GameStop Kicks Off Wish Power Donation Campaign to Benefit Make-A-Wish® with Live Wish Reveal
August 28 2019 - 4:01PM
Avid Pokémon fan, 15-year-old Make-A-Wish® kid Becca has
dreamed of visiting the Pokémon headquarters in Japan since she was
a little girl. Today, in front of more than 3,600 GameStop store
managers, at the company’s annual conference in Nashville, Tenn.,
Becca was told her wish is coming true. Becca’s wish reveal serves
as the kick-off for GameStop’s annual fundraising campaign
benefiting Make-A-Wish, which runs from August 28 - September 30 in
stores nationwide and on gamestop.com. Funds raised during the
campaign will help grant wishes for children battling critical
illnesses, like Becca, during their greatest time of need.
This year’s in-store donation campaign represents
the 12th year of GameStop's financial support for Make-A-Wish, and
comes on the heels of GameStop achieving its goal set four years
ago to increase its overall charitable impact on the community by
raising $20 million for various charities by 2020.
“Today has been a day of good news. We not only told Becca her
wish to go to the Pokémon headquarters is coming true, but we also
shared with our associates that we have raised $20 million for
charitable causes four months earlier than planned and will
continue to give back,” said Frank Hamlin, executive vice president
and chief customer officer for GameStop. “We are going to raise as
much as we can together to help Make-A-Wish fulfill life-changing
wishes.”
GameStop invites customers to donate $1, $5, $10, or “round up”
their total bill at checkout at all GameStop store locations.
GameStop will also be offering triple PowerUp rewards points for
those who donate at checkout.
With 12 years of support, $7 million raised and nearly 3,600
wishes granted, the Make-A-Wish and GameStop partnership and
campaign activations continue to be a ‘game-changer’ for fighters
like Becca.
“Our entire family is grateful for all of the support
Make-A-Wish has given Becca during her treatment,” said Becca’s
mom, Betsy Burns. “Knowing that Make-A-Wish has partners like
GameStop who help make sure kids like Becca can have their wish is
a reminder of how many people are involved in granting wishes. We
are excited to share Becca’s wish with GameStop’s employees at
their annual conference.”
“Over the past 12 years, GameStop has granted nearly 3,600
wishes in partnership with Make-A-Wish,” said Richard K. Davis,
president and CEO of Make-A-Wish America. “We know that the power
of a wish can help a child build the physical and emotional
strength they need to fight a critical illness. We’re grateful for
partners like GameStop that make granting more wishes possible
through campaigns like this.”
Through the GameStop program, Wish Power, we are taking our
wish-granting efforts to the next level by ensuring even more
Make-A-Wish children receive epic gaming wishes. There are an
estimated 27,000 children who may be eligible for a wish each year.
Unfortunately, Make-A-Wish is currently only able to grant half of
these. The good news. Customer donations can close this gap! Every
donation helps create life-changing wishes and helps Make-A-Wish
get closer to fulfilling wishes for all eligible children. Anyone
can be a hero for these fearless kids by donating: during checkout
in-store, in the PowerUp Rewards Center, or by donating during
charity streams in support of Make-A-Wish.
About GameStopGameStop Corp., a Fortune 500
company headquartered in Grapevine, Texas, is a global,
multichannel video game and consumer electronics retailer. GameStop
operates over 5,700 stores across 14 countries. The company's
consumer product network also includes www.gamestop.com and Game
Informer® magazine, the world's leading print and digital video
game publication.
General information about GameStop Corp. can be obtained at the
company’s corporate website. Follow @GameStop and @GameStopCorp on
Twitter and find GameStop on Facebook at
www.facebook.com/GameStop.
Make-A-Wish America Make-A-Wish® creates
life-changing wishes for children with critical illnesses. We seek
to bring every eligible child's wish to life because a wish is an
integral part of a child's treatment journey. Research shows
children who have wishes granted can build the physical and
emotional strength they need to fight their illness. Headquartered
in Phoenix, Arizona, Make-A-Wish is the world’s leading children’s
wish-granting organization, serving children in every community in
the United States and in more than 50 countries worldwide.
Together, generous donors, supporters, staff and nearly 40,000
volunteers across the U.S., grant a wish every 34 minutes, on
average, somewhere in the country. Since 1980, Make-A-Wish has
granted more than 315,000 wishes to children in the U.S. and its
territories; more than 15,600 in 2018 alone. For more information
about Make-A-Wish America, visit wish.org.
GameStopMartha Sotelo(817)
424-2099MarthaSotelo@gamestop.com
A photo accompanying this announcement is available at
https://www.globenewswire.com/NewsRoom/AttachmentNg/5422d053-784f-49b9-97d2-8f0e5a733fb5
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