WELCOME, N.C., Feb. 3, 2021 /PRNewswire/ -- Richard
Childress Racing (RCR) announced today a multi-faceted partnership
with BetMGM, the market-leading sports betting and online gaming
platform. BetMGM will collaborate with the iconic NASCAR team on a
variety of marketing and activation assets, including primary
sponsorship for select races during the 2021 NASCAR Cup Series, and
the designation as the Official Sports Betting Operator of Richard
Childress Racing. This marks the first partnership between a NASCAR
team and sports betting operator.
"BetMGM is at the forefront of the sports betting and online
gaming industry and Richard Childress Racing can certainly relate
to their pioneering vision," said Richard
Childress, Chairman and CEO of Richard Childress Racing.
"This innovative relationship will provide opportunities to
collaborate in new and groundbreaking ways."
BetMGM's agreement with RCR kicks off this month at Daytona
International Speedway with an associate partnership on RCR's No. 3
Chevrolet driven by Austin Dillon,
as well as the No. 8 Chevrolet driven by Tyler Reddick. The Daytona 500 airs live on FOX
at 2:30 p.m. ET Sunday, Feb. 14.
Today's news follows the announcement of BetMGM as an Authorized
NASCAR Gaming Partner.
Matt Prevost, BetMGM's Chief
Revenue Officer, said, "Richard Childress Racing is one of the most
respected and formidable teams in motorsports. Together we
will develop compelling marketing opportunities and activations
that introduce the BetMGM sports betting brand to NASCAR fans
worldwide."
The BetMGM mobile app is currently live in 10 states and is
available for download on both iOS and Android, as well as
accessible via desktop at www.betmgm.com. BetMGM offers
user-friendly sports betting experiences, making it easy to
customize pre-game, live in-play, futures and parlay wagers.
BetMGM's integration with MGM Resorts' M life Rewards
program allows BetMGM users, in legal playing states, the
opportunity to redeem their gameplay for world-class experiences at
MGM Resorts properties nationwide. Those resorts include Bellagio
and MGM Grand in Las Vegas, Borgata in New Jersey, Beau
Rivage in Mississippi and MGM National Harbor
in Maryland. For more information, follow @BetMGM on
Twitter.
About Richard Childress Racing:
Richard Childress
Racing (rcrracing.com) is a renowned, performance-driven racing,
marketing and manufacturing organization. Incorporated in 1969, RCR
has celebrated over 50 years of racing and earned more than 200
victories and 16 championships, including six in the NASCAR Cup
Series with the legendary Dale
Earnhardt. RCR was the first organization to win
championships in the NASCAR Cup Series, NASCAR Xfinity Series and
NASCAR Truck Series and is a three-time winner of the Daytona 500
(1998, 2007, 2018). Its 2020 NASCAR Cup Series lineup includes
two-time NASCAR champion, 2017 Coca-Cola 600 winner and 2018
Daytona 500 champion Austin Dillon
(No. 3 Chevrolet), along with two-time NASCAR Xfinity Series
champion Tyler Reddick (No. 8
Chevrolet). RCR fields a full-time NASCAR Xfinity Series program
with Myatt Snider (No. 2
Chevrolet)
About BetMGM
BetMGM is a market leading sports
betting and gaming entertainment company, pioneering the online
gaming industry. Born out of a partnership between MGM Resorts
International (NYSE: MGM) and Entain Plc (LSE: ENT), BetMGM
has exclusive access to all of MGM Resorts' U.S. land-based and
online sports betting, major tournament poker, and online gaming
businesses. Utilizing Entain's U.S.-licensed, state of the art
technology, BetMGM offers sports betting and online gaming via
market leading brands including BetMGM, Borgata Casino, Party
Casino and Party Poker. Founded in 2018, BetMGM is headquartered
in New Jersey. For more information,
visit http://www.betmgminc.com/.
Statements in this release that are not historical facts are
"forward-looking" statements and "safe harbor statements" within
the meaning of the Private Securities Litigation Reform Act of 1995
that involve risks and/or uncertainties, including BetMGM's ability
to grow in new or existing jurisdictions. Management has based
forward-looking statements on current expectations and assumptions
and not on historical facts. Among the important factors that could
cause actual results to differ materially from those indicated in
such forward-looking statements include the effects of economic and
market conditions in the jurisdictions in which BetMGM operates,
competition with other iGaming and sports betting platforms, the
timing and costs of expanding in new jurisdictions as well as
obtaining and maintaining the required permits, licenses,
financings, approvals and other contingencies in connection with
growth in new or existing jurisdictions. In providing
forward-looking statements, BetMGM is not undertaking any duty or
obligation to update these statements publicly as a result of new
information, future events or otherwise, except as required by law.
If BetMGM updates one or more forward-looking statements, no
inference should be drawn that it will make additional updates with
respect to those other forward-looking statements.
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