Polaris’ RIDE COMMAND Platform Achieves One Million Miles of Off-Road and Snowmobile Trails
August 11 2021 - 10:09AM
Business Wire
In celebration Polaris is donating $40,000 to
Off-Road, ATV and Snowmobile riding clubs and associations across
North America
Polaris Inc. (NYSE: PII), a world leader in powersports, today
announced that riders can now access more than one million miles of
marked off-road and snowmobile trails through RIDE COMMAND. RIDE
COMMAND is Polaris’ interactive digital platform that gives
off-road vehicle and snowmobile riders the ability to find trails,
plan routes, track rides, share experiences and build
community.
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Polaris’ RIDE COMMAND Platform Achieves
One Million Miles of Off-Road and Snowmobile Trails. (Photo:
Business Wire)
“Polaris launched RIDE COMMAND as a way to enhance the riding
experience, including providing a tool for riders to seamlessly and
quickly discover new trails to traverse and find new adventures
outside,” said Vic Koelsch, chief digital officer, Polaris.
“Achieving one million miles of trails makes RIDE COMMAND one of
the industry’s most comprehensive trail resources for off-road and
snowmobile riders and speaks to Polaris’ ongoing commitment to
helping customers safely and responsibly enjoy the outdoors.”
A database of mapped trails is a primary feature of RIDE COMMAND
allowing riders to plan their route, view conditions and more. To
gather this trail data, Polaris partners with local riding clubs
and associations globally to gather the most up-to-date information
to enable riders to find approved riding trails and help create an
enjoyable and safe riding experience. In appreciation of these
organizations’ dedication, Polaris is awarding 80 clubs or
associations with $500 to help support their trail maintenance
efforts. All registered club trail managers or trail data
contributors that have been active within RIDE COMMAND from January
1 through September 30, 2021 are invited to submit an entry to
receive an award. Entries must be made between now and Sept. 30,
2021. Recipient clubs will be chosen via random drawing, there will
be eight winners each across 10 geographic regions.
“This feat of adding one million miles into RIDE COMMAND would
not have been possible without the strength and support of the
powersports community, as input from on-the-ground clubs and
associations greatly contributed to the mapped trails,” said Chris
Gamache, RIDE COMMAND trails manager, Polaris. “Polaris is thrilled
to help give back to them as we celebrate this milestone and the
miles ahead.”
Since its introduction in 2012, Polaris has continued to expand
the features and functionality of RIDE COMMAND, which has received
more than 1.2 million downloads. These users have access to safety
features like Group Ride, which tracks the location of riders in a
group and shows their track on a map, or group messaging that
allows riders to send messages to their group, even without
cellular signal. Local riding clubs, associations and other partner
organizations have the ability to identify trail supporting
businesses, and other points of interest on the app, and in turn
the businesses are highlighted for riders using RIDE COMMAND.
RIDE COMMAND is available via on-vehicle infotainment (IVI)
display on Polaris snowmobile and off-road vehicles. Additionally,
RIDE COMMAND can be accessed through the mobile app or at
RideCommand.Polaris.com, making it available to help all riders
find nearby trails, plan their routes and track their rides. The
RIDE COMMAND app is free to download and use. RIDE COMMAND is also
available on Polaris’ on-road products. With annual downloads up
more than 50 percent in 2020 the RIDE COMMAND mobile app community
continues to grow.
To learn more about RIDE COMMAND, please visit
offroad.polaris.com.
About Polaris
As the global leader in powersports, Polaris Inc. (NYSE: PII)
pioneers product breakthroughs and enriching experiences and
services that have invited people to discover the joy of being
outdoors since our founding in 1954. With annual 2020 sales of $7.0
billion, Polaris’ high-quality product line-up includes the Polaris
RANGER, RZR and GENERAL side-by-side off-road vehicles; Sportsman
all-terrain off-road vehicles; Indian Motorcycle mid-size and
heavyweight motorcycles; Slingshot moto-roadsters; snowmobiles; and
deck, cruiser and pontoon boats, including industry-leading
Bennington pontoons. Polaris enhances the riding experience with
parts, garments and accessories, along with a growing aftermarket
portfolio, including Transamerican Auto Parts. Polaris’ presence in
adjacent markets includes military and commercial off-road
vehicles, quadricycles, and electric vehicles. Proudly
headquartered in Minnesota, Polaris serves more than 100 countries
across the globe. www.polaris.com
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version on businesswire.com: https://www.businesswire.com/news/home/20210811005595/en/
Erika Burke Email: erika.frederick@polaris.com Phone:
763.417.8673
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