Mattel Announces Second Annual Global Day of Play Across 30 Cities Worldwide
June 20 2019 - 9:00AM
Business Wire
- The Los Angeles Lakers®, Los Angeles Dodgers®, Los Angeles
Football Club and Volleyball World Champion John “Sinjin” Smith
Will Join UCLA Mattel Children’s Hospital™ for Epic “Play Date” at
Mattel Headquarters
- Sky Brown, the Youngest Pro-Skateboarder, and Summer Games
Hopeful, Will be Showcasing Her Skills and Doing a Meet and Greet
with the Visiting Children
- Program Will Reach 45 Percent More Children than Mattel’s
Inaugural 2018 Global Day of Play
- More than 1,000 Mattel Employees Will Volunteer at Hospitals,
Schools and Other Children's Organizations Around the World
Mattel, Inc. (NASDAQ: MAT) today announced its second annual
Global Day of Play, a companywide community service initiative that
brings the power of play directly to children around the world.
More than 1,000 Mattel employees in 30 cities across North America,
Asia Pacific, Europe and Latin America will dedicate their time
during events held throughout June. Together, they will directly
support 45 non-profit organizations and reach more than 8,000
children around the world – a 45 percent increase over the
inaugural 2018 Global Day of Play.
On Thursday, June 20th, Mattel will host several activities for
its 2019 Global Day of Play at its El Segundo headquarters:
- Mattel employees will engage in an epic “Play Date” for more
than 200 children from LA’s Best, Boys & Girls Club of Carson©
and patient families from UCLA Mattel Children’s Hospital, who will
all visit the Mattel campus to create unforgettable memories
through play.
- Representatives from UCLA Health will be onsite, joined by
their community partners from professional sports teams including
the Los Angeles Lakers, the Los Angeles Dodgers and former Los
Angeles Dodgers player Eric Karros. These teams will hold several
activities, including a basketball “pop a shot” competition. In
addition, the Los Angeles Football Club (LAFC) will attend with
their team mascot, Bond the Falcon, for a meet and greet with the
kids and volunteers. Finally, Volleyball World Champion John
“Sinjin” Smith will be teaching volleyball skills to kids on
Mattel’s sand volleyball courts.
- Sky Brown, the youngest pro-skateboarder, and summer games
hopeful, will be showcasing her skills and doing a meet and greet
with the kids.
- Mattel has invited athletes from Special Olympics Southern
California© to participate in a UNIFIED bocce competition with
Mattel volunteers.
- Mattel employees will also partner with Save the Children® to
write letters to send to sponsorship programs in Indonesia and
paint banners that will be hung in schools, shelters or childcare
centers across the United States to inspire hope and encourage
continued learning. They will also assemble more than 1,500 “play
kits” – backpacks full of toys, games and activities – for kids
impacted by devastating emergencies and rebuilding efforts
following California’s wildfires, to be distributed by the Red
Cross Los Angeles, Salvation Army™, Save the Children and
Baby2Baby™.
Globally, Mattel is partnering with hospitals to bring play to
children around the world, including Brussels Children’s Hospital
in Belgium; L'Elan Retrouvé Day Hospital in France; Heim Pál
Children's Hospital in Hungary; University College London Hospitals
in the U.K.; and the John R. Oishei Children’s Hospital of Buffalo©
in the United States. Mattel is also partnering with non-profit
organizations, including Collingswood Children’s Farm in Australia;
the Fondazione Istituto Buon Pastore in Italy; Kantaya in Peru;
United Way in the U.S., and many others.
“We believe in a world where every child has the chance to play.
In partnership with communities around the globe, we are honored to
bring children those opportunities with our second annual Global
Day of Play,” said Amy Thompson, Chief People Officer at Mattel.
“This initiative is an important part of a companywide commitment
to positively impact the lives of children, while also igniting the
passion for play in all our employees.”
Global Day of Play is organized by the Mattel Children's
Foundation in partnership with the Mattel Global Philanthropic
Alliance Team, which works to break down the barriers to play for
millions of children in need each year.
About Mattel
Mattel is a leading global children's entertainment company that
specializes in design and production of quality toys and consumer
products. We create innovative products and experiences that
inspire, entertain and develop children through play. We engage
consumers through our portfolio of iconic franchises, including
Barbie®, Hot Wheels®, American Girl®, Fisher-Price®, Thomas &
Friends® and MEGA®, as well as other popular brands that we own or
license in partnership with global entertainment companies. Our
offerings include film and television content, gaming, music and
live events. We operate in 40 locations and sell products in more
than 150 countries in collaboration with the world's leading retail
and technology companies. Since its founding in 1945, Mattel is
proud to be a trusted partner in exploring the wonder of childhood
and empowering kids to reach their full potential. Visit us online
at www.mattel.com.
About Mattel Children's Foundation
The Mattel Children's Foundation was established in 1978 and is
a separate charitable organization incorporated as a nonprofit
public benefit corporation. Since its inception, the Mattel
Children's Foundation has focused its strategic grantmaking on one
major objective: Improving the lives of children in need. The
Mattel Children's Foundation has developed partnerships with
exemplary nonprofit partners that demonstrate this ideal through
both compassionate outreach to children and strong financial
accountability. Since 1978, the Mattel Children's Foundation has
played together with thousands of charitable organizations and
positively impacted millions of children. Over the years, the
Foundation has funded new technologies, after-school activities,
literacy projects, and programs to promote the health of children
around the world.
MAT-CORP
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News Media Dena Cook Dena.Cook@Mattel.com
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