out
with your crew."
Captain Morgan Gingerbread Spiced is on shelves now for a
limited time across the country for some responsible holiday cheer.
The 750mL bottle with an ABV of 30% has a suggested retail price of
$14.99. Anyone that can't make it
into a Big Gay Ice Cream® Shop to enjoy one of the delicious
Truckers can still taste a little holiday fun with an easy-to-make
cocktail, like the Captain's Sleigh Ride Cider: 1.5 oz. of
Captain Morgan Gingerbread Spiced and 6 oz. of fresh apple cider,
mixed in a mug and garnished with a cinnamon stick or fresh
apple.
For more fun this holiday season and delicious cocktail recipes
for Captain Morgan Gingerbread Spiced, check out @CaptainMorganUSA
on Instagram and @CaptainMorganUS on Twitter. No matter where you
choose to celebrate the holidays this year, Captain Morgan
Gingerbread Spiced is best enjoyed responsibly. Captain's
orders!
*Subject to photo ID confirming 21 years of age and while
supplies last.
About Captain Morgan
Captain Morgan is the number one
selling spiced rum and the third largest spirits brand in the U.S.
With the promise that there's more fun to be had, Captain
Morgan encourages everyone 21+ to get the crew together and find
the fun in each day. The Captain Morgan portfolio includes CAPTAIN
MORGAN® Original Spiced Rum, CAPTAIN MORGAN® Black Spiced Rum,
CAPTAIN MORGAN® Private Stock, CAPTAIN MORGAN® Cannon Blast,
CAPTAIN MORGAN® LocoNut, CAPTAIN MORGAN® Apple Smash, CAPTAIN
MORGAN® Watermelon Smash, CAPTAIN MORGAN® White Rum, CAPTAIN
MORGAN® Pineapple Rum, CAPTAIN MORGAN® Coconut Rum and CAPTAIN
MORGAN® Grapefruit Rum. For more information, visit
www.CaptainMorgan.com.
About Diageo
Diageo is a global leader in beverage
alcohol with an outstanding collection of brands including
Johnnie Walker, Crown Royal, Bulleit
and Buchanan's whiskies, Smirnoff,
Cîroc and Ketel One vodkas, Captain Morgan, Baileys, Don Julio, Tanqueray and Guinness. Diageo is
listed on both the New York Stock Exchange (DEO) and the London
Stock Exchange (DGE) and our products are sold in more than 180
countries around the world. For more information about Diageo, our
people, our brands, and performance, visit us at www.diageo.com.
Visit Diageo's global responsible drinking resource,
www.DRINKiQ.com, for information, initiatives and ways to share
best practice. Follow us on Twitter for news and information about
Diageo North America: @Diageo_NA. Celebrating life, every day,
everywhere.
About Big Gay Ice Cream®
Big Gay Ice Cream was
born on a whim in 2009 as a solitary New
York City food truck. Ten years later the company is a
leading presence on the global ice cream scene and has multiple
locations in New York City and
Philadelphia. They have also
published "Big Gay Ice Cream Book," an acclaimed
cookbook-that's-more-than-a-cookbook.
Big Gay Ice Cream has never veered from its mission: to keep the
fun in ice cream. We mix high-quality ingredients with guilty
pleasures, traditional flavors with the unexpected. We put on our
spin on the old-school ice cream parlor experience. Big Gay Ice
Cream for kids from 9 months to 109 years old.
MEDIA
CONTACTS:
|
Joe
Guagenti
|
Jamie
Hakim
|
TAYLOR
|
DIAGEO
|
(212)
714-5711
|
(646)
223-2000
|
jguagenti@taylorstrategy.com
|
jamie.hakim@diageo.com
|
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SOURCE Captain Morgan