RESTON, Va., March 25, 2021 /PRNewswire/ -- Comscore
(Nasdaq: SCOR), a trusted partner for planning, transacting and
evaluating media across platforms, today announced the top
broadcast and cable television programs for viewer engagement for
the week ending March 14, 2021.
"Viewers have truly embraced reality programming, which snagged
7 of the top 20 spots on the Cable chart," said Paul Dergarabedian, Senior Media Analyst,
Comscore. "Notably 'Grey's Anatomy' returned to ABC and the
Broadcast chart, joining compelling Spanish-language programming
and procedural and crime dramas that are always popular with
audiences."
TOP VIEWER
ENGAGEMENT: BROADCAST TELECASTS (Week Ending March 14,
2021)
|
RANK
|
STICKINESS
INDEX
|
RATING
RANK
|
TELECAST
|
NETWORK
|
DAY
|
1
|
152
|
157
|
Enamorándonos
|
UNIMAS
|
3/9/2021
|
2
|
145
|
90
|
Vencer el
desamor
|
UNIV
|
3/9/2021
|
3
|
142
|
115
|
La hija del
embajador
|
UNIV
|
3/12/2021
|
4
|
141
|
8
|
Chicago
Fire
|
NBC
|
3/10/2021
|
5
|
141
|
3
|
The Voice
|
NBC
|
3/8/2021
|
6
|
140
|
9
|
FBI
|
CBS
|
3/9/2021
|
7
|
138
|
4
|
NCIS
|
CBS
|
3/9/2021
|
8
|
138
|
38
|
9-1-1: Lone
Star
|
FOX
|
3/8/2021
|
9
|
137
|
14
|
Chicago
P.D.
|
NBC
|
3/10/2021
|
10
|
136
|
125
|
FUT-EST-CHIVAS-TEL-UNVSO1
|
TELMUN
|
3/14/2021
|
11
|
136
|
81
|
Mira quién baila All
Stars
|
UNIV
|
3/14/2021
|
12
|
136
|
15
|
FBI: Most
Wanted
|
CBS
|
3/9/2021
|
13
|
135
|
142
|
Buscando a
Frida
|
TELMUN
|
3/12/2021
|
14
|
134
|
101
|
¿Te acuerdas de
mí?
|
UNIV
|
3/11/2021
|
15
|
133
|
29
|
9-1-1
|
FOX
|
3/8/2021
|
16
|
131
|
126
|
Exatlón Estados
Unidos
|
TELMUN
|
3/14/2021
|
17
|
130
|
7
|
Chicago
Med
|
NBC
|
3/10/2021
|
18
|
129
|
136
|
La suerte de
Loli
|
TELMUN
|
3/9/2021
|
19
|
128
|
22
|
Grey's
Anatomy
|
ABC
|
3/11/2021
|
20
|
128
|
25
|
The
Bachelor
|
ABC
|
3/8/2021
|
1. GUADALAJARA VS
AMERICA
|
|
[CBS is owned by
ViacomCBS; NBC and Telemundo are owned by NBCUniversal; UniMas and
Univision are owned by Univision Communications; FOX is owned by
the Fox Corporation; ABC is owned by the Walt Disney
Company.]
|
TOP VIEWER
ENGAGEMENT: CABLE TELECASTS (Week Ending March 14,
2021)
|
RANK
|
STICKINESS
INDEX
|
RATING
RANK
|
TELECAST
|
NETWORK
|
DAY
|
1
|
156
|
109
|
Aurora Teagarden
Mysteries: How to Con a Con
|
HALLMM
|
3/14/2021
|
2
|
148
|
114
|
The Walking
Dead
|
AMC
|
3/14/2021
|
3
|
146
|
49
|
90 Day
Fiance
|
TLC
|
3/14/2021
|
4
|
144
|
46
|
The Curse of Oak
Island
|
HST
|
3/9/2021
|
5
|
143
|
132
|
Tyler Perry's
Sistas
|
BET
|
3/10/2021
|
6
|
142
|
41
|
When Calls the
Heart
|
HALL
|
3/14/2021
|
7
|
136
|
900
|
La Rosa de
Guadalupe
|
GALA
|
3/13/2021
|
8
|
136
|
222
|
Married at First
Sight
|
LIFE
|
3/10/2021
|
9
|
134
|
87
|
WWE Monday Night
Raw
|
USA
|
3/8/2021
|
10
|
133
|
147
|
Tyler Perry's The
Oval
|
BET
|
3/9/2021
|
11
|
130
|
219
|
A House on
Fire
|
LIFE
|
3/13/2021
|
12
|
129
|
156
|
The Real Housewives
of New Jersey
|
BRAVO
|
3/10/2021
|
13
|
126
|
176
|
Married to
Medicine
|
BRAVO
|
3/14/2021
|
14
|
126
|
151
|
The Real Housewives
of Atlanta
|
BRAVO
|
3/14/2021
|
15
|
126
|
402
|
VH1 Family Reunion:
Love & Hip Hop Edition
|
VH1
|
3/8/2021
|
16
|
125
|
415
|
The Single Mom
Conspiracy
|
LMN
|
3/12/2021
|
17
|
125
|
361
|
Basketball
Wives
|
VH1
|
3/9/2021
|
18
|
124
|
208
|
The First
48
|
A&E
|
3/11/2021
|
19
|
123
|
301
|
Resident
Alien
|
SYFY
|
3/10/2021
|
20
|
123
|
1039
|
ATL
Homicide
|
TVONE
|
3/8/2021
|
[A&E, History
Channel, Lifetime and Lifetime Movie are owned by A&E Networks;
American Movie Classics is owned by AMC Networks; BET: Black
Entertainment Television and WH1 are owned by ViacomCBS;
Hallmark and Hallmark Movies & Mysteries are owned by Crown
Media Family Networks; TLC is owned by Discovery Communications,
Inc.; Bravo, Syfy and USA are owned by NBCUniversal; TV One is
owned by Urban One and Comcast; Galavision is owned by Univision
Communications.]
|
|
The Stickiness
Index is powered by Comscore's TV Essentials and excludes local
programming and all premium non-ad-supported
channels.
|
Comscore's TV engagement rating, also known as the Stickiness
Index, ranks primetime ad-supported cable and broadcast telecasts
by level of viewer engagement, which is determined by comparing the
average percentage viewed of each telecast to that of all primetime
telecasts with the same duration. Telecasts with the most engaged
viewers have a higher Stickiness Index, indicating that more of the
audience is tuned in—or engaged—for the duration of the
telecast.
With more than a decade of experience measuring television
viewership from return path devices across tens of millions of
households in all local markets, Comscore is a trusted source for
television viewing data. Comscore is also a leader in advanced
audiences, which allow the industry to go beyond age and gender to
transact on consumer behaviors, interests and lifestyles. This
enables TV stations, networks, advertisers, agencies and media
companies at both the local and national levels to effectively find
and reach their ideal audiences to maximize their revenues.
About Comscore
Comscore (NASDAQ: SCOR) is a trusted
partner for planning, transacting and evaluating media across
platforms. With a data footprint that combines digital, linear TV,
over-the-top and theatrical viewership intelligence with advanced
audience insights, Comscore allows media buyers and sellers to
quantify their multiscreen behavior and make business decisions
with confidence. A proven leader in measuring digital and TV
audiences and advertising at scale, Comscore is the industry's
emerging, third-party source for reliable and comprehensive
cross-platform measurement. To learn more, visit
www.comscore.com.
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SOURCE Comscore