Rogers Communications today announced it has expanded its phone and
plan program to connect more Atlantic Canadian women and their
children with digital lifelines and support to escape violence and
abuse. Rogers has increased its support from last year, by donating
phones and plans to 30 women’s shelters and transition houses in
Rogers wireless coverage areas in New Brunswick, Nova Scotia,
Prince Edward Island, and Newfoundland and Labrador during this
third wave of the pandemic. As the severity and frequency of
domestic violence and demand for safe shelter space continues to
rise following initial pandemic lockdowns a year ago, Rogers is
expanding its efforts to drive awareness and safe connectivity to
support the most vulnerable.
Last spring, at the start of the pandemic, Rogers launched a
national program with Women’s Shelters Canada to provide hundreds
of phones and plans to more than one hundred shelters and
transition houses, including those across Atlantic Canada, in
addition to using the reach of its platforms and channels to help
increase awareness of the domestic violence crisis. With growing
waitlists for women’s shelters and transition houses, frontline
crisis workers say these devices will continue to save women’s
lives by keeping women safely connected to critical resources,
particularly during lockdowns. The phone donation program is
provided in collaboration with Motorola and LG.
Today’s announcement includes support for women’s shelters in
Atlantic communities like Amherst, Antigonish, Bathurst,
Bridgewater, Campbellton, Charlottetown, Colchester, Edmundston,
Fredericton, Halifax, Kings, Hants West, Miramichi, Moncton,
Sainte-Anne-de-Kent, Saint John, Shediac, St. John’s, St. Stephen,
Sydney, Truro, Woodstock and Yarmouth.
As part of its efforts to ensure access to connectivity, Rogers
also recently announced an expansion of its low-cost high-speed
Internet program Connected for Success to hundreds of thousands of
Canadians in its Internet coverage area in New Brunswick and
Newfoundland. Those receiving income or disability support, the
maximum childcare benefit, residents of RGI housing or seniors
receiving the Guaranteed Income Supplement are eligible for the
program.
If you are a woman experiencing abuse, please
visit sheltersafe.ca to connect with the nearest shelter
or transition house that can offer safety, hope and support.
Quotes:
“At Rogers, we are committed to helping the most vulnerable
Atlantic Canadians stay connected to critical resources when they
need it the most. The pandemic and lockdowns have led to many women
in crisis being unable to safely call for emergency resources to
help them escape from their abuser. By providing phones and plans,
while helping amplify voices of those on the frontline of the
domestic violence crisis, we are committed to helping those most in
need.”
- Matt MacLellan, President of Atlantic Region,
Rogers
“To women leaving abusive relationships, these phones represent
connection. A connection to family and friends they may have been
cut off from, a chance to call a potential landlord, an opportunity
to reconnect with the shelter they have left, a desperate call to
the police, or a reconnection to their own goals and dreams. These
connections are lost in a controlling and abusive relationship. If
you’ve been controlled and likely not able to reach out for help
and support, having a phone after you leave can represent growth
towards the life you need to be healthy.”
- Debrah Westerburg, NB South Central Transition House
and Second Stage Coalition
“The member organizations of the Transition House Association of
Nova Scotia are pleased to deliver Rogers phones to women who are
vulnerable to violence. In an unsafe home, anything can be used as
an instrument of control and abuse, and for women in this terrible
situation, having their own phone is vital to be able to reach out
for support safely. We appreciate this generous gesture for victims
of abuse and the non-profit organizations who serve them, and trust
it signals the start of a deeper sustained relationship with these
organizations and the life-saving work they do.”
- Shiva Nourpanah, Transition House Association of Nova
Scotia
“These phones are very valuable for us. Most people are under
the mistaken impression that everyone has a phone these days and
the means to pay for a plan. These donations mean that we have the
ability to equip a woman in crisis, who would otherwise live in
isolation, with the means to reach out for emergency and support
services when they need to.”
- Danya O’Malley, PEI Family Violence Prevention
Services
"These devices empower women to connect with safety and
essential services that otherwise they may not have access to. A
cell phone is a literal lifeline when used in a moment of
crisis"
- Dan Meades, Transition House Association of
Newfoundland
"As we enter a third wave of the pandemic, many Indigenous women
living in remote communities are facing increased challenges in
escaping violence and abuse. Providing these women with a new
phone when they arrive at our shelters will prove to be a valuable
tool in keeping them safely connected to family and friends, as
well as vital services. Rogers' expanded ‘digital lifeline’
program and planned network expansion are sure to benefit many
Indigenous women and children seeking refuge in our shelters."
- Sheila Swasson, President, National Aboriginal Circle
Against Family Violence
"In a largely rural province like New Brunswick, access to
dependable and secure communication is vital for those who may need
to leave a relationship or require access to a phone in an
emergency situation, for work, school, health, or access to the
justice system," said Tammy Scott-Wallace, minister responsible for
Women's Equality for the Province of New Brunswick. "I applaud
Rogers Communication for their investment in this worthwhile
initiative."
- The Honourable Tammy Scott-Wallace, Minister of
Tourism, Heritage and Culture and responsible for Women’s Equality,
Government of New Brunswick
“We know that women face systemic barriers to economic security
and safety. COVID-19 has made these issues even more apparent. By
standing together, all of us – government, community partners, and
the private sector such as Rogers – can help provide supports for
women and their families, and ensure the needs of those who are
vulnerable are met.”
- The Honourable Kelly Regan,
Nova Scotia’s Minister responsible for the Advisory Council on the
Status of Women
“For women and gender diverse individuals living with violence,
access to a mobile phone can be essential to help address isolation
and allow them to safely reach out for the supports and services
they need. I commend Rogers Communications for their continued
support of transition houses and the women they support.”
- The Honourable Pam Parsons,
Minister Responsible for the Status of Women, Government of
Newfoundland and Labrador
"The traumatic impacts of family violence affects all
of us. If we want to be effective in ending violence
against women and children, we all need to play a role and do
what we can. As Prince Edward Island's Minister Responsible for the
Status of Women, I would like to commend Roger's Communications for
their donation to women's shelters across the country and here at
home in PEI."
- The Honourable Natalie Jameson, Minister Responsible
for the Status of Women, Government of Prince Edward
Island
About RogersRogers is a proud Canadian company
dedicated to making more possible for Canadians each and every
day. Our founder, Ted Rogers, purchased his first radio
station, CHFI, in 1960. We have grown to become a leading
technology and media company that strives to provide the very best
in wireless, residential, sports, and media to Canadians and
Canadian businesses. Our shares are publicly traded on the Toronto
Stock Exchange (TSX: RCI.A and RCI.B) and on the New York Stock
Exchange (NYSE: RCI). If you want to find out more about us,
visit about.rogers.com.
For more information:Rogers
Communications, media@rci.rogers.com, 1-844-226-1338
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