LAS VEGAS, Aug. 9, 2021 /PRNewswire/ -- WynnBET, the premier
mobile sports betting app from the global leader in luxury
hospitality, Wynn Resorts, announced on Monday that 15-time
Professional Basketball All-Star, media personality and
entrepreneur Shaquille O'Neal
will become the app's new brand ambassador. As part of the category
exclusive partnership, O'Neal will provide his expertise to WynnBET
as a strategic consultant.
"I love working with my friends at Wynn Resorts and I am so
excited to take WynnBET to new heights," said O'Neal.
"Mobile sports betting is having a major moment, and I believe that
WynnBET will be a powerful force in the industry."
Through the long-term partnership, O'Neal will be featured
prominently in WynnBET's advertising campaigns across TV, digital
and print. Additionally, O'Neal will attend in-person fan-facing
events, create original content with WynnBET and interact as a
guest with company media partners such as Blue Wire Podcasts,
Cumulus Media and Minute Media. O'Neal will also be launching
'ShaqPot,' a Free To Play (FTP) game housed inside the WynnBET
app.
"Shaquille O'Neal has been a
great friend of Wynn Las Vegas for many years, and we are thrilled
to expand our relationship with him through a partnership with
WynnBET," Wynn Interactive CEO Craig
Billings said. "A successful businessman, NBA legend and
one of the most well-known personalities in sports media, we
believe our players will enjoy interacting with him through the
WynnBET app and are excited to feature Shaq in our advertising
campaign set to debut later this summer."
To comply with NBA rules, Shaquille will be selling his
ownership stake in the Sacramento Kings.
For more information, please visit www.WynnBET.com.
About Wynn Interactive
Wynn Interactive is the online
gaming division of Wynn Resorts, Ltd. (Nasdaq: WYNN) offering a
world-class collection of casino and sports betting mobile options
for discerning players who understand the difference between
placing a bet and experiencing a bet. Wynn Interactive products,
which operate under the WynnBET, WynnSLOTS, and BetBull brands, are
designed to digitally deliver the legendary service and guest
experience Wynn Resorts is known for, backed by the Company's
trusted legacy as the world's premier international casino
operator.
WynnBET is anchored by its eponymous mobile sports and casino
betting app providing one-of-a-kind experiences, unique social
betting mechanics, and a high-quality user interface. Currently
available in New Jersey,
Colorado, Michigan, Virginia, Indiana, and Tennessee, WynnBET is poised for rapid
expansion in 2021 with several pending license applications in
process. WynnBET is an Authorized Gaming Operator of NASCAR and
proud marketing partner of several NBA and MLB teams. For more
information, visit WynnInteractive.com or WynnBET.com.
About Shaquille
O'Neal
Shaquille
O'Neal is one of the world's most successful
athletes-turned-businessman, whose accomplishments both on and off
the court have translated into a highly sought-after consumer
brand. As an entrepreneur, sports analyst, DJ, restaurateur, and
brand ambassador, Shaquille O'Neal's
signature "Business of Fun" mantra resonates throughout each of his
countless endeavors.
The 15-time NBA All-Star's unprecedented athletic career spanned
nearly two decades and earned him countless awards and honors,
including NBA Most Valuable Player, NBA Rookie of the Year, four
NBA Championships and a First Ballot NBA Hall of Famer. Currently,
O'Neal is an analyst on TNT's Emmy Award-winning "Inside the
NBA."
O'Neal is a universally recognized figure in sports,
entertainment, and pop culture. His music career has evolved from
the release of four rap albums with his first, Shaq Diesel, going platinum to a successful
worldwide "Summer League" tour as DJ
Diesel.
O'Neal, who has a PhD in Leadership and Education, established
The Shaquille O'Neal Foundation which provides resources for
underserved youth. He also gives back through a number of annual
philanthropic programs including Shaq to School, Shaqsgiving, and
Shaq a Claus.
The launch of his Las Vegas
eatery Big Chicken has further elevated Shaquille's status as he
has positioned himself as a successful restaurateur. A second Big
Chicken location is open in Glendale,
CA and additional locations will debut at sea on Carnival
Cruise Lines Radiance and Mardi
Gras.
Shaquille O'Neal has been a
trailblazer on the technology front with one of the most robust
social media followings of any athlete in the world. He was an
early adopter of Twitter and the first verified account on the
platform. O'Neal's success in sports, business, food service and
music, along with his fun personality, is credited to his devoted
global fan base.
Follow Shaquille O'Neal
on Facebook, Twitter and Instagram.
Contact:
Seth
Medvin, WynnBET
702-770-7832
seth.medvin@wynnbet.com
Michelle Ciciyasvili, Authentic Brands Group (ABG) –
Shaquille O'Neal
646-380-5836
mciciyasvili@authenticbrands.com
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SOURCE WynnBET