Conversion Labs Announces Sean Fitzpatrick as Chief Acquisition Officer
July 26 2018 - 7:44AM
NEW YORK, July 26, 2018 (GLOBE NEWSWIRE) -- Conversion Labs,
Inc. (OTCQB:CVLB) (the “Company”), an e-commerce company that
builds and scales innovative brands, today announced the
appointment of seasoned direct response marketing expert Sean
Fitzpatrick to serve as the company's new Chief Acquisition
Officer. Mr. Fitzpatrick will oversee Conversion Labs' online
customer acquisition efforts for all of the Company’s current and
future brands. In addition, Mr. Fitzpatrick will serve as the
President of PDFSimpli, Conversion Labs’ majority owned online
solution for editing, converting, annotating, signing or
maintaining PDF documents.
“I’m truly excited for the opportunity to help Conversion Labs
unlock the revenue potential of their health and wellness brands
through paid and organic channels,” said Sean Fitzpatrick,
Conversion Labs’ newly appointed Chief Acquisition Officer.
“With the investment in PDFSimpli, the company expanded into the
direct to consumer subscription SAAS space, diversified operations
and set-up sustainable high margin growth. My team and I will
ensure this growth is broadened throughout the company’s complete
product portfolio.”
Mr. Fitzpatrick is a leader in direct response marketing,
specializing in the legal, lifestyle and software as a service
(SAAS) verticals. Most recently, he was Head of Customer
Acquisition at BOLD, an online company in the career space that
connected jobseekers with recruiters. While at BOLD, he created a
brand new integrated department that tripled net revenue in four
years. His 20 person customer acquisition team included SEM,
SEO, affiliate marketing, social marketing and content marketing
specialists for the B2C and B2B markets.
“Sean has had a successful track record in the direct response
marketing industry,” stated Justin Schreiber, President and CEO of
Conversion Labs. “He played an integral role in transforming his
prior company, BOLD, into a multi-hundred million dollar business
in the career space. He also founded PDFSimpli, which is the newest
brand in our product portfolio, to disrupt the fragmented $6
billion online PDF documents space. We are thrilled to have Sean
join the leadership team and believe that he will play an integral
role in our growth moving forward.”
About Conversion Labs
Conversion Labs, Inc. (the "Company") is a technology-driven
e-commerce company that builds innovative and proprietary brands.
Conversion Labs’ scalable and global advertising technology
infrastructure leverages the world’s largest social media, search
and e-commerce platforms (Facebook, Google & Amazon) to rapidly
and profitably grow our continually expanding product portfolio. To
learn more about our corporate strategy, brands or for investor
relations please visit www.conversionlabs.com or email us
at info@conversionlabs.com
Forward-Looking Statements
Any statements contained in this press release that do not describe
historical facts may constitute forward-looking statements as that
term is defined in the Private Securities Litigation Reform Act of
1995. Such forward-looking statements include, among other thing,
statements regarding the offering, the expected gross proceeds, the
expected use of proceeds and the expected closing of the offering.
Any forward-looking statements contained herein are based on
current expectations, but are subject to a number of risks and
uncertainties. The factors that could cause actual future results
to differ materially from current expectations include, but are not
limited to, risks and uncertainties relating to the Company's
ability to develop, market and sell its products; the expected
benefits and efficacy of the Company's products; the availability
of substantial additional funding for the Company to continue its
operations and to conduct research and development, clinical
studies and future product commercialization; and, the Company's
business, research, product development, regulatory approval,
marketing and distribution plans and strategies. These and other
factors are identified and described in more detail in our filings
with the SEC, including, our current reports on Form 8-K.