Apple to Acquire Magazine-Subscription Service Texture
March 12 2018 - 1:49PM
Dow Jones News
By Tripp Mickle
Apple Inc. said it will acquire Next Issue Media LLC and its
magazine-subscription service Texture, a product developed by top
magazine companies that bundles together some 200 subscriptions
into one monthly service.
The acquisition comes as Apple looks to beef up its services
business, which includes its music-streaming service and its
mobile-payments service.
Apple has set a goal of increasing total revenue from services
to more than $40 billion by 2020. The company generated nearly $30
billion in services revenue in its fiscal year ended in
September.
Apple typically takes a 15% cut of subscription services from
publishers and content providers, including Netflix Inc. and HBO,
if those subscriptions are purchased through the App Store.
Terms of the deal weren't disclosed. Next Issue Media and
Texture are owned by Condé Nast, Meredith Corp., Hearst Corp.,
Rogers Communications Inc. and KKR & Co.
Texture, which offers a monthly, $10 subscription to magazines
such as Vanity Fair and National Geographic, fits into Apple's
effort to bring news and information to iPhone and iPad users. The
company launched Apple News in 2015 and has been aggregating and
providing news stories to iPhone users since then.
"We are committed to quality journalism from trusted sources and
allowing magazines to keep producing beautifully designed and
engaging stories for users," said Eddy Cue, Apple's senior vice
president who oversees the services business.
Write to Tripp Mickle at Tripp.Mickle@wsj.com
(END) Dow Jones Newswires
March 12, 2018 13:34 ET (17:34 GMT)
Copyright (c) 2018 Dow Jones & Company, Inc.
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