LOS ANGELES, Dec. 4, 2019 /PRNewswire/ -- SRAX, Inc. (NASDAQ:
SRAX), a digital marketing and consumer data management
technology company, has partnered with Cint to leverage the
BIGtoken platform to gather insights for brands. Cint has the
world's largest online sample exchange, and its platform automates
sample fieldwork and operations for insights companies so they can
gather research data faster, more cost-effectively and at
scale.
"By partnering with BIGtoken, our customers will be able to
utilize its 16+ million mobile subscriber base, adding to Cint's
existing panel base of more than 100 million respondents, to gain
access to a 360-degree view of their customers," said Richard Thornton, COO of Cint. "BIGtoken's
innovative approach to opt-in mobile data provides accurate
research from an engaged global consumer base. With the largest
mobile subscriber base in the industry that can be broken into very
specific data sets, BIGtoken can provide our data-centric customers
with high-quality insights. We look forward to working with SRAX to
offer our clients this unique and valuable viewpoint."
"This partnership bolsters BIGtoken's entry into the market
research ecosystem," said Kristoffer
Nelson, COO of SRAX and co-founder of BIGtoken. "Cint is one
of the world's largest solutions to help accelerate consumer
insights for top brands including many of the Fortune 500. BIGtoken
will leverage Cint's technology, and we expect client relationships
to build another recurring revenue stream beginning in the first
quarter of 2020."
About Cint
Cint is the technology backbone of the
world's most successful insights companies.
Cint's platform automates sample fieldwork and operations so that
companies can gather insights faster, more cost-effectively and at
scale. More than 2,000 researchers, agencies and brands - including
Zappi, GfK and SurveyMonkey - use Cint to transform how they gather
insights and be competitive in the market. Cint has a rapidly
growing team across 15 global offices including London, New
York, Stockholm,
Los Angeles, Atlanta, Barcelona, Tokyo and Sydney.
(www.cint.com)
About SRAX
SRAX, Inc. (NASDAQ: SRAX) is a digital
marketing and consumer data management technology company. SRAX's
technology unlocks data to reveal brands' core consumers and their
characteristics across marketing channels. Monetizing its data
sets, SRAX is growing multiple recurring revenue streams through
its various platforms. Through the BIGtoken platform, SRAX has
developed a consumer-managed data marketplace where people can own
and earn from their data thereby offering everyone in the Internet
ecosystem choice, transparency, and compensation. SRAX's tools
deliver a digital competitive advantage for brands in the CPG,
automotive, investor relations, luxury, and lifestyle verticals by
integrating all aspects of the advertising experience, including
verified consumer participation, into one platform. For more
information on SRAX, visit www.srax.com.
About BIGtoken
BIGtoken, built by SRAX (NASDAQ: SRAX),
is a consumer data management and distribution system. BIG is the
first consumer-managed data marketplace where people can own and
earn from their data. Through a transparent platform and consumer
reward system, BIG offers consumers choice, transparency, and
compensation for their data. Participating consumers earn rewards,
and developers are able to build pro-consumer online experiences on
top of the BIG platform. The system also provides advertisers and
media companies access to transparent, verified consumer data to
better reach and serve audiences. For more information on BIGtoken,
visit www.bigtoken.com.
CONTACTS:
Kirsten Chapman
LHA Investor Relations
415-433-3777
srax@lhai.com
Corporate Communications:
NetworkWire (NW)
New York, New York
www.NetworkNewsWire.com
212.418.1217 Office
Editor@NetworkWire.com
View original content to download
multimedia:http://www.prnewswire.com/news-releases/srax-partners-with-top-insights-exchange-platform-cint-to-launch-bigtoken-research-300968833.html
SOURCE SRAX