Accenture to Acquire Sutter Mills
October 11 2019 - 12:28PM
Dow Jones News
By Michael Dabaie
Accenture PLC (ACN) said Friday it would acquire Sutter Mills, a
French firm that specializes in marketing strategies for
clients.
The acquisition requires prior consultation with the relevant
works councils and financial terms weren't disclosed, Accenture
said.
The acquisition would boost Accenture Interactive's ability to
work with brands in Europe to use data to deploy marketing
strategies, the company said. Sutter Mills would mark the second
acquisition made by Accenture Interactive in France, following the
2017 acquisition of French digital commerce agency Altima.
Accenture shares were recently up 1.5% to $186.56, in line with
markets.
Write to Michael Dabaie at michael.dabaie@wsj.com
(END) Dow Jones Newswires
October 11, 2019 12:13 ET (16:13 GMT)
Copyright (c) 2019 Dow Jones & Company, Inc.
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