Mattel Expands Licensing Agreement With Disney; Shares Up
May 01 2019 - 09:50AM
Dow Jones News
By Michael Dabaie
Mattel Inc. (MAT) said it expanded its licensing agreement with
Walt Disney Co. (DIS) to span new titles and develop toys for all
of Pixar Animation Studios' film properties.
Mattel shares were up 5% to $12.77 premarket.
Included in the new agreement are upcoming 2020 movie releases,
including "Onward," as well as titles like "Coco," "Finding Nemo,"
"Monsters Inc." and "The Incredibles." Mattel's licensing rights in
North America, Europe, Latin America, Australia and New Zealand
include products such as action figures, miniature and novelty
figures, plush and playsets available beginning in May 2020.
The agreement builds on Mattel's relationship with Disney and
Pixar, which includes "Toy Story 3" and the "Cars" franchise.
Write to Michael Dabaie at michael.dabaie@wsj.com
(END) Dow Jones Newswires
May 01, 2019 09:35 ET (13:35 GMT)
Copyright (c) 2019 Dow Jones & Company, Inc.
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