Kohl’s Department Stores Expands Its New York City Design Office
January 12 2012 - 7:00AM
Business Wire
Kohl’s Corporation (NYSE: KSS) today announced the expansion of
its New York design office at 1400 Broadway. This is the third
expansion since the office opened in 2007. The latest growth will
double the square footage of the office space and add two new
floors. Additionally, Kohl’s will open a new design studio at 2700
Colorado Avenue in Santa Monica, Calif. Both the expansion and the
new opening will support the continued growth of the company’s
exclusive brand strategy.
“We are very pleased to announce the expansion of our New York
design office, as well as the opening of a new Santa Monica design
studio, to support the anticipated growth and additions to our
exclusive brands. This investment reinforces our commitment to
offering world-class brands at compelling value to our customers,”
said Kevin Mansell, Kohl’s chairman, president and chief executive
officer. “Having a New York presence, in the heart of America’s
fashion capital, has been instrumental in growing our private and
exclusive brand portfolio, which accounted for approximately 51
percent of sales through the third quarter of this year. The newly
expanded New York design office, the opening of the Santa Monica
design studio, combined with the exceptional talent that we
currently have at our Wisconsin-based headquarters, allows us to
manage our existing brands and positions us for continued
growth.”
New York Design Office Expansion
Kohl’s opened its original 23,000-square-foot New York design
office at 1359 Broadway in January 2007 in order to have a presence
in the heart of New York’s thriving fashion district, and to be in
close proximity to the design source and management of exclusive
partnerships. The office moved to its current location at 1400
Broadway, occupying two floors and doubling its size to 59,000
square feet, in 2010. During the next two years, the New York
design office will expand, adding approximately two floors and
doubling its size once again to over 100,000 square feet by 2014.
The original design office employed 30 people when it was opened in
2007, and it currently houses 140 designers and support associates
to manage the design and development of 13 brands, including:
Simply Vera Vera Wang, Princess Vera Wang, Food Network, ELLE, Elle
Décor, Dana Buchman, Candie’s, Chaps Home, FILA Sport, Jennifer
Lopez, Bobby Flay, LC Lauren Conrad and Rock & Republic (spring
2012).
New West Coast Design Studio
Kohl’s will be opening a newly created 6,000-square-foot design
studio in Santa Monica on January 16, 2012, in order to harness the
unique talents of design professionals in southern California. This
office, at 2700 Colorado Avenue, will host a team of 20 trend and
graphic arts professionals who will provide support across multiple
brands.
“To support the growth and incredible success we’ve experienced
with our exclusive brands, it’s important our New York design
office has a space that can sustain existing brands while allowing
for additional growth of our brand portfolio,” said Peggy Eskenasi,
Kohl’s senior executive vice president of product development.
“Both the New York expansion and the new Santa Monica design studio
opening, as well as our Wisconsin-based team who keep us on the
forefront of fashion styles and trends, support our ability to be
able to continue to deliver the best quality, style and value to
shoppers.”
Designers and others interested in career opportunities in
either office are encouraged to visit www.kohlscareers.com for more
information and a current list of available positions.
Cautionary Statement Regarding Forward
Looking Information
This press release contains "forward-looking statements" within
the meaning of the Private Securities Litigation Reform Act of
1995, including guidance on the Company's targeted sales and
earnings. Kohl's intends forward-looking terminology such as
"believes," "expects," "may," "will," "should," "anticipates,"
"plans," or similar expressions to identify forward-looking
statements. Such statements are subject to certain risks and
uncertainties, which could cause Kohl's actual results to differ
materially from those anticipated by the forward-looking
statements. These risks and uncertainties include, but are not
limited to those described in Item 1A in Kohl's Annual Report on
Form 10-K, which is expressly incorporated herein by reference, and
other factors as may periodically be described in Kohl's filings
with the SEC.
About Kohl’s Department
Stores
Based in Menomonee Falls, Wis., Kohl’s (NYSE: KSS) is a
family-focused, value-oriented specialty department store offering
moderately priced, exclusive and national brand apparel, shoes,
accessories, beauty and home products in an exciting shopping
environment. With a commitment to environmental leadership, Kohl’s
operates 1,127 stores in 49 states. In support of the communities
it serves, Kohl’s has raised more than $180 million for children’s
initiatives nationwide through its Kohl’s Cares® cause merchandise
program, which operates under Kohl's Cares, LLC, a wholly-owned
subsidiary of Kohl's Department Stores, Inc. For a list of store
locations and information, or for the added convenience of shopping
online, visit www.Kohls.com.
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