LONDON, Oct. 14, 2019 /PRNewswire/ -- International Game
Technology PLC (IGT) (NYSE: IGT) announced today that its IGT
ADVANTAGE® systems Player Experience Product Suite has
won the top honor in the Best Consumer-Service Technology Category
from Global Gaming Business magazine's 18th Annual
Gaming and Technology Awards. The awards will be formally presented
to IGT at Global Gaming Expo (G2E) in Las
Vegas this week.
The awards recognize excellence in innovation and practical
application in all gaming disciplines, with the Best
Consumer-Service Technology category honoring groundbreaking
advances in solutions aimed at players. A panel of six gaming
industry judges from around the world selected IGT as the
category's gold-medal winner.
When leveraged together, IGT ADVANTAGE and the Player Experience
Product Suite of solutions, including Cardless Connect, Resort
Wallet, and Intelligent Offer, enable casino patrons to
effortlessly interact with gaming devices via their mobile phones,
while casino operators benefit from greater operational
efficiencies.
"The complete IGT ADVANTAGE product
ecosystem elevates our customers to the forefront of
advanced technology and player convenience, and we're proud to be
recognized for our solution's unique capabilities," said
Nick Khin, IGT Chief Commercial
Officer, Gaming. "By giving players a secure, cashless
experience, operators are positioned to enhance player engagement
and loyalty, attract more diverse player demographics, and reduce
their costs, which can ultimately lead to increased revenues and
profitability."
Cardless Connect advances casino loyalty programs by enabling
patrons to card in and out of a gaming session with a simple tap of
their smartphone. This innovative technology eliminates the need
for a physical loyalty card and the associated card-printing
costs.
Resort Wallet enables players to easily transfer funds to and
from gaming machines and pay for casino entertainment using their
mobile device. Players can conveniently maintain slot, sports, and
online balances within the same digital wallet.
With Intelligent Offer, operators can build and send promotions
tailored to individual players on their mobile devices for a
personalized casino experience. Intelligent Offer uses variables
such as play parameters, as well as card-ins that identify, engage,
and reward players based on criteria set by the operator. Operators
can also leverage location-based promotions to send offers to a
patron's mobile device, or to a slot machine's Service Window or
Player Tracking Display.
Visit IGT's booth 3659 at G2E from Oct.
14-17 in Las Vegas to learn
more about the IGT ADVANTAGE Player Experience Product Suite, and
visit IGT.com to see a video showing how the IGT ADVANTAGE product
ecosystem is transforming the player experience.
About IGT
IGT (NYSE:IGT) is the global leader in
gaming. We enable players to experience their favorite games across
all channels and regulated segments, from Gaming Machines and
Lotteries to Digital and Social Gaming. Leveraging a wealth of
premium content, substantial investment in innovation, in-depth
customer intelligence, operational expertise and leading-edge
technology, our gaming solutions anticipate the demands of
consumers wherever they decide to play. We have a well-established
local presence and relationships with governments and regulators in
more than 100 countries around the world, and create value by
adhering to the highest standards of service, integrity, and
responsibility. IGT has more than 12,000 employees. For more
information, please visit www.igt.com.
Contact:
Phil
O'Shaughnessy, Global Communications, toll free in
U.S./Canada +1 (844) IGT-7452;
outside U.S./Canada +1 (401)
392-7452
Francesco Luti, +39 3485475493; for
Italian media inquiries
James Hurley, Investor Relations, +1
(401) 392-7190
© 2019 IGT
The trademarks and/or service marks used herein are either
trademarks or registered trademarks of IGT, its affiliates or its
licensors.
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SOURCE IGT