Lobo Genetics and Alcanna Bring Genetic Testing to Alberta Cannabis Consumers
March 14 2019 - 08:30AM
Lobo Genetics Inc. (“Lobo”), a leading cannabis healthcare
technology company and Alcanna Inc. (“Alcanna”) (TSX: CLIQ), owner
of Nova Cannabis and one of the largest private sector retailers of
alcohol in North America, are pleased to announce an industry-first
partnership that brings direct-to-consumer cannabis genetic testing
to Alcanna’s Nova Cannabis stores.
Using Lobo’s patented Cube DNA testing platform, customers in
Alberta will be able to walk into select Nova Cannabis stores and
receive their personalized cannabis genetic profile within a day
from a simple cheek swab.
Lobo’s cannabis test will help individuals understand how their
bodies respond to THC, explain potential short-term and long-term
risks based on their genetic profile, and explore other insights
and recommendations to make more informed decisions about their
cannabis use.
Starting on March 14th 2019 and for a limited promotional period
of three weeks, Lobo’s cannabis genetic test will be offered free
of charge to Nova Cannabis customers at Lobo-branded kiosks located
within the following Nova Cannabis locations:
- Willow Park, Calgary, 10816 Macleod Trail Unit 252
- Off-Whyte, Edmonton, 8015 104 St NW
- Namao, Edmonton, 16616 95 St
- Spruce Grove, 17 Nelson Dr
- Southpointe, Fort Saskatchewan, 9310 Southfort Dr Unit 101
Customers will also have the option to upgrade their account to
receive further genetic insights through Lobo’s online
platform.
“We are excited to work with Alcanna to raise awareness of
cannabis health and safety through personalized genetics,” said
John Lem, CEO of Lobo. “Empowering the consumer with information
about their personalized genetic response to cannabis will help
enable safer, responsible and informed adult use. Alcanna is at the
forefront of cannabis retail in Canada by presenting such leading
technology directly to customers. We chose to partner with Alcanna
because of their industry-leading track record since October 17th
in responsible and professional cannabis retail.”
“Alcanna’s corporate motto is The Art of Responsible Retail.
This partnership with Lobo is a perfect example of Alcanna using
our Nova Cannabis locations to promote safety and awareness for
responsible adult cannabis use. Lobo’s technology is truly
ground-breaking and a welcome participant in this new industry. We
are pleased Lobo chose Alcanna’s Nova Cannabis stores for the
exclusive introduction of their technology to Canadians,” added
James Burns, CEO of Alcanna.
About Lobo Genetics Inc.
Lobo is a privately-held healthcare technology company that
helps ensure a safer cannabis experience through genetics.
Consumers and patients can gain rapid, actionable insights into
their personal response to cannabis, based on their genetic
profile. Lobo’s portable device platform provides DNA test results
in under an hour, and can be deployed in clinics, pharmacies and
retail stores. With applications across the recreational, medical
and clinical space, Lobo is bringing the science of cannabis
genetic testing to everyone.
About Alcanna Inc.
Alcanna is one of the largest private sector
retailers of alcohol in North America and the largest in Canada by
number of stores – operating 236 locations in Alberta, British
Columbia and Alaska. The Company also operates five cannabis retail
stores under the “Nova Cannabis” brand in the Province of Alberta.
With revenues in excess of $600 million per year, Alcanna processes
over 18 million individual retail transactions of beverage alcohol
and cannabis.
Alcanna's common shares and convertible
subordinated debentures trade on the Toronto Stock Exchange under
the symbols "CLIQ" and "CLIQ.DB", respectively.
Additional information about Alcanna Inc. is available
at www.sedar.com and the Company’s website
at www.alcanna.com.
For further information, please contact:
Media and press inquiries:
Dan SkilleterLobo Genetics Inc.Director of Policy and
Communicationsdan.skilleter@lobogene.com416-500-3989
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