Green Cush and Sour Kush to launch under the
'Vert' brand with more to follow in 2021
MIRABEL, QC, April 14, 2021 /CNW/ - Canopy Growth Corporation
("Canopy Growth" or the "Company") (TSX: WEED) (NASDAQ: CGC),
a world-leading diversified cannabis, hemp, and vaporization device
company, is announcing the launch of Vert, the Company's first
Quebec-exclusive brand. The first
two strains to launch under the Vert brand are 'Green Cush' and
'Sour Kush', which will be sold via the Société québécoise du
cannabis (SQDC) in dried flower and pre-roll joint formats. Vert
Green Cush is a sativa-dominant strain and Sour Kush is an
"At Canopy Growth, we understand the importance of providing the
Quebec market with a
regionally-exclusive brand," said Kelly
Olsen, Vice President of Global Flower Business at Canopy
Growth. "Vert cannabis is grown by an experienced community of
Quebecois cultivators. We're excited to bring a new offering of
local cannabis flower to SQDC shelves."
Vert Green Cush and Sour Kush are cultivated at Vert
Mirabel, a fully licensed, hi-tech greenhouse located in
Mirabel, Quebec that is jointly
owned by Canopy Growth and partner Les Serres Stéphane Bertrand
Inc., a multi-generational greenhouse operated in the province.
Vert Mirabel is one of Canopy
Growth's primary cannabis cultivation facilities and plays a role
in providing locally-grown cannabis for the Quebec market - cementing the company's
production footprint in the province. The facility employs more
than 200 people in the Mirabel
region in key roles ranging from growers to production
"The operation of our Vert Mirabel facility is guided by a team
of incredibly passionate growers that are dedicated to bringing
locally grown cannabis to Quebec,"
said Sylvain Miron, Director, Vert
Mirabel. "This product is truly a fusion of Canopy's cannabis
expertise with the Vert Mirabel team's multi-generational knowledge
in greenhouse operations."
For more information on how to shop COVID-19 compliant ways
online and in-store visit www.sqdc.ca.
Here's to Future Growth.
About Canopy Growth Corporation
Canopy Growth (TSX:
WEED,NASDAQ: CGC) is a world-leading diversified cannabis and
cannabinoid-based consumer product company, driven by a passion to
improve lives, end prohibition, and strengthen communities by
unleashing the full potential of cannabis. Leveraging consumer
insights and innovation, we offer product varieties in high quality
dried flower, oil, softgel capsule, infused beverage, edible, and
topical formats, as well as vaporizer devices by Canopy Growth and
industry-leader Storz & Bickel. Our global medical brand,
Spectrum Therapeutics, sells a range of full-spectrum products
using its colour-coded classification system and is a market leader
in both Canada and Germany. Through our award-winning Tweed and
Tokyo Smoke banners, we reach our adult-use consumers and have
built a loyal following by focusing on top quality products and
meaningful customer relationships. Canopy Growth has entered into
the health and wellness consumer space in key markets including
Canada, the United States, and Europe through BioSteel sports nutrition, and
This Works skin and sleep solutions; and has introduced additional
federally-permissible CBD products to the
United States through our First & Free and Martha
Stewart CBD brands. Canopy Growth has an established partnership
with Fortune 500 alcohol leader Constellation Brands. For more
information visit www.canopygrowth.com.
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SOURCE Canopy Growth Corporation