SILICON VALLEY, Calif., Nov. 20,
2019 /PRNewswire/ -- Without risk, there can be no
reward. Without reward, there can be no billionaires. There is only
one tequila created for the very rich, and those on the cusp of
greatness. A tequila that was imagined by a visionary and raised by
boldness. Tres Comas.
Finally, a tequila crafted just for those mavericks ready to crush
their third comma. In collaboration with HBO and Silicon
Valley, Three Comma Club member Russ
Hanneman has released Tres Comas Añejo Tequila, the
only tequila acceptable for billionaires. This limited-edition
Añejo tequila is Russ's latest venture and can be yours for just
$44.99, or you can buy the company
for…you guessed it: $1,000,000,000.
Experience the interactive Multichannel News Release here:
https://www.multivu.com/players/English/8652151-tres-comas-anejo-tequila-russ-hanneman/
Tres Comas, originally
created by Russ to re-billionize his bank account, was put into
stealth mode once he made his valiant return into the Three Comma
Club. But every billionaire needs pet projects to appease their
founder syndrome, right? The man put radio on the internet for
crying out loud, so clearly, he's an expert in the
meticulous process of crafting a premium tequila.
"Tres Comas is literally
the best tequila on the market. I drink it, so that's how you
know," shares Russ Hanneman, founder
of Tres Comas. "I love it!
I'll buy a round for everyone! I can do that because I'm a
billionaire. I'll also buy everyone a safe ride home though, can't
let anything happen to my baby. And by my baby, I mean my precious
and really expensive sportscar."
Tres Comas is made from
100% Blue Weber Agave that has been aged in American Oak barrels
for over a year. The flavor profile has notes of vanilla and spice,
and has a rich, toasted oak finish. Tres Comas can be enjoyed neat, on the rocks, or
in the signature Billionaire's Margarita, which is just a regular
Margarita but made with Tres
Comas.
Tres Comas Añejo Tequila is on shelves now, available
nationally in the U.S. where spirits are sold while supplies last
for an SRP of $44.99.
About Diageo
Diageo is a global leader in beverage
alcohol with an outstanding collection of brands
including Johnnie Walker, Crown Royal, Bulleit
and Buchanan's whiskies, Smirnoff, Cîroc and Ketel One
vodkas, Captain Morgan, Baileys, Don Julio, Tanqueray and
Guinness.
Diageo is listed on both the New York Stock Exchange (DEO) and
the London Stock Exchange (DGE) and our products are sold in more
than 180 countries around the world. For more information about
Diageo, our people, our brands, and performance, visit us
at www.diageo.com. Visit Diageo's global responsible drinking
resource, www.DRINKiQ.com, for information, initiatives, and
ways to share best practice.
Follow us on Twitter for news and information about Diageo North
America: @Diageo_NA.
Celebrating life, every day, everywhere.
About HBO Licensing & Retail
HBO Licensing
& Retail, a division of Home Box Office, Inc., partners
with best-in-class licensees around the world to
give HBO's global audience new and exciting ways to engage with
their favorite shows. The division leverages
iconic, award-winning HBO programs such as Game of
Thrones, VEEP, Sex and the City, Silicon Valley, Insecure, The
Sopranos, Big Little Lies, True Blood and more to
create officially licensed consumer products, innovative
merchandise programs, retail activations and live immersive
experiences. HBO Licensing & Retail works across a broad
range of product categories, including collectibles, apparel,
publishing, live branded
experiences, digital gaming, fashion and beauty
collaborations, luxury accessories,
and beyond. Officially licensed HBO merchandise can
be purchased in retail stores around the world, online in
the US at http://store.hbo.com.
About Russ
Hanneman
Russ
Hanneman, as anyone not living in a cave for the last
several decades knows, made a billion dollars in the early 1990s
with his company that allowed internet users to access radio
stations, or, in his colorful words: "Putting radio on the
mother-f**king Internet." Since then, he has launched other
businesses, such as noted California billboard-purveyor Hanneman Outdoor
Media, as well as busied himself with buying hockey teams, dating
women thrown off reality shows for behavioral issues and the
like.
For further information, please contact Russ'
assistant:
TresComasAsst@hunterpr.com
Please Drink Responsibly. Even if you don't have
three commas in your bank account.
Silicon Valley TM & © 2019 Home Box Office, Inc. All Rights
Reserved. Under license to Diageo Americas, Inc.
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SOURCE DIAGEO North America