BEIJING, Dec. 17, 2019 /PRNewswire/ -- Baidu, Inc.
(NASDAQ: BIDU) announced at the Baidu Knowledge Summit 2019 that
the number of daily search queries for its knowledge content has
reached 1.54 billion, with Baidu's diverse platforms and
high-quality content driving traffic amid increasing search demands
from users, affirming Baidu's position as China's largest knowledge and information
provider.
"With users' evolving knowledge consumption needs, Baidu has
been working to enhance the quality of our knowledge content and
strengthen the offerings of our video content, as we aim to make
high-quality and reliable content more accessible in an efficient
way," said Yu Ruan, General Manager
of Baidu Knowledge, at the summit held in Beijing on December
12. "As a result, people will have an equal opportunity to
know more about the world."
Baidu's Diverse Platforms Meet Users' Varied Content
Demands
Baidu's knowledge-based products include Baidu Wiki, which
features high-quality content compiled by experts in specialized
fields; Baidu Knows, a query-based searchable knowledge and
experiences-sharing community; Baidu Wenku, for sharing documents;
and Baidu Experience, for sharing how-to content. Baby Knows, a query-based platform for maternity
and child-care content, and Baidu Scholar, a search platform for
academic resources, further enrich Baidu's knowledge content.
Together, these knowledge-based products cover a wide-range of
areas, allowing Baidu to meet users' information demands, thus
increasing user stickiness and time spent.
At present, Baidu Wiki includes 16.37 million entries; Baidu
Knows hosts 550 million questions and Baby
Knows hosts 92 million questions that have been answered
effectively; Baidu Wenku provides 620 million online documents;
Baidu Experience contains 5.79 million pieces of content; and Baidu
Scholar indexes more than 1.2 million Chinese and international
academic websites and over 500 million academic resources.
Baidu is continuing to consolidate its position as China's largest information and knowledge
provider. Around 40,000 organizations, such as the National Center
for Philosophy and Social Sciences Documentation, have partnered
with Baidu to provide high-quality content, amounting to more than
200 million pieces. At the summit, Baidu Wiki also signed new
partnership agreements with the Encyclopedia of China Publishing
House, Guinness World Records, iGet, and CITIC to leverage their
expertise in various fields to further strengthen Baidu's knowledge
content ecosystem.
Baidu Identifies Growth Potential in Audio and Video
Knowledge Content
The development of technologies like 5G will further transform
users' knowledge content consumption habits. As mobile networks
become more advanced, users will browse and download more audio and
video content, shifting away from text and image content.
"We hope to see more diverse, timely, easy-to-understand,
lively, and interesting short video content to push knowledge
barriers and make it easier for people to access knowledge," Ruan
said.
At the Baidu Knowledge Summit 2019, Baidu also announced a new
project called "Xingzhi", which aims to incubate 10,000 video
producers to create content focused on promoting science knowledge
and life experiences.
About Baidu
Baidu, Inc. is the leading Chinese language Internet search
provider. Baidu aims to make the complicated world simpler for
users and enterprises through technology. Baidu's ADSs trade on the
NASDAQ Global Select Market under the symbol "BIDU." Currently, ten
ADSs represent one Class A ordinary share.
Media Contact
Intlcomm@baidu.com
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SOURCE Baidu