WestRock Introduces EverGrow™ Fiber-Based Produce Packaging Collection
June 17 2021 - 8:00AM
Business Wire
Collection offers innovative alternatives to
single-use plastic packaging for produce from snacking tomatoes to
apples
WestRock Company (NYSE: WRK), a leading provider of
differentiated paper and packaging solutions, has announced an
expansion of its produce packaging offerings with the launch of its
EverGrow™ Collection.
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WestRock Company has announced an
expansion of its produce packaging offerings with the launch of its
EverGrow™ Collection. The collection offers innovative alternatives
to single-use plastic packaging for produce from snacking tomatoes
to apples. (Photo: Business Wire)
WestRock has achieved a proprietary approach for a produce
packaging collection made using sustainably sourced wood fiber.
WestRock EverGrow packaging is curbside recyclable when emptied and
flattened, supporting the company’s ambition to reduce waste and
build a 100 percent reusable, recyclable and compostable product
portfolio.
“WestRock’s new EverGrow Collection is an excellent example of
how we are innovating to improve the sustainability of our products
while helping our customers meet their sustainability goals,” said
Patrick Kivits, president of Consumer Packaging at WestRock. “We’ve
leveraged our material science, structural design and packaging
automation expertise to develop a collection of truly
differentiated packaging solutions for our produce customers that
are functional, recyclable and eye-catching.”
WestRock has worked with growers and retailers for generations
to provide highly differentiated, fiber-based corrugated packaging
and automation solutions. The EverGrow Collection is a natural
extension. Its baskets, carriers, punnets and tills have been
thoughtfully designed for easy stacking, operational efficiencies
and superior branding at retail.
WestRock customer Niagara Orchards and Vineyard Corp was able to
utilize these design features when the company launched its new
paperboard produce carriers last year.
“We set out to deliver a 100% recyclable and sustainable
container for the industry that is easy to pack, stack and handle,”
said Spenser Greenfield, General Manager of Niagara Orchard and
Vineyard Corp. “With the help from WestRock, we at Niagara Orchard
and Vineyard Corp are now doing our part to move the produce
industry away from plastic.”
For more information about WestRock’s EverGrow Collection, visit
https://solutions.westrock.com/EverGrow-Collection.
About WestRock
WestRock (NYSE: WRK) partners with our customers to provide
differentiated, sustainable paper and packaging solutions that help
them win in the marketplace. WestRock’s team members support
customers around the world from locations spanning North America,
South America, Europe, Asia, and Australia. Learn more at
www.westrock.com.
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version on businesswire.com: https://www.businesswire.com/news/home/20210617005130/en/
Investors: James Armstrong, 470-328-6327 Vice President,
Investor Relations james.armstrong@westrock.com
Media: Courtney James, 470-328-6397 Senior Manager,
Corporate Communications and Public Relations
courtney.james@westrock.com
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