Beyond Meat, Inc. (NASDAQ: BYND), a leader in plant-based meat, is
working to increase accessibility to plant-based meat through the
development of new sales channels, including club and convenience
stores. The company, which offers an 8-pack of its flagship Beyond
Burger
®, first broke into the club channel last
year at Costco. This summer, Beyond Meat added partnerships with
BJ’s Wholesale and Sam’s Club, unlocking partnerships with three
major club stores.
“Having entered all national conventional retailers
in the US, we looked for where the white space existed and club
stores were the next logical step towards increasing accessibility
to plant-based meat among mainstream consumers,” said Chuck Muth,
Chief Growth Officer, Beyond Meat. “By offering the Beyond Burger
in a larger format, we’re able to provide value to consumers and a
more accessible entry point for those looking to try a plant-based
option for the first time or increase their adoption of plant-based
meat. With the added focus on retail the past few months as well as
a shift towards less frequent, stock-up style shopping trips, our
distribution in club stores has been especially critical.”
Beyond Meat was the first plant-based meat option
that Sam’s Club explored via an initial test earlier this year at
all locations. Following a strong, positive response from
consumers, Sam’s chose to make the Beyond Burger a permanent
offering.
After seeing a growing interest in plant-based
options, BJ’s Wholesale evaluated several options and ultimately
chose to offer its members Beyond Meat, a leader in the space.
Beyond Meat was the #1 selling brand in
refrigerated plant-based meat and owned the top four selling SKUs
in all of plant-based meat per the latest 4-week SPINS data
ending 6/14/20. Beyond Meat’s club store distribution footprint
currently includes the majority of BJ’s Wholesale Club, Costco and
Sam’s Club stores across the US.
This effort comes on the heels of an exciting year
of growth for Beyond Meat, whose portfolio of plant-based proteins
were available at approximately 25,000 retail stores across the US
as of March 28, 2020 including Kroger, Walmart, Target, Whole Foods
Market, Albertsons/Vons/Pavilions, Publix, Wegmans, Sprouts and
more.
THE BEYOND BURGERThe Beyond Burger
is designed to look, cook and satisfy like a traditional beef
burger but is made from simple, plant-based ingredients without
GMOs, soy, gluten or artificially produced ingredients. Beyond
Meat’s vision is to be a global protein company capable of serving
consumer’s growing demand for delicious, nutritious and sustainable
protein. All Beyond Meat products are designed to meet, if not
exceed, the nutritional benchmarks of its animal protein
equivalent. Compared to an 80/20 beef burger, the Beyond Burger
has:
- 20g of protein, offering a complete protein source derived from
a combination of peas, mung beans and rice
- 35% less saturated fat and less total fat
- No cholesterol, antibiotics or hormones
About Beyond Meat Beyond Meat,
Inc. (NASDAQ: BYND) is one of the fastest growing food companies in
the United States, offering a portfolio of revolutionary
plant-based meats. Founded in 2009, Beyond Meat has a mission of
building meat directly from plants, an innovation that enables
consumers to experience the taste, texture and other sensory
attributes of popular animal-based meat products while enjoying the
nutritional and environmental benefits of eating its plant-based
meat products. Beyond Meat’s brand commitment, Eat What You Love™,
represents a strong belief that by eating its portfolio of
plant-based meats, consumers can enjoy more, not less, of their
favorite meals, and by doing so, help address concerns related to
human health, climate change, resource conservation and animal
welfare. Beyond Meat’s portfolio of plant-based proteins were
available at approximately 94,000 retail and foodservice outlets in
75 countries worldwide as of March 28, 2020. Visit
www.BeyondMeat.com and follow @BeyondMeat, #BeyondBurger and
#GoBeyond on Facebook, Instagram and Twitter.
Media ContactAllison
Aronoffaaronoff@beyondmeat.com
Forward Looking Statements
Certain statements in this release constitute
“forward-looking statements.” These statements are based on
management’s current opinions, expectations, beliefs, plans,
objectives, assumptions or projections regarding future events or
future results. These forward-looking statements are only
predictions, not historical fact, and involve certain risks and
uncertainties, as well as assumptions. Actual results, levels of
activity, performance, achievements and events could differ
materially from those stated, anticipated or implied by such
forward-looking statements. While Beyond Meat believes that its
assumptions are reasonable, it is very difficult to predict the
impact of known factors, and, of course, it is impossible to
anticipate all factors that could affect actual results. There are
many risks and uncertainties that could cause actual results to
differ materially from forward-looking statements made herein
including, most prominently, the risks discussed under the heading
“Risk Factors” in Beyond Meat’s Form 10-Q for the quarter ended
March 28, 2020 filed with the U.S. Securities and Exchange
Commission (“SEC”) on May 12, 2020, the Company’s Annual Report on
Form 10-K for the year ended December 31, 2019 filed with the SEC
on March 19, 2020, as well as other factors described from time to
time in Beyond Meat’s filings with the SEC. Such forward-looking
statements are made only as of the date of this release. Beyond
Meat undertakes no obligation to publicly update or revise any
forward-looking statement because of new information, future events
or otherwise, except as otherwise required by law. If we do update
one or more forward-looking statements, no inference should be made
that we will make additional updates with respect to those or other
forward-looking statements.
A photo accompanying this announcement is available at
https://www.globenewswire.com/NewsRoom/AttachmentNg/3bcdcc9f-6358-4755-8aa1-dcba347da096
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