Giant Character Balloon Based on Pop!, a
Globally Recognized Aesthetic
Funko Exclusive Product Assortment Available
on Funko.com
Funko, Inc. ("Funko,” or the “Company”) (Nasdaq: FNKO), a
leading pop culture consumer products company, together with
Macy’s, Inc. (NYSE:M) and in collaboration with Lucasfilm,
announced today that a Funko Pop! -inspired balloon featuring the
character Grogu (known in pop culture as Baby Yoda), from the
beloved Star Wars™ series The Mandalorian™ streaming on Disney+,
will fly at this year’s Macy’s Thanksgiving Day Parade®.
This press release features multimedia. View
the full release here:
https://www.businesswire.com/news/home/20210909005069/en/
Balloon render of Funko Pop!-Inspired
Grogu Joins the 2021 Macy's Thanksgiving Day Parade. (Graphic:
Business Wire)
Taking flight in the annual spectacle on Thursday, November 25,
2021, the Grogu-inspired balloon emulates the Funko Pop! version of
the character. A limited-edition Macy’s Parade balloon-inspired
product line will be available for sale only on Funko.com.
Additionally, Macy’s will have select items from Funko available
for purchase at Macy’s Herald Square this fall.
“The giant balloons in the Macy’s Thanksgiving Day Parade have
always reflected the very best of pop culture and there is no
better example of that than Grogu who has become an instant global
sensation,” said Will Coss, Executive Producer, Macy’s Thanksgiving
Day Parade. “We are thrilled to collaborate with Funko and
Lucasfilm on this Funko Pop! version of the beloved character that
is sure to delight legions of Star Wars galaxy fans.”
Taking shape in larger-than-life form, the Grogu-inspired
balloon will measure 41-feet high, 29-feet long and 37-feet wide,
as it flies down the streets of Manhattan in the Macy’s
Thanksgiving Day Parade, adding pop culture magic for Funko and
Star Wars fans and delighting millions of spectators in person and
on television. On Thanksgiving Day, the newest addition will join a
line-up filled with Macy’s signature mix of giant character helium
balloons, fantastic floats, marching bands, performance groups,
celebrities, clowns and the one-and-only Santa Claus.
“Funko is ecstatic to bring the Funko Pop! version of the
character as a Grogu-themed balloon to the Macy’s Thanksgiving Day
Parade,” said Brian Mariotti, Chief Executive Officer at Funko.
“Connecting one of pop culture’s most recognizable characters from
one of the biggest entertainment brands in the world with one of
our nation’s most beloved holiday traditions is truly a moment in
pop culture history that will be remembered by Funko fans and
millions of other viewers.”
Funko also collaborated with Lucasfilm to develop an
all-encompassing line of consumer products including:
- Funko Pop! bobbleheads
- Funko Deluxe Pop! Bobbleheads
- Funko Pop! Keychain
- Funko Hooded Sweatshirt (Kids & Adults)
- Funko T-Shirt (Kids & Adults)
“Grogu has become a global phenomenon, captivating fans of all
ages with his charm, humor and loyalty, as seen in The Mandalorian
on Disney+,” said Paul Southern, Senior Vice President, Franchise
& Licensing, Lucasfilm and National Geographic, Disney Consumer
Products, Games and Publishing. “This fall, fans will be able to
see Grogu reimagined in a size befitting his impact in the Star
Wars galaxy and pop culture, as well as enjoy a new sampling of
Grogu-inspired products in celebration of this momentous
occasion.”
The Emmy Award-winning series The Mandalorian made its seismic
world debut on Disney+ in November of 2019, and continued in Season
2 with the Mandalorian and the Child making their way through a
dangerous galaxy in the tumultuous era after the collapse of the
Galactic Empire. The series is created by showrunner Jon Favreau
who also serves as executive producer along with Dave Filoni,
Kathleen Kennedy, and Colin Wilson, with Karen Gilchrist and Carrie
Beck as co-executive producers.
The 95th Annual Macy’s Thanksgiving Day Parade will air
nationwide on NBC-TV, Thursday, November 25, 2021 from 9:00 a.m. to
noon in all time zones. For more information visit
macys.com/parade. To follow and participate in the excitement,
check out @macys on various social platforms and follow
#MacysParade.
For more information on Funko, fans can visit
https://funko.com/.
ABOUT FUNKO
Headquartered in Everett, Washington, Funko is a leading pop
culture consumer products company. Funko designs, sources and
distributes licensed pop culture products across multiple
categories, including vinyl figures, board games, action toys,
plush, apparel, housewares and accessories for consumers who seek
tangible ways to connect with their favorite pop culture brands and
characters. Learn more at https://funko.com/, and follow us on
Twitter (@OriginalFunko) and Instagram (@OriginalFunko).
ABOUT MACY’S
Macy’s is America’s Department Store. For more than 160 years,
Macy’s, the largest retail brand of Macy’s, Inc., has served
generations at every stage of their lives. Through a digitally led
shopping experience powered by macys.com, our award-winning mobile
app, and a nationwide portfolio of stores, Macy’s customers come to
us for fashion, value and high-quality products. We are proud of
our heritage and the unique role we play in American culture and
tradition. We celebrate occasions big and small, and have created
decades of memorable experiences through Macy’s 4th of July
Fireworks® and Macy’s Thanksgiving Day Parade®, as well as
spectacular fashion shows, culinary events, flower shows, and
celebrity appearances. With the collective support of our customers
and colleagues, Macy’s helps make a difference in every market we
serve, supporting local and national charities through funding and
volunteer service. With fashion, value and celebration as our
guide, Macy’s makes life shine brighter for our customers,
colleagues, and communities. For more information, please visit
macysinc.com.
Lucasfilm, the Lucasfilm logo, STAR WARS and related properties
are trademarks and/or copyrights, in the United States and other
countries, of Lucasfilm Ltd. and/or its affiliates. © & TM
Lucasfilm Ltd.
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version on businesswire.com: https://www.businesswire.com/news/home/20210909005069/en/
Jessica Piha-Grafstein Funko jessicap@funko.com
Briana Rojas BHI, a Division of 42West
Briana_Rojas@bhimpact.com
Orlando Veras Macy’s Orlando.Veras@macys.com
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