WORCESTER, Mass., Dec. 18, 2017 /PRNewswire/ -- In honor of
the darkest day of the year – December
21 – Dunkin' Donuts and Wormtown Brewery today announce a
partnership to launch DDark Roasted Brew, the first beer to be
brewed with Dunkin' Donuts Dark Roast beans. This decadent
stout-style beer features full-roasted coffee flavor reminiscent of
freshly-ground beans with a creamy mouthfeel. DDark Roasted Brew
will be available exclusively for purchase on draught at Wormtown
Brewery's Tap Room in Worcester
beginning at the winter solstice, 11:28
a.m. on December 21, 2017.
"We're thrilled to partner with Wormtown to launch DDark Roasted
Brew," said Rob Branca, a local
Dunkin' Donuts franchise owner in Worcester, MA. "Worcester is home to one of the first Dunkin'
Donuts restaurants so we know how much residents love the brand and
our coffee. This partnership with Wormtown continues to drive
innovation in Worcester and we are
excited to brew up something extra bold to help our loyal guests to
celebrate the darkest day of the year."
To celebrate this special release, Wormtown Brewery and
Rob Branca will be joining forces to
donate $11,500 to the Worcester Food
Bank to help the local community make the most out of the holiday
season.
"We couldn't be more excited to partner with Dunkin' Donuts on
our latest beer," said Scott Drake,
Head Brewer at Wormtown Brewery. "We're confident this beer is
going to be an instant favorite for New Englanders this holiday
season, and the fact that we're able to give back to Worcester-area families through this
partnership just makes it that much better."
Dunkin' Donuts and Wormtown fans are invited to attend a
ceremonial keg tapping event during the winter solstice at
11:28 a.m. on December 21, 2017 at Wormtown Brewery's Tap Room,
located at 72 Shrewsbury Street. Guests will have the chance
to enjoy special donut and beer pairings created by the Dunkin'
Donuts Culinary Team, like the Double Chocolate Cake Donut with
DDark Roasted Brew, where the smooth body of the beer complements
the creaminess of the chocolate icing, finishing with notes of Dark
Roast Coffee, malt and chocolate cake. Plus, the first one hundred
guests will receive a special gift bag to help celebrate the
official start of the winter season.
Follow @DunkinBoston and @WormtownBrewery for additional details
about the DDark Roasted Brew.
About Dunkin' Donuts
Founded in 1950, Dunkin' Donuts
is America's favorite all-day, everyday stop for coffee and baked
goods. Dunkin' Donuts is a market leader in the hot
regular/decaf/flavored coffee, iced coffee, donut, bagel and muffin
categories. Dunkin' Donuts has earned a No. 1 ranking for customer
loyalty in the coffee category by Brand
Keys for 11 years running. The company has more than 12,400
restaurants in 46 countries worldwide. Based in Canton, Mass., Dunkin' Donuts is part of the
Dunkin' Brands Group, Inc. (Nasdaq: DNKN) family of companies. For
more information, visit www.DunkinDonuts.com.
About Wormtown Brewery
Wormtown Brewery began in a
small ice cream shop on Park Avenue in Worcester, MA in 2010. In 2015, after five
years crammed in that location and 13 months of construction,
Wormtown Brewery opened the doors to its new location, in the heart
of Worcester, on Shrewsbury Street
where it continues to grow today. Wormtown Brewery is dedicated to
putting "A Piece of Mass in Every Glass" and works with many local
farms as they believe sourcing ingredients locally ensures that
they are the freshest possible for the freshest beer. For
more information, visit www.wormtownbrewery.com.
Press Contact:
Amanda Harris
RF|Binder
Amanda.Harris@RFBinder.com
(781) 559-0460
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SOURCE Dunkin' Donuts