FORM 4 [ ] Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).         
UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP OF SECURITIES
                                                                                  
OMB APPROVAL
OMB Number: 3235-0287
Estimated average burden
hours per response...
0.5
                      
Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934 or Section 30(h) of the Investment Company Act of 1940
                      
1. Name and Address of Reporting Person * Burwick David A 2. Issuer Name and Ticker or Trading Symbol BOSTON BEER CO INC [ SAM ] 5. Relationship of Reporting Person(s) to Issuer (Check all applicable)__X__ Director                    _____ 10% Owner
__X__ Officer (give title below)    _____ Other (specify below)
President and CEO
(Last)         (First)         (Middle)
C/O THE BOSTON BEER COMPANY, INC., ONE DESIGN CENTER PLACE, SUITE 850
3. Date of Earliest Transaction (MM/DD/YYYY)
8/31/2020
(Street)
BOSTON, MA 02210
(City)       (State)       (Zip)
4. If Amendment, Date Original Filed (MM/DD/YYYY)
 
6. Individual or Joint/Group Filing (Check Applicable Line) _X _ Form filed by One Reporting Person
___ Form filed by More than One Reporting Person

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1.Title of Security
(Instr. 3)
2. Trans. Date 2A. Deemed Execution Date, if any 3. Trans. Code
(Instr. 8)
4. Securities Acquired (A) or Disposed of (D)
(Instr. 3, 4 and 5)
5. Amount of Securities Beneficially Owned Following Reported Transaction(s)
(Instr. 3 and 4)
6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
Class A Common  8/31/2020    M(1)    5000.00  A $80.525  59256.00 (2) D   
Class A Common  8/31/2020    S(1)    400.00  D $870.44 (3) 58856.00 (2) D   
Class A Common  8/31/2020    S(1)    200.00  D $872.18 (4) 58656.00 (2) D   
Class A Common  8/31/2020    S(1)    200.00  D $873.88 (5) 58456.00 (2) D   
Class A Common  8/31/2020    S(1)    100.00  D $874.65 (6) 58356.00 (2) D   
Class A Common  8/31/2020    S(1)    400.00  D $876.29 (7) 57956.00 (2) D   
Class A Common  8/31/2020    S(1)    387.00  D $878.83 (8) 57569.00 (2) D   
Class A Common  8/31/2020    S(1)    613.00  D $880.20 (9) 56956.00 (2) D   
Class A Common  8/31/2020    S(1)    980.00  D $880.80 (10) 55976.00 (2) D   
Class A Common  8/31/2020    S(1)    378.00  D $881.97 (11) 55598.00 (2) D   
Class A Common  8/31/2020    S(1)    877.00  D $883.13 (12) 54721.00 (2) D   
Class A Common  8/31/2020    S(1)    365.00  D $885.39 (13) 54356.00 (2) D   
Class A Common  8/31/2020    S(1)    100.00  D $884.87 (14) 54256.00 (2) D   

Table II - Derivative Securities Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivate Security
(Instr. 3)
2. Conversion or Exercise Price of Derivative Security 3. Trans. Date 3A. Deemed Execution Date, if any 4. Trans. Code
(Instr. 8)
5. Number of Derivative Securities Acquired (A) or Disposed of (D)
(Instr. 3, 4 and 5)
6. Date Exercisable and Expiration Date 7. Title and Amount of Securities Underlying Derivative Security
(Instr. 3 and 4)
8. Price of Derivative Security
(Instr. 5)
9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form of Derivative Security: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Stock Option (Right to Buy)  $80.525  8/31/2020    M (1)       5000.00   5/25/2011  5/24/2021  Class A Common  5000.00  $0.00  0.00  D   

Explanation of Responses:
(1)  The transactions reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on July 29, 2020.
(2)  The shares reported include 32,062 shares of restricted stock subject to vesting conditions.
(3)  The price shown is the weighted average sale price for the transactions reported on this line. The range of sale prices for the 400 shares is from $870.11 to $870.53. The Filing Person will provide full information regarding the number of shares sold at each separate price upon request of the SEC, the Registrant, or a shareholder of the Registrant.
(4)  The price shown is the weighted average sale price for the transactions reported on this line. The range of sale prices for the 200 shares is from $872.03 to $872.33. The Filing Person will provide full information regarding the number of shares sold at each separate price upon request of the SEC, the Registrant, or a shareholder of the Registrant.
(5)  The price shown is the weighted average sale price for the transactions reported on this line. The range of sale prices for the 200 shares is from $873.43 to $874.32. The Filing Person will provide full information regarding the number of shares sold at each separate price upon request of the SEC, the Registrant, or a shareholder of the Registrant.
(6)  The price shown is the weighted average sale price for the transactions reported on this line. The range of sale prices for the 100 shares is from $874.65 to $874.65. The Filing Person will provide full information regarding the number of shares sold at each separate price upon request of the SEC, the Registrant, or a shareholder of the Registrant.
(7)  The price shown is the weighted average sale price for the transactions reported on this line. The range of sale prices for the 400 shares is from $875.80 to $876.78. The Filing Person will provide full information regarding the number of shares sold at each separate price upon request of the SEC, the Registrant, or a shareholder of the Registrant.
(8)  The price shown is the weighted average sale price for the transactions reported on this line. The range of sale prices for the 387 shares is from $878.11 to $878.99. The Filing Person will provide full information regarding the number of shares sold at each separate price upon request of the SEC, the Registrant, or a shareholder of the Registrant.
(9)  The price shown is the weighted average sale price for the transactions reported on this line. The range of sale prices for the 613 shares is from $879.46 to $880.40. The Filing Person will provide full information regarding the number of shares sold at each separate price upon request of the SEC, the Registrant, or a shareholder of the Registrant.
(10)  The price shown is the weighted average sale price for the transactions reported on this line. The range of sale prices for the 980 shares is from $880.51 to $881.20. The Filing Person will provide full information regarding the number of shares sold at each separate price upon request of the SEC, the Registrant, or a shareholder of the Registrant.
(11)  The price shown is the weighted average sale price for the transactions reported on this line. The range of sale prices for the 378 shares is from $881.51 to $882.45. The Filing Person will provide full information regarding the number of shares sold at each separate price upon request of the SEC, the Registrant, or a shareholder of the Registrant.
(12)  The price shown is the weighted average sale price for the transactions reported on this line. The range of sale prices for the 877 shares is from $882.67 to $883.56. The Filing Person will provide full information regarding the number of shares sold at each separate price upon request of the SEC, the Registrant, or a shareholder of the Registrant.
(13)  The price shown is the weighted average sale price for the transactions reported on this line. The range of sale prices for the 365 shares is from $883.75 to $884.65. The Filing Person will provide full information regarding the number of shares sold at each separate price upon request of the SEC, the Registrant, or a shareholder of the Registrant.
(14)  The price shown is the weighted average sale price for the transactions reported on this line. The range of sale prices for the 100 shares is from $884.82 to $885.41. The Filing Person will provide full information regarding the number of shares sold at each separate price upon request of the SEC, the Registrant, or a shareholder of the Registrant.

Reporting Owners
Reporting Owner Name / Address
Relationships
Director 10% Owner Officer Other
Burwick David A
C/O THE BOSTON BEER COMPANY, INC.
ONE DESIGN CENTER PLACE, SUITE 850
BOSTON, MA 02210
X
President and CEO

Signatures
Michael G. Andrews under POA for the benefit of David A. Burwick 9/1/2020
**Signature of Reporting Person Date
Boston Beer (NYSE:SAM)
Historical Stock Chart
From Dec 2020 to Jan 2021 Click Here for more Boston Beer Charts.
Boston Beer (NYSE:SAM)
Historical Stock Chart
From Jan 2020 to Jan 2021 Click Here for more Boston Beer Charts.