NEENAH, Wis., Aug. 6, 2020
/PRNewswire/ -- Pull-Ups®, the best-selling
training underwear on the market** celebrates the launch of its
newest product, New Leaf™. Pull-Ups® New Leaf™ is made
with plant-based* ingredients like sugarcane and fluff pulp,
carefully selected and crafted to provide the same level of
protection parents know and trust from the Pull-Ups®
brand. Pull-Ups® New Leaf™ is the softest training
underwear available on the market, making it perfect to keep your
Big Kid comfortable & confident during the potty training
process.
Pull-Ups® New Leaf™ also features exclusive
designs from Disney's "Frozen II" to help get Big Kids excited and
engaged in the potty training process.
Pull-Ups® New Leaf™ offers four different
designs featuring a mix of characters including Olaf, Elsa, Anna,
Sven and Kristoff. Every Pull-Ups® New
Leaf™ box also includes a "Frozen II" coloring mat on the
inside of the cardboard box for kids to color.
"Pull-Ups® understands the potty training
journey is a big milestone for both parents and Big Kids," said
Martin Knight-Jones,
Pull-Ups® General Manager for North America. "Pull-Ups® New
Leaf™ offers parents the trusted protection they know and love
from Pull-Ups® with fun 'Frozen II' designs,
superior softness, and plant-based ingredients to help keep their
Big Kids comfortable & confident on their journey to
independence."
In addition to fun "Frozen II" designs, superior softness and
plant-based* ingredients, Pull-Ups® New Leaf™
features:
- Hypoallergenic and breathable materials made without harsh
ingredients for healthy skin
- Soft, refastenable sides that make it easy to change your Big
Kid quickly and effortlessly
- Cottony soft and gentle leak protection designed to make your
Big Kid feel comfy and confident with Pull-Ups® trusted
protection
- A special snowflake design that fades when wet to help your Big
Kid learn how to potty train
Pull-Ups® New Leaf™ is now available at
retailers nationwide in sizes 2T-3T, 3T-4T and 4T-5T. To learn more
about Pull-Ups® New Leaf™ or for potty training tips and
tricks, please visit Pull-Ups.com or follow us on Facebook
(@Pull-Ups), Twitter (@PullUpsBigKid) and Instagram (@PullUps). You
can also download the Pull-Ups® Voice Assistant on
Amazon Alexa or Google Home to enhance the potty training
experience with features like Disney Character calls, music and
potty break reminders to engage and motivate children through the
journey of potty training.
About Kimberly-Clark
Kimberly-Clark (NYSE:
KMB) and its trusted brands are an indispensable part of life for
people in more than 175 countries. Fueled by ingenuity, creativity,
and an understanding of people's most essential needs, we create
products that help individuals experience more of what's important
to them. Our portfolio of brands, including Huggies, Kleenex,
Scott, Kotex, Cottonelle, Poise, Depend, Andrex, Pull-Ups,
GoodNites, Intimus, Neve, Plenitud, Viva and WypAll, hold the No. 1
or No. 2 share position in 80 countries. We use sustainable
practices that support a healthy planet, build stronger
communities, and ensure our business thrives for decades to come.
To keep up with the latest news and to learn more about the
company's 148-year history of innovation,
visit kimberly-clark.com.
[KMB-B]
*28% by weight
**based on US Nielsen data ending 7/31/2020
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SOURCE Kimberly-Clark Corporation