Zebra Technologies Introduces New Healthcare Specialization Program for Channel Partners
August 20 2018 - 8:00AM
Business Wire
Program provides tools to drive sales,
differentiation and overall business growth
Zebra Technologies Corporation (NASDAQ: ZBRA), an innovator
at the edge of the enterprise with solutions and
partners that enable businesses to gain a performance
edge, today announced a vertical specialization for healthcare
technology providers in North America, Latin America and parts of
Asia-Pacific. The new Healthcare Specialization Program, developed
as a strategic component of the Zebra® PartnerConnect Program,
recognizes partner expertise and investment in healthcare
technology solutions. It also provides qualified members with
competitive differentiation and benefits that empower business
growth and development.
The multi-tier program is designed for healthcare technology
providers with proven success selling Zebra’s healthcare solutions.
These include mobile computers, barcode scanners, printers, patient
wristbands and barcode label supplies. Within this portfolio, Zebra
was recently honored with two 2018 MedTech Breakthrough Awards
including “Best Overall mHealth Hardware” for its TC51-HC mobile
computer and the “Best Healthcare Network Security Solution” for
its LifeGuard for Android™ security solution.
Qualified Healthcare Specialization Program members will have
access to unique benefits including: growth incentives, strategic
go-to-market support, more discounts on select healthcare products,
qualified leads generated through Zebra marketing campaigns,
increased channel account management and planning, as well as a
customizable logo recognizing their expertise in the industry.
“Clinical mobility solutions are a growing segment in the
healthcare landscape, and medical facilities are increasingly
investing in technologies that enhance patient care and optimize
workflows performed by doctors, nurses and clinician support
staff,” said Bill Cate, Vice President of Global Channel Strategy,
Zebra Technologies. “We recognize the value and contribution of our
partners dedicated to the healthcare industry, and the launch of
this program signifies our commitment to the growth of these
specialists.”
The Healthcare Specialization Program enables Zebra’s ecosystem
of partners to compete more effectively in the healthcare market
and to extend the benefits of using innovative devices and
solutions to more medical providers globally. Ultimately,
technology designed for better connectivity and efficiency helps
healthcare organizations lower costs and improve the quality of
patient care.
“Today’s competitive healthcare landscape calls for solution
providers to differentiate themselves by providing assistance in
increasing patient safety, driving patient loyalty and reducing
operating costs,” said Mike Shields, CEO of Identisys. “We are
excited to participate in Zebra’s new Healthcare Specialization
program and believe the competitive differentiation and benefits
offered will help us continue to grow while providing our joint
customers with innovative solutions that help improve the quality
of care.”
KEY TAKEAWAYS
- Zebra’s Healthcare Specialization
Program gives qualified healthcare technology providers access to a
variety of business-building, differentiated benefits such as
growth incentives and increased channel account management, sales,
marketing and technical support.
- Enrolled program members are given
exclusive tools to provide solutions to increase their sales and
improve customers’ return on investment (ROI). Partners also
receive personalized support to continue developing their business,
tap into new opportunities and gain greater differentiation in the
healthcare industry and PartnerConnect program.
- The new PartnerConnect specialization
program will be available for healthcare technology providers in
North America, Latin America and parts of Asia Pacific like
Australia, New Zealand, India, South Korea and Southeast Asia.
ABOUT ZEBRA
Zebra (NASDAQ: ZBRA) empowers the front line of business in
retail/ecommerce, manufacturing, transportation and logistics,
healthcare and other industries to achieve a performance edge. With
more than 10,000 partners across 100 countries, we deliver
industry-tailored, end-to-end solutions that intelligently connect
people, assets and data to help our customers make
business-critical decisions. Our market-leading solutions elevate
the shopping experience, track and manage inventory as well as
improve supply chain efficiency and patient care. Ranked on Forbes’
list of America’s Best Employers for the last three years, Zebra
helps our customers capture their edge. For more information, visit
www.zebra.com or sign up for our news alerts. Follow us on
LinkedIn, Twitter and Facebook.
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version on businesswire.com: https://www.businesswire.com/news/home/20180820005053/en/
Media Contact:Daniella GutierrezZebra
Technologies+1-631-897-9848dgutierrez2@zebra.comorIndustry Analyst
Contact:Kasia FahmyZebra
Technologies+1-224-306-8654k.fahmy@zebra.com
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