PLANO, Texas, March 30, 2021 /PRNewswire/ -- After
becoming the first national pizza brand to offer Contactless
Curbside Pickup, Pizza Hut is doubling down on safety and
convenience and launching The Hut Lane™, a dedicated
digital order pick-up window available at over 1,500 locations
across the country with more to come.
As customer preferences shifted during the early months of the
pandemic, Pizza Hut adapted to offer a way for customers to place
digital orders without ever having to leave their vehicles. The
Hut Lane represents the next evolution of this breakthrough
experience, offering safety, convenience and speed without
customers ever having to park their cars.
"We are giving our customers a variety of options to optimize
their pizza-eating experience as we build on our business
momentum," said Nicolas Burquier, Chief Customer & Operations
Officer, Pizza Hut. "Not only do we offer industry-leading,
innovative menu items that are only available at Pizza Hut, we also
offer several digital-first pick-up options for our customers, and
The Hut Lane is a great example of that."
The Hut Lane service can be accessed through the
Pizza Hut app and pizzahut.com and is also available for those
placing orders over the phone. Upon arrival, customers can simply
pull up to the dedicated window, grab their order and go. If The
Hut Lane is not available at your local Pizza Hut, the app will
automatically offer Pizza Hut's Contactless Curbside Pickup so you
can still stay in your car to pick up your order.
The Hut Lane is part of the brand's long-term
strategy to modernize through digital ordering and improved
customer experiences, and many franchise owners seeking an edge on
speed and convenience in their local markets will look to utilize
this feature. As Flynn Restaurant Group recently took ownership of
over 900 Pizza Hut restaurants, the franchisee plans to
prioritize The Hut Lane in many of its stores going
forward.
"As we transition into the Pizza Hut system, we are excited
about The Hut Lane and the seamless customer experience it
offers," said Ron Bellamy, Chief Improvement
Officer, Flynn Restaurant Group. "We know from our QSR
experience how much value a pick-up window can unlock for the
business, and we plan to prioritize The Hut Lane in future
builds and relocations of existing stores."
Pizza Hut is continuing to develop plans for additional Hut
Lane in-store branding elements and will look to roll them out
in the near future.
About Pizza Hut®
Pizza Hut, a subsidiary of Yum! Brands, Inc. (NYSE:YUM), has
more restaurant locations in the world than any other pizza
company. Founded in 1958 in Wichita,
Kan., Pizza Hut operates nearly 18,000 restaurants in more
than 100 countries. With easy order options including the Pizza Hut
app, mobile site, and Amazon and Google devices, Pizza Hut is
committed to providing an easy pizza experience – from order to
delivery – and has Hut Rewards, the Pizza Hut loyalty program that
offers points for every dollar spent on food any way you order.
Now more than ever, restaurants have an important role in
helping to safely feed families. As the largest pizza brand in the
U.S. by store count, Pizza Hut is committed to doing its part. To
help keep team members and customers safe, customers can get their
favorite Pizza Hut pizza via three contactless offerings: curbside
pickup, delivery, or carryout. Additionally, restaurant locations
are working to implement new health and safety procedures including
advising guest-facing team members to wear single-use personal
protective gear, pizza box safety seals, pre-shift temperature
checks, and counter shields to increase protection between
customers and employees.
Pizza Hut is also the proprietor of The Literacy Project, an
initiative designed to enable access, empower teachers and inspire
a lifelong love of reading. The program is rooted in the foundation
set by the Pizza Hut BOOK IT! Program, which is the longest-running
corporate supported literacy program, impacting more than 14
million students each year. Pizza Hut is the Official and Only
Pizza Sponsor of the NFL and NCAA®.
For more information about Pizza Hut, visit
www.pizzahut.com or www.pizzahut.com/c/content/sitemap.
Contact:
Brett LeVecchio, Pizza Hut
972.338.6730 / Brett.LeVecchio@yum.com
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SOURCE Pizza Hut