One community project will be voted the grand
prize winner by Canadians at KraftHeinzProjectPlay.com
TORONTO, Oct. 12, 2019 /CNW/ - Today, Kraft Heinz,
TSN, and RDS announced the Top 4 finalists for the Kraft
Heinz Project Play 2019 program. These community projects
are in the running for the $250,000
grand prize for much-needed upgrades. The finalists include:
- Twin Elm Rugby Park in Nepean,
ON
-
- Would like to rejuvenate their decades-old facilities to offer
the community a place to enjoy rugby for years to come. Among the
upgrades are structural issues such as a new roof and accessible
amenities.
- Lanigan Swimming Pool in Lanigan,
SK
-
- After years of use, the community pool is in need of repair. A
new pool will give residents of Lanigan an accessible, user-friendly place to
swim.
- Lamont Sports Park in Saugeen
Shores, ON
-
- Would like to build more ball diamonds which will help get more
community members involved in baseball, fastball and softball. With
a growing waitlist, more fields would give the community more
opportunity to play.
- The Larch Hills Nordic Society Trail Lighting Project in
Salmon Arm, BC
-
- With night falling as early as 4pm in the winter months the Larch Hills Nordic
Society is hoping to light up the ski trails to allow users to ski
safely and for more hours
"Places to play are truly at the center of Canadian communities
and this was clear in the thousands of stories we received from
coast to coast," said Matt Bruce,
Brand Manager, Kraft Heinz Canada. "This is the 11th
year of the program and it's always amazing to see how communities
come together to rally behind projects so close to their
hearts."
Canadians can join in to celebrate and support these communities
by voting for their favourite finalist story at
kraftheinzprojectplay.com from October
18 at 12:00 p.m. ET, until
October 20 at 12:00 p.m. ET. The Kraft Heinz Project Play
Grand Prize winner will then be announced on Monday, October 21 in the 6 p.m. ET edition of TSN's SportsCentre, and in
RDS's weekday sports news show Le 5 à 7, earning a quarter of a
million dollars ($250,000) for a
sports facility upgrade. The other three finalists will each
receive $25,000.
The final four were selected by a judging panel that evaluated
each nomination based on the following criteria: the community
project's importance within the community, how the prize money
would be used, and the nominated community's spirit and passion for
play. New this year was the consideration of rally points, as well
– measured by the number of stories submitted by a community,
social media sharing, photograph or video additions, and
reactions.
This year's top four finalists were revealed by Kraft Heinz
Project Play ambassadors James
Duthie of TSN and Valérie Sardin of RDS during the networks'
live broadcast of the October 12 CFL
game between the Winnipeg Blue Bombers and Montreal Alouettes.
Over the past 10 years, Kraft Heinz Project Play has awarded
nearly $3M to 77 communities. In
total, Kraft Heinz has supported 183 communities,
contributing over $7.4M to play-based
infrastructure projects across Canada.
To learn more about these communities, visit
kraftheinzprojectplay.com and show your support on Facebook,
Twitter and Instagram using #ProjectPlay.
ABOUT KRAFT HEINZ COMPANY
The Kraft Heinz Company
(NASDAQ: KHC) is the third-largest food and beverage company in
North America and the
fifth-largest food and beverage company in the world, with eight $1
billion+ brands. A globally trusted producer of delicious foods,
The Kraft Heinz Company provides high quality, great taste and
nutrition for all eating occasions whether at home, in restaurants
or on the go. The Company's iconic brands
include Kraft, Heinz, ABC, Capri
Sun, Classico, Jell-O, Kool-Aid,
Lunchables, Maxwell House, Ore-Ida, Oscar
Mayer, Philadelphia,
Planters, Plasmon, Quero, Weight
Watchers Smart Ones and Velveeta.
The Kraft Heinz Company is dedicated to the sustainable health of
our people, our planet and our Company. For more information,
visit www.kraftheinzcompany.com.
ABOUT TSN
TSN is Canada's Sports Leader and provides
world-class content across its industry-leading platforms including
five national television feeds, TSN Direct, TSN.ca, and TSN Radio
stations across the country. With a broad portfolio of multimedia
sports assets, TSN delivers more championship events than any
broadcaster in the country. The network's deep and diverse roster
of live sports programming includes the Grey Cup, IIHF World Junior
Championship, Spengler Cup, Hockey Canada events, CFL, NFL, NBA,
MLS, Toronto Maple Leafs, Ottawa
Senators, Montreal Canadiens, Winnipeg Jets, Season of Champions
Curling, FIFA World Cup™, Canada Soccer, CONCACAF Gold Cup, MLB,
Golf's Majors, NASCAR, F1, Grand Slam Tennis, UFC, NCAA March
Madness, and Skate Canada and Rugby Canada events. TSN comes from
Bell Media, Canada's premier
multimedia company with leading assets in television, radio,
digital, and Out-of-Home. More information about TSN is available
at TSN.ca.
ABOUT RDS
RDS is Canada's French-language sports broadcasting
leader. In addition to its world-class content delivered across
multiple platforms, including RDS, RDS2, RDS
Info, RDS.ca and RDS GO, RDS offers the broadest
portfolio of French-language sports programming in the world.
Official broadcaster of the Montreal Canadiens and the Ottawa Senators, CFL and Grey Cup, NFL and
Super Bowl, MLB and World Series, Olympic Games until 2024, FIFA
World Cup until 2026, Premier League, exclusive French-language
broadcaster of the Montreal Alouettes, Laval Rocket, Formula 1 and
the Tour de France, RDS's slate of
channels present more than 4,000 hours of live programming each
year, including UFC, the IIHF Ice Hockey World Championship and
World Junior Championship, NASCAR, PGA Tour golf including all four
majors, ATP tennis including all four Grand Slam tournaments,
Season of Champions Curling and Skate Canada events. RDS is a
division of Bell Media, which is part of BCE Inc. (TSX, NYSE: BCE),
Canada's largest communications
company. For more on Bell Media, please visit BellMedia.ca.
SOURCE The Kraft Heinz Company