EL SEGUNDO, Calif.,
Sept. 6, 2018 /PRNewswire/
-- Mattel, Inc. (NASDAQ: MAT) today announced the
creation of Mattel Films, a new division of the Company focused on
developing and producing motion pictures based on the Company's
iconic and globally-recognized franchises. Academy Award-nominated
producer Robbie Brenner has been
appointed to lead Mattel Films as Executive Producer, reporting to
Ynon Kreiz, Mattel's Chairman and CEO.
"Mattel is home to one of the world's greatest portfolios
of beloved franchises, and the creation of Mattel Films will allow
us to unlock significant value across our IP," said Mr. Kreiz.
"Robbie is a gifted storyteller and a highly respected filmmaker
with deep relationships in entertainment. She is the perfect leader
to bring our celebrated brands to life."
"Generations of children around the world have grown up
with deep emotional connections to Mattel's brands and characters,"
said Ms. Brenner. "There are so many stories to be told and so many
imaginations to be captured by these iconic brands, and I look
forward to working with Ynon and his team to do so."
Ms. Brenner was nominated for an Academy Award for Best
Picture for Dallas Buyers Club, and her film Burden
was a 2018 Sundance Film Festival Audience Award winner. She has
held multiple leadership roles in the entertainment industry for
the last two decades, including Partner and President of the film
division at The Firm, as well as President of Production at
Relativity Media. Ms. Brenner also ran the classics division at
Davis Entertainment, and prior to this, she held Senior Vice
President roles at both Twentieth Century Fox and
Miramax.
Ms. Brenner oversaw the production of dozens of movies,
including Academy Award-winning The Fighter; the Snow White
Adaptation Mirror Mirror, starring Julia Roberts; the 3-D epic, Immortals;
the highly successful Nicholas
Sparks book adaptions Dear John and Safe
Haven. Ms. Brenner was also pivotal in the acquisition of the
Sundance documentary Catfish, which became a cultural
sensation, as well as Joseph
Gordon-Levitt's directorial debut, Don Jon.
In 2015, in recognition of her pioneering work, Ms.
Brenner was invited to join the executive branch of the Academy of
Motion Picture Arts and Sciences.
About Mattel
Mattel is a leading
global children's entertainment company that specializes in design
and production of quality toys and consumer products. We create
innovative products and experiences that inspire, entertain and
develop children through play. We engage consumers through our
portfolio of iconic franchises, including Barbie®, Hot Wheels®,
American Girl®, Fisher-Price®, Thomas & Friends® and MEGA®, as
well as other popular brands that we own or license in partnership
with global entertainment companies. Our offerings include film and
television content, gaming, music and live events. We operate in 40
locations and sell products in more than 150 countries in
collaboration with the world's leading retail and technology
companies. Since its founding in 1945, Mattel is proud to be a
trusted partner in exploring the wonder of childhood and empowering
kids to reach their full potential. Visit us online
at www.mattel.com.
Contacts:
|
|
News Media
Alex Clark
310-252-6397
alex.clark@mattel.com
|
Securities Analysts
Whitney
Steininger
310-252-2703
whitney.steininger@mattel.com
|
MAT-CORP
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SOURCE Mattel, Inc.