AMD Exceeds Six-Year Goal to Deliver Unprecedented 25 Times Improvement in Mobile Processor Energy Efficiency
June 25 2020 - 9:00AM
AMD (NASDAQ: AMD) today announced it has exceeded its moonshot
25x20 goal set in 2014 to improve the energy efficiency of its
mobile processors 25 times by 2020. The new AMD Ryzen™ 7 4800H
mobile processor improves on the energy efficiency of the 2014
baseline measurement by 31.7 times1, and offers leadership
performance2 and extraordinary efficiency for laptop PCs. Greater
energy efficiency leads to significant user benefits including
improved battery life, better performance, lower energy costs and
reduced environmental impact from computing.
“We have always focused on energy efficiency in our processors,
but in 2014 we decided to put even greater emphasis on this
capability,” said Mark Papermaster, chief technology officer and
executive vice president, Technology and Engineering at AMD. “Our
engineering team rallied around the challenge and charted a path to
reach our stretch goal of 25 times greater energy efficiency by
2020. We were able to far surpass our objective, achieving 31.7
times improvement leading to gaming and ultrathin laptops with
unmatched performance, graphics and long battery life. I could not
be prouder of our engineering and business teams.”
Energy efficiency for processors is determined by the amount of
work performed per unit of energy consumed. To achieve the 25x20
goal, AMD focused improvements on developing a highly integrated
and efficient system-on-chip (SoC) architecture; improved,
real-time power management features; and silicon-level power
optimizations. AMD reduced average compute time for a given task by
80% from 2014 to 2020, while also achieving an 84% reduction in
energy use.3 That means an enterprise that upgrades 50,000 AMD
laptops from 2014 models to 2020 models would achieve five times
more computing performance and reduce associated laptop energy
consumption by 84%, which over a three-year service life amounts to
saving approximately 1.4 million kilowatt hours of electricity and
971,000 kg of carbon emissions, equal to 16,000 trees grown for 10
years.4
Achieving its 25x20 energy efficiency goal not only delivers a
stronger user experience but also further solidifies AMD’s
leadership in sustainability. AMD was the first semiconductor
company to have its climate protection goals, including 25x20,
approved as a “science-based target” by the Science Based Targets
initiative — deemed aggressive enough to help mitigate the
impacts of computing on climate change. 5
“Stewardship of our planet can go hand-in-hand with developing
powerful technology and helping our customers achieve their aims,”
said Susan Moore, corporate vice president for corporate
responsibility and international government affairs at AMD. “The
power efficiency improvements we have made within our laptop
processors make a difference in the world around us. Reporting
publicly each year on progress and ultimately achieving, and
surpassing, the 25x20 energy efficiency goal reflects AMD’s
commitment to sustainable technology.”
Industry Perspective
The performance improvements and reduced power consumption of
the Ryzen 7 4800H processor outpaced the historical efficiency
trend predicted by Koomey's Law — a Moore's Law analog describing
energy efficiency improvement trends — by 2x from 2014 and
2020.6
“Six years ago, AMD challenged itself to dramatically improve
the real-world energy efficiency of its mobile processors,” said
Dr. Jonathan Koomey, an industry expert on energy efficient
computing. “I have reviewed the data and can report that AMD
exceeded the 25x20 goal it set in 2014 through improved
design, superior optimization and a laser-like focus on energy
efficiency. With a chip 31.7 times more energy efficient than its
2014 predecessor, AMD has far outpaced in real-world efficiency
gains what would be expected from a traditional Moore’s Law pace as
embodied in Koomey's Law.”
“AMD undertook an audacious and public engineering goal to
improve its processor efficiency by 25 times, vastly outpacing
historical averages, and in doing so, achieved an industry-leading
position in mobile processors,” said Kevin Krewell, principal
analyst at TIRIAS Research. “The 25x20 goal required major changes
to architecture, design and software, and did not rely solely on
silicon process technology advancements. Achieving and surpassing
this challenging goal is a testament to the hard work the
AMD team put into its products and it catapulted AMD to a
leadership position in mobile processors.”
“AMD’s goal of improving the power efficiency of its
laptop processors 25 times by this year may have seemed like a bit
of an abstract, arbitrary target when they first announced it six
years ago,” said Bob O’Donnell, president of TECHnalysis Research.
“But as they surpass that impressive goal, it’s becoming
significantly more meaningful. Lower energy consumption has never
been more important for the planet and the company’s ability to
meet its target while also achieving strong processor performance
is a great reflection of what a market-leading, engineering-focused
company they’ve become.”
Supporting Resources
- Learn more about AMD Ryzen Processors at
AMD.com/RyzenMobile
- Learn more about the AMD 25x20 Energy Efficiency
Initiative
- Become a fan of AMD on Facebook
- Follow AMD on Twitter
About AMDFor 50 years AMD has driven innovation
in high-performance computing, graphics and visualization
technologies ― the building blocks for gaming, immersive platforms
and the data center. Hundreds of millions of consumers, leading
Fortune 500 businesses and cutting-edge scientific research
facilities around the world rely on AMD technology daily to improve
how they live, work and play. AMD employees around the world are
focused on building great products that push the boundaries of what
is possible. For more information about how AMD is enabling today
and inspiring tomorrow, visit the AMD (NASDAQ: AMD) website, blog,
Facebook and Twitter pages.
AMD, the AMD Arrow logo, Ryzen and combinations thereof,
are trademarks of Advanced Micro Devices, Inc. Other names are for
informational purposes only and may be trademarks of their
respective owners.
1 Testing by AMD Performance Labs as of 4/15/2020. Processors
tested: AMD FX-7600P, AMD FX-8800P, AMD FX-9830P, AMD Ryzen 7
2700U, AMD Ryzen 7 2800H, AMD Ryzen 7 3750H, and AMD Ryzen 7 4800H.
25x20 program tracked against Energy Star Rev 6.1 8/12/2014 and
3DMark® 2011 P-Score and Cinebench R15 nT. Results may vary with
drivers and BIOSes. RVM-1082 Testing by AMD Performance Labs as of
12/09/2019 utilizing an AMD Ryzen™ 4800H reference system and an
ASUS Zephyrus M GU502GV system with Intel® Core i7-9750H processor
in Cinebench R20 1T and nT. Results may vary. RM3H-13 The
normalized performance increase, based on a 50:50 weighted metric
for Cinebench R15 and 3DMark11, is 5x higher from AMD’s 2014
notebook processor to the 2020 design. This equates to one-fifth
the average compute time for a given task. Annual processor
electricity use (kwh), based on ENERGY STAR typical use energy
consumption (TEC), in 2020 is 84% less than the 2014 amount.
RM3H-424 Emissions reduction estimates for an enterprise upgrading
50,000 AMD laptops from 2014 to 2020 models are based on entering
estimated electricity savings into the U.S. EPA Greenhouse Gas
Calculator on March 23, 2020
(https://www.epa.gov/energy/greenhouse-gas-equivalencies-calculator).
AMD estimated annual electricity savings based on ENERGY STAR
typical use energy consumption between the 2014 notebook processor
and power supply and the 2020 processor and power supply over a
3-year service life and multiplied by 50,000 units.5
https://sciencebasedtargets.org/companies-taking-action/6 AMD
achieved a 31.7x increase in typical use energy efficiency from
2014-2020, or ~2x compared to what would be the historical rate of
increase (doubling every 1.57 years) during the same timeframe of
14.1x. RM3H-43
Contact:Sarah FellerAMD
Communications512-602-4333Sarah.Feller@amd.com
A photo accompanying this announcement is available at
https://www.globenewswire.com/NewsRoom/AttachmentNg/9208fbef-0647-4400-bb29-0f536f6213e8
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