Top Media Companies, Brands And Enterprises Converge At Brightcove’s PLAY 2016
May 16 2016 - 9:07AM
Business Wire
Over 400 video innovators from around the world
will share actionable insights to leverage the power of online
video
Video has eclipsed text as the dominant online communication
medium today. In the process, it has disrupted the media industry,
revolutionized marketing, and forever changed the way organizations
communicate with employees, partners and customers. Despite its
explosive growth, however, most professional organizations are
still finding their way in leveraging the full power of online
video.
Against that backdrop, more than 400 customers representing over
250 of the world’s premier media companies, brands, and enterprises
will attend Brightcove’s PLAY 2016 customer conference, beginning
today. The sixth annual conference presented by Brightcove (NASDAQ:
BCOV), the leading provider of cloud services for video, will focus
on helping businesses leverage online video to drive growth and
profitability.
“Top media companies, brands, and enterprises gather at PLAY
every year to hear from the best minds in video and to learn how
their peers are using video to fundamentally improve their
businesses,” said David Mendels, CEO, Brightcove. “Brightcove
helped create the online video revolution twelve years ago and,
through continuing investment and innovation in our industry-best
platform and partner ecosystem, continues to lead organizations in
realizing the opportunities video presents.”
Highlights of PLAY 2016 include:
- Powerful Insights: Attendees
will be able to listen to and engage with an unparalleled group of
over 70 dynamic speakers from companies such as Bank of America,
The Coca-Cola Company, Dunkin Brands, Facebook, News Corp
Australia, and Havas Media over the two-day event.
- Exciting Product Announcements and
Previews: Brightcove will announce major enhancements to
Brightcove Player, already the fastest, top performing player on
the market. It will also demo its latest technology, including OTT
Flow and UHD support for Zencoder, preview new products that will
be available later this year, and unveil a new partner integration
that will expand content libraries and create new revenue streams
for media companies.
- Innovation on Display: Over 25
members of Brightcove’s rich ecosystem of partners will demonstrate
their innovative extensions of Brightcove’s core functionality.
This will include Akamai, a platinum sponsor of PLAY 2016.
- Networking Galore: PLAY 2016 has
been designed to maximize opportunities for attendees to connect
with peers from around the world, both during the formal sessions
and the social events over the two days.
Those unable to attend PLAY 2016 in person can follow David
Mendels’ morning keynote via live stream, powered by Brightcove
technology. For more information on PLAY, please visit:
https://play.brightcove.com/.
About Brightcove
Brightcove Inc. (NASDAQ:BCOV) is the leading global provider of
powerful cloud solutions for delivering and monetizing video across
connected devices. The company offers a full suite of products and
services that reduce the cost and complexity associated with
publishing, distributing, measuring and monetizing video across
devices. Brightcove has nearly 5,000 customers in over 70 countries
that rely on the company’s cloud solutions to successfully publish
high-quality video experiences to audiences everywhere. To learn
more, visit www.brightcove.com.
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version on businesswire.com: http://www.businesswire.com/news/home/20160516005919/en/
PressNorth America:Waggener Edstrom for BrightcoveMorgan Witte,
512-527-7025mwitte@we-worldwide.comorEurope:Waggener Edstrom for
BrightcoveRebecca Lake, + 020 7632 3856rlake@we-worldwide.com
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