LEHI, Utah, July 7, 2021 /PRNewswire/ -- Nature's Sunshine
Products, Inc. (Nature's Sunshine) (NASDAQ: NATR), a leading
natural health and wellness company engaged in the manufacture and
sale of nutritional and personal care products, has appointed
Tariq H. Hassan to its board of
directors effective July 1, 2021.
Hassan will serve on the Audit Committee. Nature's Sunshine's board
will now consist of nine directors with eight serving as
independent directors.
Hassan brings over 25 years of senior management experience, in
global brand strategy, communication, innovation and insights at
several leading international companies. He currently serves as the
Chief Marketing Officer at Petco, leading a team of over 200 to
modernize the brand and improve customer experience. At Petco,
Hassan was instrumental in stemming a two-year decline, driving 11
quarters of consecutive growth and increasing e-commerce by over
20%.
Prior to Petco, Hassan was a Senior Vice President at Bank of
America Merrill Lynch, where he served as both the Head Enterprise
Brand, Insights and Creative Services and the Head of Global Wealth
Management Marketing. As part of this, Hassan led marketing
across retail, commercial banking and wealth management in 17 key
markets. He also drove the Merrill Edge growth program, delivering
a 20% YOY increase, to more than $125BB assets under management and
2MM clients.
Hassan also previously served in various global leadership roles
with Hewlett Packard and Omnicom. He began his career in
advertising, progressing through international assignments with
D'Arcy, Leo Burnett and FCB before
helping found Element79 Partners, the largest advertising agency
start-up in U.S. history.
"Tariq is a proven executive with extensive experience
implementing effective growth strategies for global brands," said
Terrence Moorehead, President and
CEO of Nature's Sunshine. "We believe Tariq's wealth of knowledge
in consumer marketing and digital implementation will be invaluable
in assisting our efforts as we continue the transformation of our
business. We look forward to his contributions to the board."
Commenting on his appointment, Hassan stated: "Nature's Sunshine
has built a unique platform dedicated to providing their
consultants and consumers the highest-quality nutritional
supplements and personal care products. Having successfully created
and led growth strategies for multinational companies throughout my
career, I look forward to leveraging my expertise to collaborate
with the board and management team as we continue implementing the
company's five-point strategy for sustained growth."
Hassan holds a Master of Science in Business Administration
& Integrated Marketing Communications from Northwestern University, Chicago. He also earned an HBA in Political
Science & Philosophy from the University of Ontario, Canada. Notably, he also completed
the Executive Management Program as part of Omnicom University at
Babson College, Massachusetts.
About Nature's Sunshine Products
Nature's Sunshine Products (NASDAQ: NATR), a leading natural
health and wellness company, markets and distributes nutritional
and personal care products in more than 40 countries. Nature's
Sunshine manufactures most of its products through its own
state-of-the art facilities to ensure its products continue to set
the standard for the highest quality, safety and efficacy on the
market today. Additional information about the company can be
obtained at its website, www.naturessunshine.com.
Contact:
Porter Novelli
Caroline Bitter
415-825-2348
Caroline.bitter@porternovelli.com
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SOURCE Nature’s Sunshine Products