Indian Motorcycle and Veterans Charity Ride Mark 7th Annual Motorcycle Therapy Adventure to Sturgis
July 07 2021 - 11:01AM
Business Wire
Returning Combat Veterans Use “Motorcycle
Therapy” to Rehabilitate with Help from Veteran Non-Profit
Organization
Indian Motorcycle®, America’s First Motorcycle Company, today
announced its continued support and sponsorship of the seventh
annual Veterans Charity Ride (VCR) to Sturgis. The two have
partnered with the initiative of “America Get Out & Ride” while
using motorcycle therapy to support combat veterans’ transition to
civilian life.
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2020 VCR Group Shot (Photo: Business
Wire)
Many of the veterans joining the Veterans Charity Ride for the
first time are amputees, paraplegics, or suffer from Post-Traumatic
Stress and other issues veterans face after leaving the military.
Each new veteran will pair with mentors who have already been
through the Veterans Charity Ride program and receive one-on-one
support to help their transition back to civilian life. The 2021
ride will include 16 total veterans – eight new, along with eight
returning veterans who will serve as mentors.
“Veterans Charity Ride was designed to assist combat veterans
who face challenges in their daily living and provide them with a
support structure that will get them back outside and living life
to the fullest,” said Dave Frey, Veterans Charity Ride Founder.
“Many of our veterans used to ride motorcycles before their
injuries and thought they never would ride again. Through support
from companies like Indian Motorcycle and Champion Sidecar, we are
able to get these vets back on bikes and enjoy the freedom of the
open road.”
This year’s ride to Sturgis will start on July 28 in Moab, Utah
where the group will take the trek through some of the nation’s
most scenic backgrounds roads in the western United States. The
group will stop and visit local communities along the route, such
as Fort Collins, Colorado, where the group will be receiving an
official proclamation and welcoming by the Mayor before arriving at
the Sturgis Motorcycle Rally in South Dakota on August 6.
Participants will be riding an assortment of Indian Motorcycle
models, outfitted with Rekluse® auto clutch systems and
custom-built Champion Sidecars for amputee and paraplegic
veterans.
The 14-day adventure allows participating veterans the
opportunity to push towards conquering their post-war challenges
while out on the open road. Throughout the trip, veterans will also
conduct team-building exercises allowing riders to share their
service experience during the emotional and mind-detoxing
motorcycle ride.
“We’re honored to support our U.S. veterans and contribute to
such noble cause like the Veteran’s Charity Ride,” said Aaron Jax,
Vice President for Indian Motorcycle. “Riding can be one of the
most therapeutic experiences, as we have seen first-hand the
dramatic evolution and incredible growth from vets that have
completed the VCR program.”
The Veterans Charity Ride to Sturgis was created by veteran Army
Paratrooper Dave Frey and leverages the therapeutic effects of
motorcycle riding to create an adventure of a lifetime for wounded
and amputee combat veterans adjusting to post-war life.
To support the Veterans Charity Ride, donate, or to learn more
visit IndianMotorcycle.com and VeteransCharityRide.org. Riders can
also follow along on Indian Motorcycle’s social media channels:
Facebook, Twitter and Instagram, and Veterans Charity Ride’s social
media channels: Facebook, Twitter and Instagram.
ABOUT INDIAN MOTORCYCLE®
Indian Motorcycle is America’s first motorcycle company. Founded
in 1901, Indian Motorcycle has won the hearts of motorcyclists
around the world and earned distinction as one of America’s most
legendary and iconic brands through unrivaled racing dominance,
engineering prowess and countless innovations and industry firsts.
Today that heritage and passion is reignited under brand new
stewardship. To learn more, please visit
www.indianmotorcycle.com.
REKLUSE® is a registered trademark of REKLUSE RACING, LLC
ABOUT VETERANS CHARITY RIDE
Veterans Charity Ride (VCR), started by veterans for veterans,
is a non-profit organization that delivers Motorcycle Therapy and
additional life changing, life-saving holistic programs
specifically designed to assist wounded and amputee combat veterans
with their needs and the issues they deal with on a daily basis.
Helping our fellow veterans through outreach, action, activities,
education and follow-up is what drives our organization. The end
result of our program is a healthier and happier, more capable
individual, who is now living life in a much better physical and
mental condition, and able to help and support other veterans to do
the same. Visit www.veteranscharityride.org to learn more and
support this worthy cause.
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Neil Storz The Brand Amp Neil@thebrandamp.com 805-794-5352
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