First-Ever Live Performance Off History-Making
Album
WWE (NYSE: WWE) today announced that multi-platinum recording
artist and international superstar Bad Bunny will perform his hit
single “Booker T” off his new album “El Último Tour Del Mundo” live
for the first time at Royal Rumble this Sunday, January 31
streaming live on WWE Network at 7 pm ET.
“Performing at the Royal Rumble is a childhood dream come true,”
said Bad Bunny. “I have been a lifelong fan of WWE and I am excited
to take the stage and entertain fans around the world.”
“Bad Bunny is at the top of the music industry, and a pop
culture icon with strong ties to WWE and our fans around the
world,” said Neil Lawi, Senior Vice President and General Manager,
WWE Music Group. “We are thrilled to provide a global platform for
his first-ever live performance of ‘Booker T’ as we kick off the
road to WrestleMania®.”
Bad Bunny has taken over the global music scene as one of the
most respected and talented singer-songwriters and producers of
this generation. Declared the #1 artist globally of 2020 by
Spotify, he has won multiple Latin Grammy Awards, American Music
Awards and Billboard Music Awards for Best Reggaeton Performance,
Artist of the Year and Top Latin Album of the Year among
others.
Bad Bunny’s most recent and third album of 2020, “El Último Tour
Del Mundo” debuted at #1 on the “Billboard 200” chart, the first
all-Spanish-language album to reach #1 in the 64-year history of
the all-genre chart, as well as #1 on Apple Music’s global “Top
Albums” chart for all genres.
About Bad Bunny
Bad Bunny is proclaimed as one of the most popular artists in
the world. The multi-platinum recording artist, Latin GRAMMY winner
and GRAMMY nominee, consistently manages to break international
barriers and dismantle cultural norms, becoming a global icon of
culture and entertainment. This year he was named “Composer of the
Year” by ASCAP. Following the unquestionable impact he has made
across the globe, Bad Bunny became the first male reggaeton artist
to appear on the cover of Rolling Stone magazine. He is also the
only Latino male artist to grace the cover of the prominent The New
York Times Magazine.
His most recent album, “El Ultimo Tour del Mundo” debuted at #1
on the “Billboard 200“ chart becoming the first all-Spanish album
to reach said position in the 64-year history of the all genre
chart. The artist managed to have all his discography reach the
“Billboard 200” chart, with his last 4 albums making the Top 10 and
his debut album “X 100PRE” peaking at #11. This year, he was
proclaimed the #1 artist globally on Spotify and the #1 Latin
artist of 2020 by Billboard for second consecutive year. Bad Bunny
is one of the Latin artists with the most hits to reach the global
“Hot 100,” having a total of 25 songs make it on the chart.
Recently, the artist released his single "Dakiti" with Jhay Cortez,
which made history as the first Latin song to simultaneously reach
#1 on the "Billboard Global 200" and "Billboard Global Excl. U.S."
as well as on Spotify’s “Top 200” and Apple Music’s “Top 100:
Global.”
Bad Bunny has also established himself as a businessman and
brand ambassador, partnering with casual shoe brand, Crocs, for a
special edition shoe, Bad Bunny x Crocs. The artist also joined
Corona as the face to its new campaign “La Vida Más Fina.” Every
one of Bad Bunny's releases has left a strong mark on the history
of Latin music. His artistic power and leadership in the
entertainment industry position him as one of the most accomplished
artists of the moment, and reaffirm his expansive reach in the
music industry.
About WWE
WWE, a publicly traded company (NYSE: WWE), is an integrated
media organization and recognized leader in global entertainment.
The Company consists of a portfolio of businesses that create and
deliver original content 52 weeks a year to a global audience. WWE
is committed to family friendly entertainment on its television
programming, pay-per-view, digital media and publishing platforms.
WWE’s TV-PG, family-friendly programming can be seen in more than
800 million homes worldwide in 27 languages. WWE Network, the
first-ever 24/7 over-the-top premium network that includes all live
pay-per-views, scheduled programming and a massive video-on-demand
library, is currently available in more than 180 countries. The
Company is headquartered in Stamford, Conn., with offices in New
York, Los Angeles, London, Mexico City, Mumbai, Shanghai,
Singapore, Dubai, Munich and Tokyo.
Additional information on WWE (NYSE: WWE) can be found at
wwe.com and corporate.wwe.com. For information on our global
activities, go to http://www.wwe.com/worldwide/.
Trademarks: All WWE programming,
talent names, images, likenesses, slogans, wrestling moves,
trademarks, logos and copyrights are the exclusive property of WWE
and its subsidiaries. All other trademarks, logos and copyrights
are the property of their respective owners.
Forward-Looking Statements: This
press release contains forward-looking statements pursuant to the
safe harbor provisions of the Securities Litigation Reform Act of
1995, which are subject to various risks and uncertainties. These
risks and uncertainties include, without limitation, risks relating
to: the impact of the COVID-19 outbreak on our business, results of
operations and financial condition; entering, maintaining and
renewing major distribution agreements; a rapidly evolving media
landscape; WWE Network (including the risk that we are unable to
attract, retain and renew subscribers); our need to continue to
develop creative and entertaining programs and events; the
possibility of a decline in the popularity of our brand of sports
entertainment; the continued importance of key performers and the
services of Vincent K. McMahon; possible adverse changes in the
regulatory atmosphere and related private sector initiatives; the
highly competitive, rapidly changing and increasingly fragmented
nature of the markets in which we operate and greater financial
resources or marketplace presence of many of our competitors;
uncertainties associated with international markets including
possible disruptions and reputational risks; our difficulty or
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businesses if we do not comply with applicable regulations; our
dependence on our intellectual property rights, our need to protect
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decline in general economic conditions and disruption in financial
markets; our accounts receivable; our indebtedness including our
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the volatility of our Class A common stock. In addition, our
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other factors as our Board of Directors may consider relevant.
Forward-looking statements made by the Company speak only as of the
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View source
version on businesswire.com: https://www.businesswire.com/news/home/20210125005914/en/
Media Contact: Matthew
Altman 203-352-1177 Matthew.Altman@wwecorp.com
Investor Contact: Michael
Guido, CFA 203-352-8779 Michael.Guido@wwecorp.com
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