SAN JOSE, Calif., July 8, 2021 /PRNewswire/ -- Cisco (NASDAQ: CSCO)
today announced the completion of the acquisition of
privately-held, U.S.-based Socio Labs, Inc. Socio is a modern event
technology platform that manages the full lifecycle of
multi-session, multi-track virtual, in-person and hybrid
conferences – from registration to post-event analytics.
By adding Socio Labs to its Webex portfolio, Cisco will provide
event organizers a single platform with everything they need to
successfully host nearly any type of event imaginable. Benefits
include the ability to create:
- Equally inclusive experiences for both in-person and virtual
attendees during events of any type, size and format
- Highly customizable branded registration and ticketing
experiences, dynamic ads, customized profiles and sponsor booths
including gamification and lead generation components
- Actionable data about event attendees, sponsors, exhibitors and
more, offering deeper insight into attendee interests
- Always-on, continuous engagement with attendees across multiple
events, leveraging data about their virtual and in-person event
behaviors and preferences to build personalized journeys
"Being able to offer novel, refreshing and inclusive experiences
for all attendees – whether in person or virtual – is paramount in
today's new era of hybrid events," said Jeetu Patel, executive vice president and
general manager, Cisco Security and Collaboration. "The acquisition
of Socio Labs is another example of how Cisco is rapidly addressing
the evolving needs of our Webex customers and continuing to execute
on our vision of providing the most seamless, inclusive, engaging
and intelligent platform for meetings and events."
"Cisco shares in our commitment to creating technology that
drives authentic connections and personalized experiences, which is
one of the many reasons why joining forces with Cisco is great for
our team and our customers," said Yarkin Sakucoglu, Socio Labs
co-founder and CEO. "Together, we will be able to accelerate this
mission and continue building the best event technology platform
for the hybrid future of events."
The Socio Labs team joins Cisco's Collaboration Group.
About Cisco
Cisco (NASDAQ: CSCO) is the worldwide
leader in technology that powers the Internet. Cisco
inspires new possibilities by reimagining your applications,
securing your data, transforming your infrastructure, and
empowering your teams for a global and inclusive future.
Discover more on The Network and follow us on Twitter
at @Cisco.
About Webex by Cisco
Webex is a leading provider of
cloud-based collaboration solutions which includes video meetings,
calling, messaging, events, customer experience solutions like
contact center and purpose-built collaboration devices. At Webex,
we start with people and their experiences first. This focus on
delivering inclusive collaboration experiences fuels our
innovation, which leverages AI and Machine Learning, to remove the
barriers of geography, language, personality and familiarity with
technology. Our solutions are underpinned with security and privacy
by design. We work with the world's leading business and
productivity apps – delivered through a single application and
interface. Learn more at webex.com.
Forward-Looking Statements
This press release may be
deemed to contain forward-looking statements, which are subject to
the safe harbor provisions of the Private Securities Litigation
Reform Act of 1995, including statements regarding the acquisition
enabling the expansion of Webex offerings, the expected benefits to
Cisco and its customers from completing the acquisition, and plans
regarding Socio Labs, Inc. personnel. Readers are cautioned that
these forward-looking statements are only predictions and may
differ materially from actual future events or results due a
variety of factors, including, among other things, the
potential impact on the business of Socio Labs, Inc. due to the
uncertainty about the acquisition, the retention of employees of
Socio Labs, Inc. and the ability of Cisco to successfully integrate
Socio Labs, Inc. and to achieve expected benefits, business and
economic conditions and growth trends in the networking industry,
customer markets and various geographic regions, global economic
conditions and uncertainties in the geopolitical environment and
other risk factors set forth in Cisco's most recent reports on Form
10-K and Form 10-Q. Any forward-looking statements in this release
are based on limited information currently available to Cisco,
which is subject to change, and Cisco will not necessarily update
the information.
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SOURCE Cisco Systems, Inc.