CHARLOTTE, N.C., Nov. 15, 2021 /PRNewswire/ -- Thanksgiving
2020 is a blur for many families who decided to scale things back
or cancel the holiday altogether because of the coronavirus
pandemic. But this year, Turkey Day is poised to make a comeback —
a record percentage of Americans plan to host the holiday,
according to LendingTree's latest survey of more than 2,000
- A record percentage of Americans plan to host Thanksgiving
dinner this year. Nearly half — 47% — expect guests, up
from 41% in 2020 and 33% in 2019.
- Consumers expect to spend an average of $391.60 to host Thanksgiving, down 18% from
2020. Millennial hosts expect to pay the most —
$461.20, on average — while baby
boomers expect to spend the least — $232.40, on average.
- Consumers are increasingly taking on debt to host
Thanksgiving. 44% of hosts plan to take on debt this year,
compared with 38% in 2020, 27% in 2019 and 28% in 2018.
- Hosts are less likely to stick to a budget this year,
possibly due to uncertainties around supply chain
shortages. Only 27% have a "very firm" budget, down from
39% in 2020, while 21% don't have a budget at all (up from
"I do think that a lot of the uncertainty that is out there
thanks to inflation, supply chain issues and other factors is
likely affecting how people are handling their budgets, and that's
a good thing," says LendingTree's chief credit analyst,
Matt Schulz. "Budgets should be
living, breathing, malleable documents, and that's especially true
in weird economic times like we're in currently."
To view the full report,
LendingTree commissioned Qualtrics to
conduct an online survey of 2,045 U.S. consumers (including 963
Thanksgiving hosts) from Oct. 26 to Oct. 29,
2021. The survey was administered using a
nonprobability-based sample, and quotas were used to ensure the
sample base represented the overall population. All responses were
reviewed by researchers for quality control.
LendingTree (NASDAQ: TREE) is the
nation's leading online marketplace that connects consumers with
the choices they need to be confident in their financial decisions.
LendingTree empowers consumers to shop for financial services the
same way they would shop for airline tickets or hotel stays,
comparing multiple offers from a nationwide network of over 500
partners in one simple search, and can choose the option that best
fits their financial needs. Services include mortgage loans,
mortgage refinances, auto loans, personal loans, business loans,
student loans, insurance, credit cards and more. Through the
LendingTree platform, consumers receive free credit scores, credit
monitoring and recommendations to improve credit health.
LendingTree proactively compares consumers' credit accounts against
offers on our network and notifies consumers when there is an
opportunity to save money. In short, LendingTree's purpose is to
help simplify financial decisions for life's meaningful moments
through choice, education and support. LendingTree, LLC is a
subsidiary of LendingTree, Inc. For more information, go to
www.lendingtree.com, dial 800-555-TREE, like our Facebook page
and/or follow us on Twitter @LendingTree
View original content to download