Groupon Partners with South East Chicago Commission to Drive More Traffic into Hyde Park’s Small Businesses
October 30 2019 - 11:55AM
Business Wire
New campaign marks the 9th time Groupon has
featured an entire neighborhood of Chicago businesses
Groupon (www.groupon.com) (NASDAQ: GRPN), which has pumped more
than $20 billion into local communities, today announced the launch
of Discover Hyde Park––a community-wide Groupon campaign designed
to attract the attention of all Chicagoans to the amazing cross
section of small businesses in Chicago’s Hyde Park neighborhood.
Through a joint effort with the South East Chicago Commission and
Downtown Hyde Park Chicago, Discover Hyde Park features some of the
neighborhood’s top experiences, including things to do,
mouth-watering eats and more.
This press release features multimedia. View
the full release here:
https://www.businesswire.com/news/home/20191030005725/en/
Groupon's new Hyde Park campaign features
small businesses from the South Side neighborhood. (Graphic:
Business Wire)
“Hyde Park is an amazing community, home to some of our city’s
biggest cultural attractions, but it also has many great local
businesses that a good number of Chicagoans have never explored,”
said Groupon’s Head of Social Responsibility Matthew Kruse. “From
our conversations with small business owners, knowing where to
advertise their business and not having the time to effectively
market what they do are two of their biggest challenges. Discover
Downtown helps them overcome these barriers and do it in a way that
also celebrates the uniqueness of their neighborhood –– providing
more Chicagoans with the opportunity to try their one-of-kind local
experiences.”
Discover Hyde Park is the ninth Chicago neighborhood to
participate in Groupon’s Discover Downtown series that helps shine
a spotlight on various Chicagoland neighborhoods and drive small
business commerce. Since the first Discover Downtown campaign
launched in 2015, the campaigns have resulted in driving more than
32,000 people into more than 150 local businesses.
"It's great to see a Chicago-based company using the power of
their platform to promote the incredible, diverse cross-section of
small businesses that we have in Hyde Park to all of Greater
Chicagoland," said Illinois State Sen. Robert Peters, District 13,
and a former Groupon employee and founding member of the company's
African-American employee resource group. "While I'm a tad biased,
we have some of the best and most innovative small businesses in
the city, and I can't wait for more people to experience everything
they have to offer."
In conjunction with the Discover Hyde Park collection, Groupon
issued a $5,000 grant to the South East Chicago Commission to
support its recent regional economic development symposium, Fueling
Our Economic Evolution. The event brought together entrepreneurs,
business executives, property owners, investors, practitioners,
civic and policy leaders to discuss ways to strengthen the
lakefront’s economic development and growth as well as the business
districts and communities of Hyde Park, Kenwood, Oakland,
Washington Park and Woodlawn. Additionally, Groupon sponsored the
Silver Room Sound System Block Party earlier this year which
gathered over 46,000 attendees to shop, dance and commune in the
Hyde Park community.
“We’re very grateful to Groupon for their support of our recent
symposium which helped bring together people from all walks of life
and backgrounds from the community to chart a successful course for
our neighborhood,” said Executive Director, Diane Burnham, South
East Chicago Commission. “Our organization’s mission centers around
job creation, community investment and economic vitality, and we
couldn’t achieve any of these things without the local businesses
that have chosen to call Hyde Park their home, the support of our
community and all of Greater Chicagoland.”
Businesses featured in the Discover Hyde Park collection
include:
- Rajun Cajun
- Sweet Head Naturals
- Sophisticated Movement
- Hyde Park Fencing
- Te'Amo Boba Bar
- Sophy Hotel
- PorkChop
- WeJam DJ Academy, LLC
- Mikkey's Retro Grill
- American Walks
- Jolly Pumpkin Pizzeria and Brewery
- Tooth Fairy World
- Ink My Image
- Gentlecuts
- Empowering Wellness 360
- Chicagoland Hearing Aid Centers
Building great communities is one of Groupon’s five core values,
and the company is committed to continuing to promote initiatives
that help foster economic development and growth of small
businesses. For more information about Groupon’s community-building
initiatives, please visit https://community.groupon.com.
To visit the Discover Hyde Park collection, shoppers can visit
https://www.groupon.com/occasion/discover-hyde-park. Pilsen,
Beverly Hills/Morgan Park, Bronzeville, Edgewater, Lincoln Park,
Uptown, Rogers Park and West Town neighborhoods have also
participated in Groupon’s Discover Downtown series.
About Groupon
Groupon (NASDAQ: GRPN) is building the daily habit in local
commerce, offering a vast mobile and online marketplace where
people discover and save on amazing things to do, see, eat and buy.
By enabling real-time commerce across local businesses, travel
destinations, consumer products and live events, shoppers can find
the best a city has to offer.
Groupon is redefining how small businesses attract and retain
customers by providing them with customizable and scalable
marketing tools and services to profitably grow their
businesses.
To download Groupon's top-rated mobile apps, visit
www.groupon.com/mobile. To search for great deals or subscribe to
Groupon emails, visit www.groupon.com. To learn more about the
company’s merchant solutions and how to work with Groupon, visit
www.groupon.com/merchant.
About South East Chicago Commission
Founded in 1952, the South East Chicago Commission (SECC) is a
community-based not-for-profit organization focused on enhancing
economic development in five neighborhoods on the south side of
Chicago: Hyde Park, Woodlawn, Washington Park, Kenwood and Oakland.
For more information, please visit
https://www.secc-chicago.org.
View source
version on businesswire.com: https://www.businesswire.com/news/home/20191030005725/en/
Groupon Dana Van Duerm dvanduerm@groupon.com 312.662.7786
South East Chicago Commission Diane Burnham
diane@secc-chicago.org 773.324.6926
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